Full Time Creator

By: Matthew Hughes
  • Summary

  • Welcome to Full Time Creator, the go-to podcast for content creators ready to turn their passion into a thriving career. Hosted by Matt Hughes, the King of Video, creator of the @MattFullTime channel, this podcast is your backstage pass to the world of full-time creators. In each episode, Matt sits down with top creators, influencers, and entrepreneurs to dig into the strategies, mindset, and behind-the-scenes secrets that helped them build their platforms, grow their audience, and—most importantly—get paid for doing what they love. If you're tired of treating your content as a side hustle and want to take the leap to full-time creator status, this podcast is for you. From monetization hacks and brand deal insights to audience-building tips and going viral, we’ll cover it all. But this isn’t just about success stories—it’s about the journey. Each guest shares the highs and lows, the breakthroughs and setbacks, so you can learn from their experiences and apply their lessons to your own path. Hosted on the MattFullTime YouTube channel, where Matt is documenting his own transformation from content creator to full-time pro, Full Time Creator offers a unique blend of real-life advice and inspiration. Tune in, learn the ropes, and take control of your creator journey. It’s time to stop dreaming and start creating—full time.
    Copyright 2024 Matthew Hughes
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Episodes
  • Sales Strategies and LinkedIn Insights with Richard Moore
    Oct 17 2024

    In this episode of the Full Time Creator podcast, Matt Hughes and Richard Moore explore effective strategies for utilizing LinkedIn to transition into a full-time creator role. They emphasize genuine human interactions over direct sales pitches to convert connections into customers. The discussion highlights the importance of patience, managing desperation, and learning from rejection. Personal experiences underline the value of long-term follow-ups and considering the perspective of the other party. The speakers advocate for maintaining authenticity and human connections, especially in the age of AI and automation, to effectively sell high-ticket products. The episode concludes with actionable advice for building meaningful engagements and staying resilient during the sales process.

    00:00 Welcome to the Full Time Creator Podcast

    00:23 Introducing Richard Moore

    01:32 The Human Approach to LinkedIn Sales

    02:42 Managing Desperation in Sales

    03:24 Engaging with Potential Customers

    04:35 Dealing with Rejection in Sales

    05:22 Turning Rejection into Feedback

    06:01 Handling Rejection in Sales

    06:38 Dealing with Delayed Responses

    07:35 The Importance of Human Interaction in Sales

    08:52 Final Thoughts and Farewell

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    9 mins
  • Phil Ossai's Journey: Turning Passion into a Personal Brand
    Oct 17 2024

    In this episode of Full Time Creator, Matt interviews Phil Ossai at Greenhouse about his extensive journey in personal branding. Phil recounts his initial steps in content creation in 2011 with video games, navigating the Instagram and TikTok influencer waves, and finding notable success on LinkedIn in 2021. The dialogue underlines the critical nature of understanding different platform nuances and persisting through content creation challenges. They explore the influence of high-profile creators like KSI and share actionable content strategies. Highlighting real-life successes, the discussion delves into the significance of authenticity on LinkedIn, overcoming imposter syndrome, and the rewards of building credibility and trust. Educational, entertaining, and motivational content are emphasized as keystones in personal branding that can lead to substantial financial gains. Finally, they discuss focusing on mastering one platform before branching out to others to avoid burnout. Listeners are encouraged to subscribe and stay tuned for more insightful episodes.

    00:00 Introduction and Guest Introduction

    00:49 Phil's Journey to Personal Branding

    01:38 Early Content Creation Struggles

    04:23 Lessons from Failed Attempts

    06:46 Mastering LinkedIn

    09:05 Overcoming Age Stereotypes

    09:22 The Birth of a Personal Branding Expert

    10:53 Finding the Right Clients

    11:28 Success Stories and Notable Clients

    12:37 The Power of Personal Branding

    15:52 Monetizing Your Personal Brand

    16:46 Diversification and Scaling

    18:33 Final Thoughts and Farewell

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    19 mins
  • From Reels to Real Success: Camilla Richardson’s Journey
    Oct 17 2024

    In this episode of the Full Time Creator podcast, Camilla Richardson, an Instagram trainer known as Pink Storm Social, shares her journey and strategies for growing her Instagram following to over 64,000 organically. Recorded live from the Greenhouse marketing event in Jersey, Camilla discusses the importance of consistent posting, targeting specific audience niches, and utilizing Reels. She delves into building community and authenticity in marketing, explores the risks of dependency on a single platform, and highlights Instagram’s shift towards prioritizing short-form video content. The episode concludes with ways to connect with Camilla via Instagram and email newsletters for ongoing content tips and updates. Tune in for actionable insights and inspiration to enhance your social media presence.

    00:00 Introduction to the Event and Guest

    00:26 Highlights from the Greenhouse Event

    00:59 Camilla's Instagram Journey

    02:14 Key Instagram Strategies

    03:27 Overcoming Growth Challenges

    05:06 Encouraging YouTube Viewership

    05:28 Brand Deals and Authenticity

    05:50 Opportunities from Instagram

    06:23 Advice for Struggling Creators

    07:24 Future Plans and Memberships

    08:15 Instagram's Evolving Features

    09:15 Connecting with Camilla

    09:39 Final Thoughts and Gratitude

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    10 mins

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