• Sales Strategies and LinkedIn Insights with Richard Moore
    Oct 17 2024

    In this episode of the Full Time Creator podcast, Matt Hughes and Richard Moore explore effective strategies for utilizing LinkedIn to transition into a full-time creator role. They emphasize genuine human interactions over direct sales pitches to convert connections into customers. The discussion highlights the importance of patience, managing desperation, and learning from rejection. Personal experiences underline the value of long-term follow-ups and considering the perspective of the other party. The speakers advocate for maintaining authenticity and human connections, especially in the age of AI and automation, to effectively sell high-ticket products. The episode concludes with actionable advice for building meaningful engagements and staying resilient during the sales process.

    00:00 Welcome to the Full Time Creator Podcast

    00:23 Introducing Richard Moore

    01:32 The Human Approach to LinkedIn Sales

    02:42 Managing Desperation in Sales

    03:24 Engaging with Potential Customers

    04:35 Dealing with Rejection in Sales

    05:22 Turning Rejection into Feedback

    06:01 Handling Rejection in Sales

    06:38 Dealing with Delayed Responses

    07:35 The Importance of Human Interaction in Sales

    08:52 Final Thoughts and Farewell

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    9 mins
  • Phil Ossai's Journey: Turning Passion into a Personal Brand
    Oct 17 2024

    In this episode of Full Time Creator, Matt interviews Phil Ossai at Greenhouse about his extensive journey in personal branding. Phil recounts his initial steps in content creation in 2011 with video games, navigating the Instagram and TikTok influencer waves, and finding notable success on LinkedIn in 2021. The dialogue underlines the critical nature of understanding different platform nuances and persisting through content creation challenges. They explore the influence of high-profile creators like KSI and share actionable content strategies. Highlighting real-life successes, the discussion delves into the significance of authenticity on LinkedIn, overcoming imposter syndrome, and the rewards of building credibility and trust. Educational, entertaining, and motivational content are emphasized as keystones in personal branding that can lead to substantial financial gains. Finally, they discuss focusing on mastering one platform before branching out to others to avoid burnout. Listeners are encouraged to subscribe and stay tuned for more insightful episodes.

    00:00 Introduction and Guest Introduction

    00:49 Phil's Journey to Personal Branding

    01:38 Early Content Creation Struggles

    04:23 Lessons from Failed Attempts

    06:46 Mastering LinkedIn

    09:05 Overcoming Age Stereotypes

    09:22 The Birth of a Personal Branding Expert

    10:53 Finding the Right Clients

    11:28 Success Stories and Notable Clients

    12:37 The Power of Personal Branding

    15:52 Monetizing Your Personal Brand

    16:46 Diversification and Scaling

    18:33 Final Thoughts and Farewell

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    19 mins
  • From Reels to Real Success: Camilla Richardson’s Journey
    Oct 17 2024

    In this episode of the Full Time Creator podcast, Camilla Richardson, an Instagram trainer known as Pink Storm Social, shares her journey and strategies for growing her Instagram following to over 64,000 organically. Recorded live from the Greenhouse marketing event in Jersey, Camilla discusses the importance of consistent posting, targeting specific audience niches, and utilizing Reels. She delves into building community and authenticity in marketing, explores the risks of dependency on a single platform, and highlights Instagram’s shift towards prioritizing short-form video content. The episode concludes with ways to connect with Camilla via Instagram and email newsletters for ongoing content tips and updates. Tune in for actionable insights and inspiration to enhance your social media presence.

    00:00 Introduction to the Event and Guest

    00:26 Highlights from the Greenhouse Event

    00:59 Camilla's Instagram Journey

    02:14 Key Instagram Strategies

    03:27 Overcoming Growth Challenges

    05:06 Encouraging YouTube Viewership

    05:28 Brand Deals and Authenticity

    05:50 Opportunities from Instagram

    06:23 Advice for Struggling Creators

    07:24 Future Plans and Memberships

    08:15 Instagram's Evolving Features

    09:15 Connecting with Camilla

    09:39 Final Thoughts and Gratitude

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    10 mins
  • Mastering the Creator Economy: Strategies, Financial Planning, and Building Sustainable Brands
    Oct 17 2024

    In this first episode of the Full Time Creator Podcast, I’m Matt Hughes, the King of Video, and I'm chatting with Desiree Martinez, a creator economy expert. We break down what the creator economy is and how it changed during the COVID-19 pandemic. If you’re thinking about becoming a creator, Desiree gives you easy steps to get started and talks about why having a plan is super important. We also dive into the money side of going from part-time to full-time creator, sharing tips to help you succeed on your journey. Tune in for some real advice and inspiration!

    What challenges are you facing as you consider stepping into the creator economy? Let us know!

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    35 mins
  • Introduction to the Full Time Creator Podcast
    Oct 14 2024

    Introducing the Full Time Creative Podcast: Connecting Creators and Business Owners

    In the inaugural episode of the Full Time Creative Podcast, host Matt Hughes outlines the vision and purpose of the show. Abandoning traditional podcast intros, Matt explains the focus on interviews with two main groups: creators and business owners. The aim is to facilitate collaboration between these groups, helping creators leverage their skills and business owners innovate through creative processes. The episode also introduces additional resources like the Creator Meetup community, both online and in-person, and the TubeFest video marketing conference. Matt emphasizes the importance of strategic content creation for monetization and invites listeners to engage with the podcast community.

    00:00 Welcome to the Full Time Creative Podcast

    00:13 The Vision for the Podcast

    01:04 Creators and Business Owners: Bridging the Gap

    03:34 Opportunities for Engagement

    03:44 Join the Creator Meetup Community

    04:25 Attend In-Person Events

    04:48 Introducing TubeFest

    06:00 Subscribe and Stay Connected

    06:24 Conclusion and First Interview Teaser

    TubeFest

    https://tubefest.co.uk


    The Creator Meetup

    https://thecreatormeetup.com



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    7 mins