Ever thought about scaling your digital agency by selling it? On this week’s Garlic Marketing Show, we dive into a fascinating conversation with Todd Taskey from Potomac Business Capital, who shares how selling your agency could be the key to unlocking new growth opportunities.

Todd reveals the keys to building a great company, making your agency irresistible to buyers, and the often-overlooked strategy of scaling through selling. Plus, real stories of agencies that have grown exponentially after leveraging strategic sales.

This episode is packed with insights that could change the way you think about growing your business. Don’t miss it!

• Important Factors That Make Your Agency Attractive to Buyers, Like Recurring Revenue and Client Retention
• Common Pitfalls That Can Prevent a Deal from Closing and How to Avoid Them
• Real-Life Examples of Successful Agency Sales and What Made Them Stand Out to Private Equity Firms
• The Critical Role That Strong Financials, Sales, and Marketing Play in Securing a Higher Valuation
• Why Building a Sales Function, Rather Than Just Hiring a Salesperson, Is Crucial for Agency Growth
• How Private Equity Views Agency Acquisitions and How You Can Leverage Their Resources for Long-Term Growth

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• Supercharge your marketing and grow your business with video case stories today!
• Book a Discovery Call Today with Our Experts
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Are you a coach or consultant struggling to book those dream clients? Get ready to change that! On this episode of the Garlic Marketing Show, we’re diving deep with Matthew Kimberley, co-author of the game-changing book, Book Yourself Solid. Matthew and I will be discussing the powerful concept of the anti-funnel, and why you don’t need a complex tech stack to build a successful coaching or consulting business.

From creating a Red Velvet Rope Policy to making offers in direct proportion to trust, Matthew shares actionable insights to help you understand your ideal clients before you even start marketing. Whether you’re aiming to book clients paying $2,500 or $25,000, this episode is packed with steps you can take right now to start landing those deals.

Don't miss out—tune in for more marketing wisdom and discover how to book yourself solid without the overwhelm!

• Ditch the Funnel and Build Trust for High-Ticket Clients
• Select Only the Clients Who Energize You with a Red Velvet Rope Policy
• Why Marketing Should Be the Last Step in Your Business Strategy
• Systematize Your Success with a Proven Method for Booking Clients
• Make Offers That Match the Trust You've Earned with Clients
• Leverage Relationship Capital to Grow Your Coaching Business

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• Delightful Business
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• Book: Book Yourself Solid

• Connect with Ian
• Download a Tackle Box!
• Supercharge your marketing and grow your business with video case stories today!
• Book a Discovery Call Today with Our Experts
• Subscribe to the YouTube Channel

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YouTube Ads continue to be one of the top tools for business growth. Jake Larsen from Video Power Marketing shares how to get a 3x ROAS while using AI to refine ad strategies. Whether you’re in eCommerce, coaching, or finance, YouTube can bring more qualified leads by targeting the right audience with the right message.

Learn what’s working and how to optimize your campaigns for better results.

• How to Achieve a 3X ROAS with YouTube Ads
• Why YouTube Ads Are Perfect for Low Ticket Offers
• The Four Reasons YouTube Ads Fail: Are You Making These Mistakes?
• How to Use AI to Cut Your Video Ad Creation Time in Half
• Advertising Is Gasoline: Make Sure Your Funnel Is Ready
• Organic YouTube and Ads: How They Work Together for Maximum Results
• The Power of Testing: Find Out What’s Really Working in Your Ads
• Why Lead Quality Beats Quantity in YouTube Ad Campaigns
• The Two Most Important Parts of a YouTube Ad
• Use Multiple Hooks in Your Ads to Boost Performance

• Website
• Linkedin
• YouTube

• Connect with Ian
• Download a Tackle Box!
• Supercharge your marketing and grow your business with video case stories today!
• Book a Discovery Call Today with Our Experts
• Subscribe to the YouTube Channel

Hosted on Acast. See acast.com/privacy for more information.