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Get Keen

Get Keen

By: Daniel Lee
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Welcome to Get Keen – the ultimate podcast for real estate professionals looking to elevate their careers and master the art of building successful agencies. Hosted by Daniel Lee, real estate's funny guy, and owner and founder of award winning agency, Plum Property. This podcast dives deep into the strategies that top agents use to thrive. Whether you're a seasoned real estate agent, a high-performing realtor, or someone keen on developing your own real estate business, Get Keen offers valuable insights into property markets, agency management, and entrepreneurial success in real estate. Join us as we explore effective techniques for agency building, market analysis, client relations, and personal branding. Each episode is packed with expert advice, interviews with leading real estate professionals, and practical tips to help you build a lucrative real estate agency and achieve unparalleled success. Subscribe to Get Keen and unlock the secrets of becoming a top-level real estate agent and transforming your professional life. Let's get keen!Copyright 2025 Daniel Lee Career Success Economics Leadership Management & Leadership
Episodes
  • #069 - What They Told You About Real Estate Is Wrong
    Jul 25 2025

    In this episode of the Get Keen Podcast, host Dan Lee debunks the 12 biggest myths in real estate that agents often believe. He emphasizes that success does not require a large team and challenges the notion that hard work alone guarantees success. Dan discusses common misconceptions about personality types in real estate, asserting that introverts can be just as effective as extroverts. He also addresses the myth that social media marketing is essential for success in the industry, despite his own investment in it. Tune in to gain valuable insights and strategies for growing your real estate career and living your best life.

    Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/plum-partners-system-vsl-opt-in

    Follow Daniel:

    https://www.instagram.com/dan_lee_plum/

    https://www.facebook.com/danleeproperty?mibextid=LQQJ4d

    https://www.youtube.com/channel/UCbVdJyrv-kOcdd7QIyvnzHw

    Timestamps

    [00:00:00] Introduction

    [00:00:46] Success without a huge team.

    [00:06:58] Extrovert vs. Introvert in Real Estate.

    [00:10:06] Introverts can be successful agents.

    [00:12:57] Social media's impact on leads.

    [00:18:32] Work-life balance in real estate.

    [00:21:10] Marketing strategies for real estate.

    [00:25:59] Myths about real estate agents.

    [00:30:05] Selling homes in spring myths.

    [00:34:06] The true meaning of success.

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    36 mins
  • #068 - How to Successfully Launch and Manage Your Own Rent Roll
    Jul 22 2025

    In this episode of the Get Keen Podcast, host Dan Lee welcomes his business partner Dylan to discuss the importance and benefits of establishing a rent roll in real estate businesses. They share insights on the initial challenges of building a rent roll, highlighting that while there may be limited income and higher expenses at the beginning, significant profits can be achieved with growth—specifically noting that breaking even typically occurs around 300 properties, with profits emerging at around 400. Dan emphasizes that selling principals should not manage rent rolls themselves and outlines three crucial tips for agents looking to start their own rent rolls. Tune in to gain valuable strategies and insights that will help you enhance your real estate career and build a successful agency.

    Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/plum-partners-system-vsl-opt-in

    Follow Daniel:

    https://www.instagram.com/dan_lee_plum/

    https://www.facebook.com/danleeproperty?mibextid=LQQJ4d

    https://www.youtube.com/channel/UCbVdJyrv-kOcdd7QIyvnzHw

    Timestamps

    [00:00:00] Introduction

    [00:02:40] Starting a rent roll.

    [00:04:44] Growing a rent roll organically.

    [00:09:11] Building a successful rent roll.

    [00:14:20] Selling principals and property management.

    [00:16:33] Property management as a business.

    [00:20:37] Sales activity for rent roll growth.

    [00:23:11] Importance of online reviews.

    [00:27:34] Hiring and employee culture.

    [00:29:14] Treating property managers well.

    [00:36:09] Launching a rent roll business.

    [00:37:04] Fast tracking agents' success.

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    39 mins
  • #067 - The Work Ethic Behind 90 Settlements
    Jul 17 2025

    In this episode of the Get Keen Podcast, host Dan Lee welcomes a highly successful real estate agent who has made significant strides in his career over the past nine years. With over $2 million in gross commission income and nearly 90 properties settled in the last year alone, he shares valuable insights for agents looking to elevate their careers. Key topics include the importance of exceptional buyer service in building trust, the necessity of maintaining a non-negotiable work ethic, and the need to inject personality into client communications. Tune in for practical advice and inspiration to boost your real estate business and achieve a fulfilling life.

    Are you a high performing agent ready to break out and build your own agency? Book a call to see if our Plum Partners System is the right fit for you: https://system.plumpartners.com.au/plum-partners-system-vsl-opt-in

    Follow Dan:

    https://www.instagram.com/dandsilva/?hl=en

    Follow Daniel:

    https://www.instagram.com/dan_lee_plum/

    https://www.facebook.com/danleeproperty?mibextid=LQQJ4d

    https://www.youtube.com/channel/UCbVdJyrv-kOcdd7QIyvnzHw

    Timestamps

    [00:00:00] Introduction

    [00:05:41] On the market listings strategy.

    [00:10:13] Consistent prospecting schedule.

    [00:11:25] Consistency in real estate success.

    [00:14:45] Buyer service in real estate.

    [00:19:25] Work ethic in real estate.

    [00:24:21] Building connections in cold calling.

    [00:27:48] Appointment-based mindset for sales.

    [00:29:10] Work like the underdog.

    [00:32:37] Partner support in real estate.

    [00:36:56] Teaming up for success.

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    39 mins
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