• Guinness: How Ireland’s Iconic Beer Became a Global Branding Masterclass

  • Feb 12 2025
  • Length: 38 mins
  • Podcast

Guinness: How Ireland’s Iconic Beer Became a Global Branding Masterclass

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  • Summary

  • Take a deep dive into Guinness, the legendary Irish stout synonymous with Dublin’s skyline, lively pubs, and an unforgettable “perfect pour.” Fresh off a real-life tour at the Guinness Storehouse, Camille and Phillip break down why a 200+ year-old beer brand is still culturally iconic—from its advertising masterstrokes and unexpected tie-ins with exotic animals, to how it rode the global wave of “Irish pubs.” If you love great marketing (and maybe a pint), join us for this flavorful journey.
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