In this episode, we talk about the essentials of schema markup and how dispensaries can use it to improve their SEO and stand out in search results. From LocalBusiness and Product schemas to FAQ and Review schemas, we break down the types most relevant to dispensaries. You'll learn actionable tips for implementing structured data, avoiding common mistakes, and leveraging schema to attract more customers. Whether you're new to SEO or looking to optimize further, this episode provides everything you need to enhance your dispensary's online visibility.

In this episode, we dive into the top 10 dispensary SEO strategies to avoid, covering pitfalls like keyword cannibalization, chasing high-volume keywords, and using duplicate or misleading content. We also discuss common technical blunders, such as neglecting accessibility and investing in expired domains with bad histories. Additionally, we highlight industry-specific risks like aggressive link-building in a regulated space and outdated SEO trends that harm credibility. Packed with actionable insights, this episode helps dispensaries steer clear of harmful tactics and focus on sustainable, effective strategies to boost their online visibility and reputation.

In this episode, we dive into the unique SEO challenges faced by multi-state cannabis operators (MSOs) and provide actionable solutions to overcome them. Learn how to create geo-specific content, optimize Google Business Profiles, and leverage localized link building to boost your rankings across multiple state markets. Discover the tools and metrics you need to manage and refine your multi-state SEO strategy while maintaining a cohesive brand identity. Whether you're expanding to new states or optimizing existing locations, this episode is packed with insights to help your dispensary thrive.