In this episode, we talk about the essentials of schema markup and how dispensaries can use it to improve their SEO and stand out in search results. From LocalBusiness and Product schemas to FAQ and Review schemas, we break down the types most relevant to dispensaries. You'll learn actionable tips for implementing structured data, avoiding common mistakes, and leveraging schema to attract more customers. Whether you're new to SEO or looking to optimize further, this episode provides everything you need to enhance your dispensary's online visibility.

In this episode, we dive into the top 10 dispensary SEO strategies to avoid, covering pitfalls like keyword cannibalization, chasing high-volume keywords, and using duplicate or misleading content. We also discuss common technical blunders, such as neglecting accessibility and investing in expired domains with bad histories. Additionally, we highlight industry-specific risks like aggressive link-building in a regulated space and outdated SEO trends that harm credibility. Packed with actionable insights, this episode helps dispensaries steer clear of harmful tactics and focus on sustainable, effective strategies to boost their online visibility and reputation.

In this episode, we dive into the unique SEO challenges faced by multi-state cannabis operators (MSOs) and provide actionable solutions to overcome them. Learn how to create geo-specific content, optimize Google Business Profiles, and leverage localized link building to boost your rankings across multiple state markets. Discover the tools and metrics you need to manage and refine your multi-state SEO strategy while maintaining a cohesive brand identity. Whether you're expanding to new states or optimizing existing locations, this episode is packed with insights to help your dispensary thrive.

In this episode, we dive into the essentials of optimizing dispensary menus for local SEO success. Learn actionable strategies to improve your menu’s visibility in local search results, from keyword integration and schema markup to leveraging Google Business Profile and maintaining consistency across platforms. We’ll also cover tracking performance to refine your efforts and drive more traffic to your dispensary. Whether you’re looking to attract nearby customers or boost sales, these practical tips will help make your menu a local SEO powerhouse.

In this episode, we talk about Google’s SERP updates for 2025 and what they mean for dispensary SEO. From AI-driven search results and handling complex queries to prioritizing user intent, E-E-A-T principles, and page experience, we break down the key changes dispensary owners need to prepare for. Learn actionable strategies to keep your website fresh, optimize for evolving search trends, and ensure your dispensary remains competitive in Google’s evolving search landscape. Stay ahead of the curve and set your dispensary up for SEO success in 2025!

In this episode, we dive into the essentials of crawl budget optimization and its impact on your dispensary's search rankings. Learn what crawl budget is, the factors that influence it—like site structure, server speed, and content freshness—and discover actionable strategies to optimize it. From improving site speed and fixing broken links to updating sitemaps and controlling indexation, we cover everything you need to know to maximize your crawl efficiency. Plus, get tips on monitoring your site’s crawl health with tools like Google Search Console. Tune in to boost your dispensary's online visibility today!

In this episode, we dive into advanced local SEO strategies to help dispensaries attract more in-store customers. Learn how to leverage geo-fencing, create localized content for outside cities, and track your results effectively. Whether you’re looking to dominate your local market or refine your SEO tactics, this episode is packed with insights tailored. Tune in and take your SEO game to the next level!

In this episode, we uncover the tactics of predatory SEO agencies targeting dispensaries and share essential tips to avoid falling into their traps. Learn to identify common red flags like unrealistic promises, vague reporting, and high-pressure contracts. We also discuss the key questions to ask when vetting an agency and the importance of ethical, transparent SEO practices. Whether you’re new to dispensary SEO or looking to switch providers, this episode equips you with the knowledge to make informed decisions and protect your business.