• How Marketers Engage The LGBTQ+ Community More Realistically

  • Jun 7 2024
  • Length: 28 mins
  • Podcast

How Marketers Engage The LGBTQ+ Community More Realistically

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  • Summary

  • June marks “Pride Month,” which celebrates the LGBTQ+ community and provides an opportunity for brands to boost engagement with gay and trans people. However, Todd Sears, CEO of Out Leadership, which advocates on behalf of LGBTQ+ equality, says it’s crucial that marketers go beyond “Pride Month” and engage the community for the long term rather than a moment in time.
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