Join Ciara and Erika, Senior Engagement Strategists at Scoir and college admissions marketing professionals, plus Abby deSilva, Inbound Marketing Strategist at Scoir and member of Gen Z, as they share strategies to authentically connect with Gen Z and thrive through today’s admissions challenges. They evaluate what students think about college admissions today and how this can inform how you market to students this year.

This podcast covers:

• What students are saying about college admissions (what vibes with them)
• What students are looking for in a college and their marketing (what to yeet and what to keep)
• Actionable tips based on student feedback (embracing your Gen Z marketing era)
• How Scoir can help

Your satirical guide to elite college admissions by the fictional counselor to the...

Listen on: Apple Podcasts Spotify

Follow us on Instagram!
Learn more about Scoir

Our Chief Growth Officer, Ashley Smith, is joined by Peter Van Buskirk as he shares a recap of key takeaways and hot topics from this year's No Name Conference sessions. Take a listen as we discuss the FAFSA delays, how students can cope with the "achievement culture", and more.

Your satirical guide to elite college admissions by the fictional counselor to the...

Listen on: Apple Podcasts Spotify

Follow us on Instagram!
Learn more about Scoir

In this episode, host Kaila Brown, former high school counselor, and guest Aaron Fulk, Director of College Counseling at the University School of Nashville, offer insightful strategies for counselors in supporting students and families through the college decision-making process.

They emphasize the importance of asking the right questions to encourage exploration, navigate financial considerations, and foster open communication between students and their parents/guardians. You'll hear practical advice on managing application season as well. The discussion highlights the crucial role of counselors in guiding families with empathy, expertise, and practical support.

Your satirical guide to elite college admissions by the fictional counselor to the...

Listen on: Apple Podcasts Spotify

Follow us on Instagram!
Learn more about Scoir