Wife, mom and CEO Steph Fowler built a business from a handbag sketch - without any background as a designer! In this episode, Steph shares how she came up with the concept for Austin|Fowler, how the brand got it’s start, what the messy middle looked like for her as a working mom of four with a business on the side, and how she made the slow shift from 9-5 to full-time in her start up.
Discussed in this episode:
- How Stephanie came up with the idea for a manufactured product, despite no background in product development or manufacturing
- How Stephanie built a booming business before leaving her 9-5
- How Steph decided it was time to take the leap to leave her 9-5 and go full time with her business
- Why controlling the growth is really important to Steph, and how it impacts her ability to prioritize work-life balance
- Why debt-free growth has been a priority for Austin|Fowler
- What the future looks like for her company and her family
Resources:
More from Stephanie Fowler:
Steph is a wife, mom of 4, former corporate executive and CEO of Austin | Fowler. She founded Austin | Fowler in 2015 with her husband, Vince, when she was frustrated with the lack of bags in the market that kept her organized with her busy family life on the go but was also chic enough to carry into the office. She was passionate that a bag that was able to keep you organized on the go and also chic, could help transform you into a more confident person.
Since then, Austin | Fowler bags are carried by thousands of women around the world who have seen the transformative effect of a chic and organized bag. More importantly the Austin | Fowler brand has an incredibly loyal community of customers who regularly build their A|F collection and are incredible ambassadors in telling their friends, family, and strangers who compliment their bag!
We would love to have you become connected with us!
www.AustinFowler.com
@austinandfowler on Facebook / Instagram / Twitter / TikTok
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