• Growth Stories: Curate Social (An Interview w/ Kelsie Zarko) - Episode 64
    Jun 19 2025

    If you're a long-time listener, you know a little less than a year ago Kelsie set out to launch her own agency focused on social media and email marketing. Today, Austin is interviewing Kelsie to explore what launching Curate Social has been like, what the biggest successes and challenges have been, and how she regained her confidence as an entrepreneur.

    This was such an encouraging conversation—if you're launching something new, are growing a business, or are considering stepping out as an entrepreneur, this episode is for you!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    32 mins
  • Finding the Balance Between Brand vs. Performance Marketing (w/ Mitch Nelson) - Episode 63
    Jun 12 2025

    You can’t just harvest all the time; you need to plant seeds too.

    In this episode, I welcome Mitch Nelson back to the show to dive into the balance between brand marketing and performance marketing, and why focusing only on short-term results can limit long-term growth. We talk about how brand builds future demand, creates deeper trust, and opens doors for opportunity down the road.

    If you’ve ever wondered how to balance creating marketing that works now and builds momentum for the future, this one’s for you.

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    45 mins
  • Spring Cleaning for Your Goals: Clarifying & Resetting Your Roadmap to Success - Episode 62
    May 30 2025

    We're back with Part 3 of our spring cleaning series! After taking a look at our mindset in Episode 59 and our platforms in Episode 60, we're zooming out to talk about the driver behind everything we do: Our goals.

    What are you tracking?
    Why are you tracking it?
    What do you need to adjust as you look ahead to the rest of the year?

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    30 mins
  • Capturing & Creating Demand: Developing Intentional Marketing & Sales Funnels - Episode 61
    May 16 2025

    Every leader of a business or organization wants to see more people taking action alongside their brand. So how do we both capture existing demand and create new demand for your product or service? When we're looking to balance short-term and long-term wins, intentional marketing and sales funnels are one of the best ways to do this.

    In today's episode, I (Austin) am welcoming Kristi Zobrist, Chief Strategy Officer at Savage Content Collective, to the show! She's an incredible marketer with a ton of experience, and we're breaking down the basics of how to start thinking about creating effective lead magnets and funnels in your business.

    In fact, here at Savage Content Collective, we just launched a full-service offer for funnel development, including lead magnet & landing page creation, email funnel development, and ongoing performance monitoring. We'd love to work with you!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    40 mins
  • Spring Cleaning Your Platforms: 14 Quick Actions You Can Take to Improve Your Content - Episode 60
    Apr 25 2025

    We're back with Part 2 of our spring cleaning series! After taking a look at our mindset last week, we're going super-practical this week with 14 quick actions you can take across your social media, email marketing, blog creation, and podcast that can help you see some extra momentum.

    (Oh, and we get a little deep on our "this or that" for the week! 👀 Let us know what your answer would be!)

    It's always fun to get in-the-weeds about content marketing, and we hope some of these tips are helpful as you look ahead to the rest of your plan for the year. 🎉

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    46 mins
  • Spring Cleaning for Your Mindset - Episode 59
    Apr 11 2025

    It’s not just your closet that could use some freshening up this Spring... your mindset might need a little spring cleaning, too. In this episode, we’re dusting off the limiting beliefs that keep us stuck and replacing them with powerful truths that help us move forward.

    After a "this or that" about the best airplane seats, we're walking through 8 mindset shifts we all should make as we look ahead to the rest of the year.

    Think of this one as a deep clean for your confidence—because who you are is already enough. 🎉

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    34 mins
  • "What if People Are Annoyed By My Content?" - Episode 58
    Mar 6 2025

    Ever feel like you're bothering people with your emails, posts, and marketing efforts? You’re not alone! In this episode, Kelsie and Austin tackle one of the biggest fears leaders have when it comes to showing up consistently: What if people start to get annoyed with seeing our content regularly?

    We’re breaking down the misconceptions behind this fear, the mindset shifts you need to make, and why your core audience wants to hear from you (yes, really!). If you’ve ever second-guessed hitting “publish,” this one’s for you. Let’s stop undermining our expertise and start owning our value. 🎉

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    25 mins
  • How This Video Game Developer Has Used Customer Support as Content to Increase Brand Loyalty - Episode 57
    Feb 20 2025

    What if your customer support wasn’t just about fixing problems—but actually informed your approach to content strategy?

    In this episode, Austin geeks out over Baldur’s Gate 3 (because what other video game has 7,000 different possible endings? 🤯) and takes a deep dive into how Larian Studios has turned player feedback into a powerful marketing tool. From engaging directly with their community to making improvements based on real conversations, they’ve built an insanely loyal fanbase—and there’s a lot we can learn from them, no matter the industry we're in.

    Whether you love video games or just want a fresh way to approach your marketing, we hope you enjoy this solo episode from Austin!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

    Show more Show less
    21 mins
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