• Media Boss Podcast Season 6 | Episode 2: Reaching The Next Level
    Jul 30 2024

    In this episode of the Media Boss Podcast, host Dr. Barrett Matthews welcomes Kevin Palmieri, co-host of the Next Level University podcast. They dive into Kevin's inspiring journey from a high-paying but unfulfilling job to becoming a successful podcaster. Kevin opens up about his personal struggles, including mental health challenges, and how changing his environment played a crucial role in his transformation.


    The discussion also covers the origins of the Next Level University podcast, the importance of understanding one's audience, and future plans for the show. Kevin emphasizes the significance of prioritizing impact over monetary gain and staying committed to the podcasting journey. The episode is packed with valuable tips for aspiring podcasters.


    Tune in to discover:

    1. Personal Growth: Kevin shares how overcoming mental health challenges and changing his environment were key to finding fulfillment and success.
    2. Audience Understanding: Learn the importance of deeply understanding your audience to create content that resonates and drives engagement.
    3. Impact over Income: Discover why prioritizing the impact of your podcast can lead to greater long-term success and satisfaction.


    Tune in and be inspired by Kevin Palmieri's journey and insights on the Media Boss Podcast!



    ~~~


    Resources:


    If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!


    Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.

    When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!



    Ready to take your media game to the next level and monetize your passion?

    Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!


    Are you ready to start your own podcast but need some guidance or even someone to do it for you?

    Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.

    Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality!


    Subscribe to our Youtube Channel: Media Boss Podcast


    If you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!

    Schedule your FREE 1-on-1 session now: bit.ly/3X965MA

    Don't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!


    Show more Show less
    29 mins
  • Media Boss Podcast Season 6 | Episode 1: Effective Media Marketing
    Jul 16 2024

    In this episode of the Media Boss Podcast, Dr. Barrett Matthews introduces Joey Myers, a former Division I baseball player and an Amazon bestselling author who has carved out a successful niche in digital marketing. Joey shares his remarkable journey from sports to digital marketing, emphasizing the importance of producing media content across various platforms to maximize reach.


    Joey provides deep insights into creating effective business documentaries, leveraging AI and automation for content creation, and the advantages of combining organic traffic with paid advertising. He explains his innovative approach to multimedia marketing events that can yield swift and significant results.


    The conversation also delves into the benefits of building organic traffic and how it complements paid campaigns. Listeners will gain valuable tips on enhancing their media presence and achieving higher rankings on search engines like Google.


    Tune in to discover;

    1. Multimedia Marketing: Discover the power of creating business documentaries and multimedia events to engage your audience and boost your brand.
    2. AI and Automation: Learn how leveraging AI and automation can streamline your content creation process and enhance your marketing strategy.
    3. Organic and Paid Traffic: Understand the importance of building organic traffic and how it can significantly complement and enhance your paid advertising campaigns.


    Elevate your digital marketing game with Joey Myers on the Media Boss Podcast!


    ~~~


    Resources:


    If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!


    Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.

    When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!



    Ready to take your media game to the next level and monetize your passion?

    Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!


    Are you ready to start your own podcast but need some guidance or even someone to do it for you?

    Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.

    Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality!


    Subscribe to our Youtube Channel: Media Boss Podcast


    If you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!

    Schedule your FREE 1-on-1 session now: bit.ly/3X965MA

    Don't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!


    Show more Show less
    30 mins
  • Media Boss Podcast Season 5 | Episode 12: Inside the Creative Mind
    Jul 9 2024

    In this episode of the Media Boss podcast, we have the pleasure of speaking with Perry Constantine, an accomplished author, comic book letterer, and podcast host. Perry Constantine shares his extensive experience in content creation, discussing his journey from writing fan fiction to penning over 30 novels, including the bestselling Luther Cross series. He delves into the challenges and processes involved in indie publishing and comic book lettering, highlighting his work and passion for comic books. Perry also talks about his podcast, 'Superhero Cinephiles,' where he discusses superhero movies and related topics. The episode provides a deep dive into Perry’s creative process, his love for storytelling, and his exciting future projects.


    What you'll learn in this episode:

    1. Navigating Indie Publishing: Perry Constantine shares the hurdles and strategies of self-publishing, offering valuable insights for aspiring authors looking to navigate the indie publishing world.
    2. Art of Comic Book Lettering: Learn about the intricate process of comic book lettering, a crucial yet often overlooked aspect of comic creation, from an experienced professional in the field.
    3. Passion for Storytelling: Perry’s journey from fan fiction to professional writing showcases the importance of passion and dedication in building a successful career in storytelling across various mediums.


    Don’t miss this enlightening episode with Perry Constantine, where you'll gain insider knowledge on indie publishing, comic book lettering, and more. Tune in to the Media Boss podcast now and get inspired to create your own media success story!


    ~~~


    Resources:


    If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!


    Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.

    When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!



    Ready to take your media game to the next level and monetize your passion?

    Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!


    Are you ready to start your own podcast but need some guidance or even someone to do it for you?

    Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.

    Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality!


    Subscribe to our Youtube Channel: Media Boss Podcast


    If you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!

    Schedule your FREE 1-on-1 session now: bit.ly/3X965MA

    Don't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!


    Show more Show less
    33 mins
  • Media Boss Podcast Season 5 | Episode 11: Building Relationships in the Digital Age
    Jul 8 2024

    In this episode of the Media Boss podcast, host Dr. Barrett Matthews sits down with Jason Hill, the founder of the OWWLL app, a groundbreaking social audio platform that connects users with experts offering advice for a fee through a dynamic pricing model. The conversation delves into the development and marketing challenges of the app, its unique features such as the review system, and its applications across various professional fields. Hill also shares exciting new features and future plans for OWWLL, all designed to enhance efficient, one-on-one connections. Additionally, Dr. Matthews highlights his own complimentary training, travel discounts, and other valuable media resources for listeners.


    In this episode you'll lear;

    1. Innovative Dynamic Pricing Model: Jason Hill explains how the OWWLL app's dynamic pricing model allows experts to set their rates, creating a flexible and scalable system for providing advice and services.
    2. Importance of User Reviews: The app features a robust review system that helps maintain quality and trust, ensuring users can confidently seek advice from verified experts.
    3. Future Enhancements for OWWLL: Hill shares plans for new features aimed at improving user experience and expanding the app’s reach, including enhancements to the connection and communication tools within the platform.


    Don't miss this insightful episode with Jason Hill, where you’ll discover the inner workings of the OWWLL app and learn how to leverage its features for professional growth. Tune in to the Media Boss podcast now and become a media boss yourself!


    ~~~


    Resources:


    If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!


    Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.

    When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!



    Ready to take your media game to the next level and monetize your passion?

    Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!


    Are you ready to start your own podcast but need some guidance or even someone to do it for you?

    Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.

    Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality!


    Subscribe to our Youtube Channel: Media Boss Podcast


    If you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!

    Schedule your FREE 1-on-1 session now: bit.ly/3X965MA

    Don't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!


    Show more Show less
    36 mins
  • Media Boss Podcast Season 5 | Episode 10: TikTok For Business
    Jul 2 2024

    In this episode of the Media Boss Podcast, Dr. Barrett Matthews sits down with TikTok expert Austin Armstrong to discuss the power of consistency in social media and the growing popularity of vertical video. Austin shares his journey from MySpace to founding a successful social media marketing agency, and provides valuable tips on leveraging TikTok and other platforms. Learn about the importance of consistent branding, the benefits of vertical video, and strategies for creating engaging content that converts followers into clients. Austin also reveals his methods for monetizing TikTok and achieving significant revenue through video marketing.


    What you will learn:

    1. Consistency is Key: The secret to success in social media is staying consistent, figuring out what works, and doubling down on it.
    2. Power of Vertical Video: Vertical videos, especially on platforms like TikTok, are highly effective for engagement and monetization.
    3. Effective TikTok Strategies: Understanding the structure of successful TikTok videos and employing monetization techniques can significantly boost business growth.


    Tune in to discover various offers and resources shared by Dr. Barrett and Austin Armstrong to help listeners become media bosses themselves.


    ~~~


    Resources:


    If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!


    Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.

    When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!



    Ready to take your media game to the next level and monetize your passion?

    Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!


    Are you ready to start your own podcast but need some guidance or even someone to do it for you?

    Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.

    Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality!


    Subscribe to our Youtube Channel: Media Boss Podcast


    If you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!

    Schedule your FREE 1-on-1 session now: bit.ly/3X965MA

    Don't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!


    Show more Show less
    32 mins
  • Media Boss Podcast Season 5 | Episode 9: Live Podcasting Tales from India
    Apr 16 2024

    In this episode of the Media Boss Podcast, we have the pleasure of speaking with senior journalist Khudania Ajay, who joins us all the way from New Delhi, India. Ajay brings a wealth of experience as a journalist with a background in news agencies, television, and newspapers. He has appeared on CNBC, Reuters, and Press Trust and now hosts the KJ Masterclass Live podcast and teaches a masterclass.


    Join us as we delve into Ajay's journey and gain valuable insights into the world of journalism and podcasting.


    Here's what you'll learn in this episode:

    1. The Evolution of Journalism: Ajay shares his perspective on how technology has transformed the field of journalism over the years, from the use of outdoor broadcast vans to modern broadcasting techniques like Skype and live streaming.
    2. Embracing the Live Podcasting Experience: Ajay discusses the benefits and challenges of hosting live podcast episodes, emphasizing the importance of real-time interaction with guests and the audience.
    3. The Power of Conversations: Throughout the episode, Ajay highlights the significance of genuine conversations with guests and how these interactions can lead to a deeper understanding of various topics and perspectives.



    Don't miss this enlightening conversation with Khudania Ajay on the Media Boss Podcast. Tune in to gain insights into the world of journalism, podcasting, and the power of meaningful conversations!



    ~~~


    Resources:


    If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!


    Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.

    When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!



    Ready to take your media game to the next level and monetize your passion?

    Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!


    Are you ready to start your own podcast but need some guidance or even someone to do it for you?

    Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.

    Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality!


    Subscribe to our Youtube Channel: Media Boss Podcast


    If you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!

    Schedule your FREE 1-on-1 session now: bit.ly/3X965MA

    Don't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!


    Show more Show less
    34 mins
  • Media Boss Podcast Season 5 | Episode 8: Visibility and Success
    Apr 12 2024

    In this episode of the Media Boss Podcast, we welcome Kevin Snow, a podcast host and author who has mastered the art of being found by the right audience. Kevin shares his journey and insights on how his podcast and book have contributed to the growth of his business by making it easier for people to discover him and his services.


    What you will learn:

    1. Creating a Strong Online Presence: Kevin emphasizes the importance of building a robust online presence that makes it easy for potential clients and partners to find you. He shares practical tips for optimizing your digital footprint and leveraging social media platforms.
    2. Leveraging Podcasts for Business Growth: Discover how Kevin uses his podcast as a tool to establish authority, connect with his audience, and drive business growth. He explains how podcasts can be a powerful medium for sharing expertise and building relationships.
    3. Writing a Book as a Business Card: Kevin discusses how his book serves as a comprehensive guide to his methods and insights while also acting as an extended business card. He explains how writing a book can elevate your credibility and provide a valuable resource for your audience.


    Tune in to this episode to learn more about Kevin Snow's innovative approaches to growing your business and reaching your target audience. Don't miss out on these actionable tips that can help you achieve your business goals!


    Guest Info:

    Kevin Snow


    ~~~


    Resources:


    If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!


    Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.

    When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!



    Ready to take your media game to the next level and monetize your passion?

    Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!


    Are you ready to start your own podcast but need some guidance or even someone to do it for you?

    Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.

    Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality!


    Subscribe to our Youtube Channel: Media Boss Podcast


    If you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!

    Schedule your FREE 1-on-1 session now: bit.ly/3X965MA

    Don't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!


    Show more Show less
    32 mins
  • Media Boss Podcast Season 5 | Episode 7: Media Mastery
    Apr 9 2024
    In this episode of the Media Boss Podcast, we welcome Nicky Billou, a renowned author, entrepreneur, and podcast host. Nicky's impressive credentials include being a top 10 iTunes podcast host and a number one international bestselling author of eight books. However, what truly sets Nicky apart is his role as a "millionaire maker," having helped over 70 individuals add six to eight figures to their income.What you will learn:Diverse Writing Portfolio: Nicky Billou's journey as an author showcases a diverse range of books, from motivational works to children's literature, demonstrating the power of storytelling across various genres.Podcasting for Empowerment: Through his podcasts, "The Thought Leader Revolution" and "The Sovereign Man Podcast," Nicky aims to empower entrepreneurs and celebrate masculinity, fostering growth and meaningful dialogue in these spaces.Service-Oriented Business Approach: Nicky advocates for a mindset of serving others in business and sales, emphasizing the importance of genuine care and upliftment in all professional endeavors. By prioritizing service over sales, individuals can create lasting impact and success in their respective fields.This conversation dives deep into Nicky's journey as an author and entrepreneur, shedding light on his passion for writing and his diverse portfolio of books. From motivational works like "Thinking to Win" to children's books like "Kathy Capitalist and Johnny Jobmaker," Nicky's writing spans various genres and aims to inspire and educate readers.Guest Info:Nicky Billouhttps://www.ecircleacademy.com/~~~Resources:If you're new to the game or haven't tried this before. Get ready to supercharge your client acquisition strategies with my complimentary gift. Head over to www.5waystopayingclients.com to claim your free guide and unlock the secrets to attracting clients who are eager to pay for your valuable services. Don't miss out on this incredible opportunity to level up your business and increase your revenue. Grab your free gift now and start transforming your client base!Show your support for the Media Boss Podcast by joining us on Patreon at patreon.com/mediabosspodcast.When you become a patron, you'll unlock exclusive perks and special gifts as our way of saying thank you for being part of our podcast community. Don't miss out on this opportunity to contribute and receive some amazing rewards!Ready to take your media game to the next level and monetize your passion?Join me at the Make Money From Media Challenge, a transformative Five-Day Challenge where I'll cover podcasting, writing, film, streaming television, social media, and more! Don't miss out on this incredible opportunity to learn how to be omnipresent in the media world and unlock your earning potential. Sign up now at www.makemoneyfrommediachallenge.com and become a VIP for exclusive bonuses!Are you ready to start your own podcast but need some guidance or even someone to do it for you?Look no further! Simply text the word "PODCAST" to 929-244-4323 and let's get the ball rolling. Whether you're a beginner or need expert assistance, we've got you covered.Don't miss out on this opportunity to launch your podcast with ease. Text "PODCAST" now to 929-244-4323 and let's make your podcasting dreams a reality! Subscribe to our Youtube Channel: Media Boss PodcastIf you're craving a personalized 1-on-1 talk to discuss your specific media needs, challenges, and goals, we've got just the solution for you. Click the link below to schedule a chat with us!Schedule your FREE 1-on-1 session now: bit.ly/3X965MADon't miss out on this exclusive opportunity to gain valuable insights and tailored advice. Let's unlock the true potential of your media presence together!
    Show more Show less
    32 mins