On Marketing

By: Jordan Ogren
  • Summary

  • What is marketing? Have you ever had that thought before? No? Well, I have. Quite a bit, weirdly. Oh, hey there, I'm Jordan 👋. I'm a man from Wisconsin on a Frodo-like journey to discover what marketing is. Like, really is. Not the fluff. Or the hype tactics. The real stuff. Strategy. Processes. First principles. The things that ACTUALLY help a company grow and win. Everything I wish I had learned when I started five years ago. I hope to shorten that learning curve for you. Some questions I explore on this show with my guests: - What is the job marketing should get done in a company? - What is one of your strongest held beliefs about marketing? - What is something you believe that few other marketers believe? This podcast is for me to learn from some of the best thinkers on this planet, and hopefully, you can pick up some wisdom too. Join me on this journey to learn.
    © 2024 Jordan Ogren
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Episodes
  • Friends of On Marketing #2: Nick Gedda
    Nov 24 2024

    Newsletter 👉 https://a-newsletter-on-marketing.beehiiv.com/

    Watch this episode on YouTube 👉 https://youtu.be/I-vuSR83_xY


    Nick Gedda is a fractional CMO turned art dealer.


    And now a marketing lifecycle manager.


    In this episode, Nick shares:

    1. The importance of listening to your body
    2. The benefits of daily creative practice and skill-building
    3. Embracing the unknown and staying open to unexpected opportunities

    (Nick is from Season 1, Episode 1)


    // GUEST LINKS //

    Nick's LinkedIn

    Nick's website (Art)


    // CONNECT //

    🔵 Connect with me on LinkedIn

    📫 Subscribe to receive new podcasts when released

    ☕️ Get a virtual coffee with me

    💻 Learn more about who I am and what I do


    // Disclaimer //

    Opinions expressed in this podcast are those of the host and guests and do not represent their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.

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    40 mins
  • On Marketing #56: Joel Klettke
    Nov 17 2024

    Newsletter 👉 https://a-newsletter-on-marketing.beehiiv.com/

    Watch this episode on YouTube 👉 https://youtu.be/LfozshG0atg


    Joel is the previous cofounder of Case Study Buddy.


    A true master of effective case studies.


    But deeper than that, he has a clarity about marketing that is rare.


    Joel's answers to this show's two main questions:


    (1) Marketing's role is to build trust by framing offerings in a believable, trustworthy way that encourages consumer action.


    (2) The purpose of life is to serve and make the path easier for others rather than just pursue personal achievements.


    // GUEST LINKS //

    Joel's LinkedIn


    // CONNECT //

    🔵 Connect with me on LinkedIn

    📫 Join my newsletter to receive extra insights

    ☕️ Get a virtual coffee with me

    💻 Learn more about who I am and what I do


    // Disclaimer //

    Opinions expressed in this podcast are those of the host and guests and do not represent their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.

    Show more Show less
    26 mins
  • Friends of On Marketing #1: Marcella Chamorro
    Nov 10 2024

    Newsletter 👉 https://a-newsletter-on-marketing.beehiiv.com/

    Watch this episode on YouTube 👉 https://youtu.be/NEqqZcqF_9U


    A former Head of Marketing turned Mental Health and Executive Coach.


    Marcella Chamorro's unique journey offers plenty of wisdom.


    A few ideas she shares:

    1. Balancing work performance and personal well-being
    2. Integrating inner work and outer work
    3. The importance of soft skills in the future workplace

    (Marcella is from Season 1, Episode 24)


    // GUEST LINKS //

    Marcella's LinkedIn


    // CONNECT //

    🔵 Connect with me on LinkedIn

    📫 Subscribe to receive new podcasts when released

    ☕️ Get a virtual coffee with me

    💻 Learn more about who I am and what I do


    // Disclaimer //

    Opinions expressed in this podcast are those of the host and guests and do not represent their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.

    Show more Show less
    51 mins

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