Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin starts the show by giving his thoughts on Outside Inc launching their own social media platform and offers why he thinks Outside keeps making these bizarre strategic decisions (01:03).

Then he and Producer Dave talk about the following headlines to come out of the outdoor industry last week:

• Rossignol has launched a new line of trail running shoes to better compete in spring and summer. Is Sierra just sitting there licking their chops? (23:40)
• eVent released two new technologies that are PFAS free. Is this too little too late? (29:22)
• Solo Stove goes back to Snoop and welcomes Warren G for their new marketing campaign. Where's the justice for their old CEO? (35:22)
• Our parting shots! Colin wants to know what happened to music videos and Producer Dave gives props to an Oregon park. (39:45)

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