SHOW NOTES

Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche.

Today’s topic is about Sales Funnel Presentations That Convert Like Crazy

✔ The Transformational Selling Technique

✔ Why and when to use VSL's

✔ The step-by-step tactics to powerful hook introductions

✔ How to get prospects excited about buying your products or programs

🚀 Resources & Links Mentioned in the Episode:

📌 Work with Cam Roberts: https://camroberts.com.au/

📌 Book a Free Strategy Call: https://camroberts.com.au/chat/

📌 Visit Cam's Agency: https://bubblegummarketing.com/

🎙️ Enjoyed this episode? Don’t forget to:

✅ Subscribe to the Personal Brand Talk Podcast

✅ Leave a 5-star review on Apple Podcasts & Spotify

✅ Share this episode with a friend who needs to hear it!

💬 Got questions or insights? DM Cam or drop a comment.

#SalesFunnels #FractionalCMO #SalesTechniques #BusinessGrowth #branding #BusinessMarketing #PersonalBrandTalkPodcast #CamRoberts

Warm Regards,

Cam Roberts

Sales & Marketing Consultant | Fractional CMO | Project Management |🔥30+ years of "real-life" results🔥 | Bubblegum Marketing Founder & Director |

SHOW NOTES

This isn’t your average paid ads tutorial.

In this PODCAST, I break down a 12-minute masterclass on Omnichannel Paid Advertising Strategies — straight from a live mindmap I created.

🚀 Whether you're spending $3K/month or scaling beyond $30K/month, this episode will show you how to:

✅ Build a self-improving ad machine using Meta Ads, TikTok Ads, Google Ads, Pinterest, YouTube, AND Open Web Ads
✅ Understand when you're ready to expand from single-channel to multi-channel
✅ Align your paid media strategy with your buyer persona, product type, offer, and pricing
✅ Set up data feedback loops that amplify your conversions
✅ Re-engage leads and boost LTV with CRM remarketing & automation

This is how modern brands grow using paid media — not by chasing trends, but by building omnichannel ecosystems that compound over time.

🚀 Resources & Links Mentioned in the Episode:
📌 Engage Cam as a Fractional CMO: https://camroberts.com.au/fractional-cmo/
📌 Get coaching via Boardroom: https://camroberts.com.au/boardroom/
📌 Book a Free Strategy Call: https://camroberts.com.au/chat/
📌 Visit Cam's Agency, Bubblegum Marketing: https://bubblegummarketing.com/

🧠 Subscribe for weekly videos on:

Paid Advertising & Funnels
CRM & Automation
Omnichannel Marketing
AI Marketing Strategies
Business Growth Tactics

👍 Like this PODCAST if you learned something new
💬 Comment below with questions or your current ad strategy
🔔 Subscribe and turn on notifications so you don’t miss the next one!

#OmnichannelMarketing #PaidAdvertising #MetaAds #TikTokAds #GoogleAds #YouTubeAds #OpenWebAds #MarketingStrategy #DigitalMarketing #CRMMarketing #BubblegumMarketing #CamRoberts #PersonalBrandTalkPodcast

SHOW NOTES
🎙️ Welcome to another episode of Personal Brand Talk Podcast

The podcast where we break down high-performance digital marketing strategies so YOU can launch, scale, and dominate with smarter funnels and better conversions.

🔥 Today’s topic?

AI vs Human Marketer: Who Really Builds Better Funnels?

With AI tools popping up everywhere—from instant copywriting to funnel builders—it’s tempting to think automation is the answer to everything. But the truth? Tools don’t build winning funnels—strategists do.

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In this episode, we’ll dive into:

✔ What AI tools actually do well (and where they fall short)
✔ The key aspects of funnels only experienced marketers can build
✔ Why product pricing, offer stacking & backend flows need human oversight
✔ How AI can 10X your speed—but not your strategy
✔ A powerful analogy that explains why AI is the tool, not the architect

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🧠 You’ll walk away knowing:

How to blend AI and human strategy for funnel success

Why your offer, voice, and branding still matter more than automation

How to future-proof your marketing by using AI without losing control

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🔎 Fractional CMO | Funnel Strategy Consultant | Email & SMS Automation Expert
🔎 Digital Funnel Systems | VSL Scripts | Offer Building | AI Tools for Marketers

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🚀 Resources & Links Mentioned in the Episode:

📌 Work with Cam Roberts https://camroberts.com.au/
📌Book a free strategy call https://camroberts.com.au/chat/
📌 Book a Free Funnel Strategy Call: https://camroberts.com.au/chat/
📌 Visit Our Funnel Agency: https://bubblegummarketing.com/

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🎧 Enjoyed this episode? Be sure to:

✅ Subscribe to Personal Brand Talk Podcast
✅ Leave a 5-star review on Apple Podcasts & Spotify
✅ Share this episode with a fellow business owner or marketer
✅ DM us on LinkedIn or Instagram to let us know how YOU use AI in your funnel builds!

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#FunnelStrategy #FractionalCMO #MarketingAutomation #AISalesFunnels #DigitalFunnels #PersonalBrandPodcast #MarketingConsultant #ConversionOptimization #SmartFunnels #FunnelCopywriting

Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche.

Today’s topic is about future-proofing your business with AI-powered tools.
From automating your marketing to creating better customer experiences, we’ll cover:

✔ 7 powerful AI tools to start using today

✔ Real use cases from small business owners and solopreneurs

✔ The best free + paid tools to test (and what to skip)

✔ Why AI isn’t replacing you—it’s here to EMPOWER you

🔎 Fractional CMO | Marketing Consultant | Small Business AI Tools | Digital Marketing Automation

🔎 Personal Brand Talk Podcast | Personal Branding | Productivity Tools | Marketing AI Tools
🚀 Resources & Links Mentioned in the Episode:

📌 Work with Cam Roberts: https://camroberts.com.au/

📌 Book a Free Strategy Call: https://camroberts.com.au/chat/

📌 Visit Cam's Agency: https://bubblegummarketing.com/

🎙️ Enjoyed this episode? Don’t forget to:

✅ Subscribe to the Personal Brand Talk Podcast

✅ Leave a 5-star review on Apple Podcasts & Spotify

✅ Share this episode with a friend who needs to hear it!
💬 Got questions or insights? DM me on LinkedIn or drop a comment. I’d love to hear how YOU are using AI in your biz.

#AIforSmallBusiness #FractionalCMO #MarketingConsultant #SmallBusinessGrowth #MarketingAutomation #PersonalBrandTalkPodcast #CamRoberts

Show Notes:

Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche.

Today, we’re talking about a brand that doesn’t just sell a product—it sells an identity.

That brand? Red Bull.

Now, here’s the interesting part: They barely talk about their product. Instead, they’ve built a marketing empire around stunts, sports, and storytelling.

And in this episode, we’re breaking down exactly how Red Bull mastered brand storytelling—and more importantly, how YOU can apply their strategy to grow your small business or personal brand.

We’ll cover:
✔ The psychology behind Red Bull’s marketing
✔ Real examples of their story-driven content
✔ 5-7 steps you can implement TODAY to create your own high-impact brand story

🔎 Fractional CMO | Fractional Chief Marketing Officer | B2B Marketing Consultant
🔎 Marketing Consultant | Cam Roberts Marketing Consultant | Cam Roberts Podcast Show
🔎 Personal Brand Talk Podcast | Personal Branding | Branding | Brand Awareness Agency | Agency Google Ads

🚀 Resources & Links Mentioned in the Episode:
📌 Work with Cam Roberts: https://camroberts.com.au/
📌 Book a Free Strategy Call: https://camroberts.com.au/chat/
📌 Visit Cam's Agency: https://bubblegummarketing.com/

🎙️ Enjoyed this episode? Don’t forget to:
✅ Subscribe to the Personal Brand Talk Podcast
✅ Leave a 5-star review on Apple Podcasts & Spotify
✅ Share this episode with someone who needs to hear it!

💬 What’s your biggest takeaway from this episode? Drop a comment or DM me on LinkedIn!

#FractionalCMO #B2BMarketingConsultant #MarketingConsultant #SEO #PPCAds #CamRobertsMarketingConsultant #CamRobertsPodcastShow #PersonalBrandTalkPodcast #OmniChannelmarketing

Warm Regards,

Cam Roberts

Sales & Marketing Consultant | Fractional CMO | Project Management |🔥30+ years of "real-life" results🔥 | Bubblegum Marketing Founder & Director |

SHOW NOTES ON EPISODE 267:

Today we’re talking about a digital marketing strategy that separates thriving businesses from struggling ones—the combination of SEO and PPC.

Now, I know a lot of business owners ask: Which is better—SEO or PPC? The truth is, it’s not an “either-or” decision.

The businesses that truly scale? They use both together.

Today, I’m going to:
✅ Break down the advantages of SEO and PPC
✅ Share real-world case studies of businesses that have used this strategy to explode their growth
✅ And show you exactly how to integrate both channels into your marketing plan

So, if you’ve been running SEO alone or only relying on PPC—this episode is for you!"

If you’re only relying on SEO or just running PPC, you’re leaving money on the table. The real power is in using both.

🔎 Fractional CMO | Fractional Chief Marketing Officer | B2B Marketing Consultant
🔎 Marketing Consultant | Cam Roberts Marketing Consultant | Cam Roberts Podcast Show
🔎 Personal Brand Talk Podcast | SEO and PPC | SEO Consultant Sunshine Coast | Google Adwords Agency | Agency Google Ads

🚀 Resources & Links Mentioned in the Episode:
📌 Work with Cam Roberts: https://camroberts.com.au/
📌 Book a Free Strategy Call: https://camroberts.com.au/chat/
📌 Visit Cam's Agency: https://bubblegummarketing.com/

🎙️ Enjoyed this episode? Don’t forget to:
✅ Subscribe to the Personal Brand Talk Podcast
✅ Leave a 5-star review on Apple Podcasts & Spotify
✅ Share this episode with someone who needs to hear it!

💬 What’s your biggest takeaway from this episode? Drop a comment or DM me on LinkedIn!

#FractionalCMO #B2BMarketingConsultant #MarketingConsultant #SEO #PPCAds #CamRobertsMarketingConsultant #CamRobertsPodcastShow #PersonalBrandTalkPodcast #OmniChannelmarketing

Warm Regards,

Cam Roberts

Sales & Marketing Consultant | Fractional CMO | Project Management |🔥30+ years of "real-life" results🔥 | Bubblegum Marketing Founder & Director |

Podcast Notes on Episode# 266- Search Everywhere Marketing-How AI is Changing the Game

📢 SEO alone isn’t enough anymore. If you’re not ranking in AI search, social media search, and everywhere your audience is looking, you’re leaving money on the table.

In this episode of the Personal Brand Talk Podcast, Cam Roberts, Fractional CMO and B2B Marketing Consultant, shares how AI is transforming search and how businesses can leverage Search Everywhere Marketing to stay ahead.

✔️ The evolution of AI in marketing—from IBM Watson to ChatGPT and Google Gemini.
✔️ How brands like Nike, Sephora, and Tesla dominate AI-powered search.
✔️ Why Google isn’t the only search engine anymore—and how to rank on social media search, voice search, and AI tools.
✔️ 5 actionable Search Everywhere Marketing strategies to make your brand searchable everywhere.
✔️ The importance of multi-format content—why blogs alone won’t cut it anymore.
✔️ How backlinks, social media, and AI-generated citations can boost your authority.

If you’re a business owner, entrepreneur, or marketer, this episode is packed with real-world strategies to help you rank everywhere and attract more customers.

🔎 Fractional CMO | Fractional Chief Marketing Officer | B2B Marketing Consultant
🔎 Marketing Consultant | Cam Roberts Marketing Consultant | Cam Roberts Podcast Show
🔎 Personal Brand Talk Podcast | AI SEO | AI Marketing | Search Everywhere Marketing

📌 Work with Cam Roberts: Cam Roberts Marketing Consultant & Business Coach
📌 Book a Free Strategy Call: https://camroberts.com.au/chat/
📌 Connect on LinkedIn: Cam Roberts LinkedIn

🎙️ Enjoyed this episode? Don’t forget to:
✅ Subscribe to the Personal Brand Talk Podcast
✅ Leave a 5-star review on Apple Podcasts & Spotify
✅ Share this episode with someone who needs to hear it!

💬 What’s your biggest takeaway from this episode? Drop a comment or DM me on LinkedIn!

Podcast Notes on Episode #265 - Crush It As A Highly Paid Consultant:

• 7 Steps to growing & scaling highly profitable Consulting Business
• How to build your consulting brand and create bigger better baits
• Price Elasticity and Pricing Tier Testing
• When to develop a sales team
• The 3 Ways to promote your consulting business

Stream more episodes at https://camroberts.com.au/podcast/

View LinkTree at https://camroberts.com.au/linktree/

Schedule a time to discuss working with Cam:

https://camroberts.as.me/zoom-call