Marketing & Sales

A lot has changed in 25 years. A quarter-century after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing light.

This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade....

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor....

Donald Miller uses the 7 elements of powerful stories to teach listeners to improve how they connect with customers and grow their business.

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale....

Millions of people throughout the world have improved their lives using The Magic of Thinking Big...

Most people believe that the best way to motivate is with rewards like money - the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others)....

The runaway bestseller with more than four million copies in print! You too can change your life with the priceless wisdom of ten ancient scrolls handed down for thousands of years....

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting....

The Qualified Sales Leader by John McMahon uses an easy to listen conversational narrative.

The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated audiobook format for the first time....

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....

For the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation....

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them....

Joe Navarro, a former FBI counterintelligence officer and a recognized expert on nonverbal behavior, explains how to "speed-read" people....

From the best-selling author of Drive and A Whole New Mind comes a surprising - and surprisingly useful - new book that explores the power of selling in our lives....

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model"....

Stop selling! Start solving! In Ninja Selling, author Larry Kendall transforms the way listeners think about selling. He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results....

Dr. John E. Sarno's Healing Back Pain is a New York Times best seller that has helped over 500,000 readers.....

Word of mouth makes products, ideas, and behaviors catch on. Can you create word of mouth for your product or idea? According to Berger, you can....

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world. This is Strategy is a modern classic that offers perspectives you'll find yourself returning to again and again. Rather than providing step-by-step formulas, Godin offers something more valuable: a new way of seeing and thinking about the challenges you face.

Ready to make money while you sleep? This groundbreaking guide reveals how to harness the power of artificial intelligence to create sustainable passive income streams. Whether you're new to AI or an experienced entrepreneur, this book provides step-by-step strategies for leveraging cutting-edge tools to automate your income and maximize your earning potential. Discover how to: Identify the most lucrative AI-driven opportunities. Build scalable income streams with minimal effort. Automate your business processes to save time and boost profits. Stay ahead in the evolving AI economy. Packed ...

Unlock the secret to building a loyal audience and skyrocketing your business growth with the ultimate guide to creating lead magnets that convert. In Lead Magnet Theory, you’ll discover: The psychology behind what makes people say “yes!” Proven strategies to design irresistible offers that solve your audience’s biggest problems. Step-by-step instructions to craft lead magnets that not only attract leads but turn them into paying customers. Real-life examples of successful lead magnets from top industries. Whether you're a seasoned marketer or just starting out, this book will arm ...

Hey Girl, You Can Sell: A 10-Chapter Guide to Becoming a Confident, Successful Saleswoman Discover the ultimate sales playbook from International Award-Winning Author Dr. Monique Rodgers! Are you ready to break through barriers and master the art of selling with confidence and finesse? Hey Girl, You Can Sell is your empowering guide to transforming your mindset, building unstoppable self-belief, and crushing your sales goals. Packed with actionable strategies, insider tips, and inspiring success stories, this 10-chapter masterpiece teaches you how to: ✅ Harness your unique strengths as a ...

Americans are caught up in bulk. We guiltily watch Amazon boxes pile up on the porch, wade through endless reviews to find the perfect product, and crave the comforting indulgence of a chain restaurant. In American Bulk, Emily Mester intertwines cultural critique and personal history to explore how the things we buy, eat, amass, and discard become an intimate part of our lives. With humor and sharp intellect, she reflects on the joys and anxieties of family Costco trips, how a seasonal stint at Ulta Beauty taught her the insidious art of the sale, and what it means to get Mall Sad.

Sell and Price Like the Expert You Are Your first job is being the expert advisor or practitioner. Your second job is selling that expertise. If you’ve ever felt that these two roles are in conflict then The Four Conversations is the book for you. Amazon best-selling author of The Win Without Pitching Manifesto, Blair Enns, provides a new model for those who have to sell their expertise before they deliver it.

AI MINDSHIFT: Unlock the Power of AI Without Losing Your Human Touch – A Strategic Guide to Future-Proofing Your Business with Innovation, Insight, and Authenticity In the rapidly evolving world of AI, how do you stay ahead of the curve without losing what makes your business uniquely human? AI MINDSHIFT by Ford Saeks is your essential guide to navigating the complex landscape of artificial intelligence, offering practical and strategic insights that will help you unlock the power of AI—while avoiding its pitfalls. Whether you’re a business leader, entrepreneur, or manager, this book ...

Jump start your business and career with this book of practical wisdom. In such fast-changing, and often confusing times, America needs a straight-talk dose of Larry Winget reality more than ever. Known as the Pitbull of Personal Development, and New York Times bestselling author of 31-Days To Getting What You Want, is Larry Winget’s "tell it like it is." This is the ultimate wake-up call for anyone who's looking for a lifeline for their career or their business and true empowerment.

A Step-by-Step Guide to Publishing on Amazon Have you considered self-publishing but feel unsure about how to begin? Are you working on a book but wondering if it will find its audience? Have you already published a book, only to see it struggle to gain traction Do you dream of becoming an author but feel overwhelmed by the publishing process? Are you worried about how to market your book and reach the right readers? Have you spent time and effort on a manuscript, only to feel stuck on the next steps?Follow these actionable steps to achieve success as an author

You’ve finally decided to step away from the 9-5 grind and pursue your passion... It’s a big first step, but the question is: What comes next? You have a great business idea, but how do you launch it and turn it into something profitable and poised for growth? How do you move past the fear of uncertainty and navigate the challenges ahead? Every successful entrepreneur has been right where you are now. That means there’s no reason you can’t succeed too. This practical guide will show you how.

Household Finance: An Introduction to Individual Financial Behavior speaks to both how people should and how people actually do make financial decisions, and how these financial decisions contribute to and detract from their well-being.

Engage and Inspire: Mastering Content Creation for Social Media Success By J. R. Glenn Are you ready to transform your social media presence and captivate your audience like never before? Engage and Inspire: Mastering Content Creation for Social Media Success is your ultimate guide to creating impactful, engaging content that drives results. This comprehensive book provides actionable strategies and insights to help you navigate the ever-changing world of social media. Whether you're a small business owner, marketer, or content creator, you'll find everything you need to build a strong ...

Ready to dominate the digital marketing world? Digital Marketing Analytics is your go-to guide for mastering data-driven strategies that make your marketing smarter, faster, and more effective. Packed with practical insights on SEO, social media, email campaigns, and conversion optimization, this book shows you how to use cutting-edge analytics tools and techniques to track performance, test ideas, and skyrocket engagement.

Ever wonder how some folks just seem to have it all figured out with their freelance gigs, filling up their calendars with cool projects and saying "see ya!" to the old 9-5 grind? Well, that was me, Andrew Lane, not too long ago. I went from counting pennies working in radio to banking six figures in event production in just a snap. And now, I've put everything I've learned into this book, Solution Seekers. It's not just any book. Think of it as your go-to guide, packed with all the tools, strategies, and brain tweaks you need to thrive in the freelance world, no matter what you do.

The United States Hispanic segment represents the most prominent demographic growth in the country, and a huge and untapped business opportunity for companies willing to move away from preconceived notions and market effectively to Hispanic customers. This book shows you how.

Ya sea que sea un emprendedor en ciernes, una pequeña empresa establecida, una persona influyente en las redes sociales, un especialista en marketing de una gran corporación (o algo intermedio), la idea de ser una "marca" se considera esencial para el desarrollo de una estrategia de marketing sólida.

Drawing on the wisdom of the world's foremost achievers, Rob's journey across more than 25 countries has culminated in a blueprint that stands unparalleled in its ability to transform dreams into tangible realities. This isn't just another strategy; it's the synthesis of global insights and proven principles that have consistently delivered results where others fall short. Rob's engagements around the globe have allowed him to distill the essence of success into an actionable framework.

Unlock the secrets to running profitable Facebook ad campaigns with Facebook Ads: Budgeting, Scaling, and Optimizing for Profit—your complete guide to mastering every aspect of Facebook advertising. Whether you're a beginner looking to set up your first campaign or a seasoned marketer aiming to maximize your return on ad spend (ROAS), this book provides the essential tools and strategies to help you achieve your goals.

Discover the ultimate guide to building a profitable, home-based business with Home-Based Business Blueprint. If you're ready to take control of your financial future and create a reliable income stream from the comfort of your own home, this audiobook is exactly what you need. Forget about expensive startup costs, long commutes, and corporate red tape—this guide empowers you to take charge of your income and build a business that works for you.

Unlock the secret to powerful, effective selling with Modern Persuasion Strategies: The Hidden Advantage in Selling. This essential guide dives deep into the sales psychology and persuasion techniques used by top-performing sales professionals and entrepreneurs to consistently close high-ticket deals and build lasting client relationships.

The launch of ChatGPT in November 2022 threw the entire business world into disarray. Not many businesses were prepared for a technological shift that was so sudden and drastic. Moreover, similar to the early days of the World Wide Web, the Artificial Intelligence revolution also comes with a fair share of hype. The overwhelming developments in the field of Artificial Intelligence, coupled with the mushrooming of AI firms, tools, and platforms, are enough to baffle even the most astute marketing managers.

Descubra como fazer um branding forte e ser a empresa coerente entre o que é, faz e fala! Ana Couto é precursora da disciplina do branding no Brasil e acredita que, se as marcas nacionais fizerem uma gestão rigorosa do intangível com foco em criação de valor, terão plenas condições de se manterem firmes e fortes no mercado, além de competir em pé de igualdade com gigantes globais. Por isso, no audiobook, A (r)evolução do branding, ela mostra que as empresas devem estar prontas para: Descobrir como criar um branding forte; Perceber o momento ideal para um rebranding.

無料プレゼント作るだけで集客できる時代は終わった。今の時代は従来の手法ではなかなか集客できません。リードマグネットの使い方も時代に合わせて変えていく必要があります。

31 Proverbs: Ancient Wisdom to Sell More Faster is your ultimate guide to integrating timeless biblical principles into your sales strategy. This transformative book offers Christian salespeople a unique path to professional excellence and spiritual growth.

In this audiobook, learn everything about video marketing and why it is a tremendous help to the marketing endeavors for your business. Learn powerful strategies you can employ through the use of videos and video marketing to appeal to a broader audience and attract more customers.