Podcast Marketing Radio

By: Jake Anderson
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  • Summary

  • The place for small business owners who want to grow their brand and their profits using podcasting as the main marketing engine for their business. 𝗪𝗵𝗮𝘁 𝘁𝗼 𝗲𝘅𝗽𝗲𝗰𝘁 𝗼𝗻 𝗣𝗠𝗥: 🎙️Expert interviews with Podcast Industry pros---or Shop Talkers as we call them. 🎙️Success stories from small business owners who are crushing the podcast game. 🎙️Audio masterclasses on all things podcast marketing so you can build your authority, gain visibility and turn your podcast into a problem-solving, traffic-driving machine for your business. Your host, Jake Anderson, is a seasoned podcaster and entrepreneur with more than 10 years experience starting and scaling small businesses. With Podcast Marketing Radio, Jake combines his experience as a small business owner with his love for podcasting to bring the first show that exclusively focuses on helping small business owners crush it with marketing using a podcast. Learn more by visiting www.podcastmarketingradio.com
    Copyright 2021 Jake Anderson
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Economics Leadership Marketing
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Episodes
  • Crafting the Listener Journey

    Crafting the Listener Journey
    Nov 4 2021
    The listener journey is the backbone to the success of your podcast. This is the process that takes someone from the market you serve, to discovering your brand (or podcast), to becoming part of your audience, to taking that next step to becoming your customer. In this episode, I break down each of these components of the listener journey to help you become more aware of how this works and what you can do to better move your listeners along the path. Are Looking for a podcast host to help you distribute your podcast to all of the major platforms like Apple, Spotify, Google, Stitcher, and more? Then check out my preferred podcast host, https://podtools.link/captivate (Captivate), today for your free trial. Let's get social on Instagram @jakethepodcaster You can also find me on TikTok https://www.tiktok.com/@jakethepodcaster?fromUrl=%2Fjakethepodcaster&lang=en (@jakethepodcaster) Apply to join The TriPod Lab Learn more about Podcast Marketing Radio by visiting our website at www.podcastmarketingradio.com Browse https://elmlink.co/jakethepodcaster (Jake's top podcast resources) to help grow YOUR brand with podcasting.
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    19 mins
  • Content that attracts High Ticket Clients, with Ashley Mae Fernandez

    Content that attracts High Ticket Clients, with Ashley Mae Fernandez
    Oct 26 2021
    Content, content, content. That's what it's all about these days, isn't it? As a small business owner, you know that creating content is your way of connecting with your audience and customer base. Content allows you to get your message out in front of your audience on a variety of platforms and creates a space for connection and engagement. But is your content converting? Is it helping you land those high-ticket clients? Ashley Fernandez joined us on this episode of Podcast Marketing Radio to tell us all about creating content that attracts your ideal client. Ashley is the host of her own podcast show, "The No Fartin' Around Show," and works with marketing professionals to close sales without a single sales call. Ashley is all about the specifics. Getting down the clear and specific vision for your ideal client, your content strategy, and how to make sales. Let's dig into some of her top tips for those who want to maximize their marketing and sales conversions. Connect with Ashley Fernandez Facebook: @withashleymae Instagram: @ashleymaefernandez Website: http://www.ashleymaefernandez.com (www.ashleymaefernandez.com) Email: ashleymae@ashleymaefernandez.com Resources mentioned on this episode Check out Ashley's podcast, "The No Fartin' Around Show," which is available on all major podcast platforms. Ashley's Facebook Group, "No Fartin' Around" has training resources and content for high-ticket sales strategies. Join the group here. [Link "here" with https://www.facebook.com/groups/withashleymaefernandez (https://www.facebook.com/groups/withashleymaefernandez)] Ashley is currently offering a four-month program that includes both one-on-one consulting and weekly group coaching sessions. Participants dig into where they currently are with their content, receive feedback on it, and work to identify and market to their ideal high-ticket clients. If you are interested in joining, reach out to Ashley by sending an email or Facebook message (details above). https://elmlink.co/jakethepodcaster (Access our top resources) for podcasting entrepreneurs. Head over to the website for full show notes!
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    43 mins
  • Ethically Sell your Podcast Guests, with Donald Kelly

    Ethically Sell your Podcast Guests, with Donald Kelly
    Oct 12 2021
    Sales can be a polarizing topic. Some people don't want to get near sales, salespeople, sales strategies... while others live and thrive on it. Our guest for this episode, Donald Kelly a.k.a. the Sales Evangelist, falls into camp #2. He has built a successful podcast and business coaching and training others to get their sales down to a process that is effective and successful. We're lucky to have snagged Donald to join us on Podcast Marketing Radio to share a bit of his wisdom with us. Whether you are sales-adverse or already love it, Donald's advice is gold. Here are some of the top takeaways from our conversation: Key Takeaways Be interesting so others are interested Focus on the basics Strategically use the guest-facing monetization strategy Break sales conversations into smaller ones Create something that your ideal customer wants Connect with Donald Kelly Twitter: @DonaldCKelly Instagram: @DonaldCKelly LinkedIn: http://www.linkedin.com/donaldckelly (www.linkedin.com/donaldckelly) Website: http://www.thesalesevangelist.com/ (www.thesalesevangelist.com) Resources mentioned on this episode Donald is giving listeners of Podcast Marketing Radio free access to his course, TSE Sales Foundation. Click here to access this awesome content on all things related to effective prospecting and sales! Resources for Small Business Owners Need help managing your podcast? Get started with The TriPod Lab for a complete end-to-end Podcast Workflow System, Virtual Team Marketplace, and Content Scaling Playbook. [Coming November 2021] Looking for the best Podcast Tools on the market to help grow your show? Check out our https://podcastmarketingradio.com/podcasttoolsandsoftware/ (Pod Tools)! Connect with Us Facebook: @podcastmarketingradio Instagram: @podcastmarketingradio Twitter: @podmarketradio YouTube: Podcast Marketing Radio This content is NOT sponsored. Some product links are affiliate links which means if you click thru and buy, we'll receive a small commission. Thank you for your continued support!
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    34 mins

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