In retail we can get tired of seeing the same items in our store, and assume our clients feel the same way. In this episode Nicole looks at why we need to re-consider the need to delete good sellers because we are bored with them.

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

Morgan Uhl had an idea for a Christmas decoration for her home, and when she couldn't buy it anywhere she decided to invent it.

The result is the fabulous product Knobez - seasonal decorations that can easily fit on cabinetry including handles and cylinder rod door handles. Since coming up with the idea in 2021 Morgan has created her original collection, and added collections for all major holidays - and this is just the beginning!

Listen as Morgan explains how she went from idea to plan to production, and some of the lessons she has learnt along the way.

And if you want to learn more about Morgan's journey she has an Instagram page dedicated to the business journey - https://www.instagram.com/fromlessonplanstobusinessplans/

To see the stunning collection of Knobez
Website - https://knobez.com/
Instagram- https://www.instagram.com/knobezllc/
TikTok - https://www.tiktok.com/@knobez

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

There is one aspect of your e-commerce site that often gets neglected but is critical to the customer experience. This is your returns and exchange policy.

With Christmas around the corner take a moment to listen to the episode to help you ensure your store is set for the gift giving period.

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

Whether you are looking to borrow to purchase an existing business, or wanting to expand your current business you need to understand what the banks are looking for so they say yes to your finance application.

In this interview with Jo Attard of Heart Financial Jo shares some tips and suggestions for what the banks need from you to ensure the approval process.

Jo was also a guest on episode 17 with more information on general cash flow finance needs for your business.

To connect with Jo Attard: heartfinancial.com.au

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

Carrying a range of exclusive products is one of the keys to success for any retail store. Many people assume exclusive products means importing container loads from China.

In this KISS (Keep it Simple Series) episode Nicole shares why exclusive products are vital for your store, and shares 5 ways you can source exclusive products without buying large volumes from overseas factories.

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

Shelley Flett is passionate about leadership development and team performance and has built a successful business centred around supporting leaders at all levels to become more effective, more balanced and more successful in all that they do.

Shelley has written 3 books on leadership and also created a great game designed to develop communication and leadership skills.

In this discussion Shelley and Nicole look at leadership for small business owners. The pain points felt by CEO's, managers or business owners leaning into their role of leader is often the same and in this episode Nicole and Shelley discuss some of those pain points.

To connect with Shelley Flett:
https://www.shelleyflett.com/
https://podcasters.spotify.com/pod/show/shelley-flett

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

In this KISS (Keep it Simple Series) episode Nicole looks at why you should work to create strong relationships with your key suppliers and the benefits to both you and the supplier.

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

In today's episode Nicole looks at a number of techniques you can use to tease and entice your customers to spend with you during your Black Friday sale. This technique can be used for any major sales event in your store.

Nicole references the recent sale of Frankie4 Footwear, where they created great buzz and foot traffic from their pre-sale promotions.

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers