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Great marketers think like business strategists.

They aim to understand the market and tilt their company's offering to resonate better.

They focus on the higher aims rather than maximizing efficiency (deliverables).

Isaac Holmgren is a wise marketer who gets it.

In this episode, he gives a master class on marketing strategy.

He's a few things he shares:

• Marketing is more than just promotion
• Marketers need practical skills (interviewing), not just empathy
• The best marketers are business strategists
• Efficiency shouldn't be the end goal—Focus on what's effective
• Taking naps is a great way to improve productivity and focus

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// Disclaimer //

Opinions expressed in this podcast are those of the host and guests and do not represent their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.