Sales Game Changers | Tips from Successful Sales Leaders Podcast By Fred Diamond cover art

Sales Game Changers | Tips from Successful Sales Leaders

Sales Game Changers | Tips from Successful Sales Leaders

By: Fred Diamond
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About this listen

Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling. Career Success Economics Marketing Marketing & Sales
Episodes
  • Why More Companies Are Hiring Professional Sales Majors with Ball State’s Chris Wilkey
    Jun 19 2025

    This is episode 767.

    Read the complete transcription on the Sales Game Changers Podcast website.

    This is a special episode of the new “Office Hours – Sales Professors Unplugged Podcast.” The show feature interviews with sales professors at universities with a sales excellence programs. Many of the universities are members of the University Sales Center Alliance.

    Watch the interview on YouTube here.

    The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here.

    FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast!

    Subscribe to the Sales Game Changers Podcast now on Apple Podcasts!

    Purchase Fred Diamond’s best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now!

    Today’s show is a special “Office Hours – Sales Professors Unplugged” episode featuring Chris Wilkey, Director of the Ball State University Center For Professional Selling.

    Find Chris on LinkedIn.

    CHRIS’ TIP: “Great salespeople don’t force the sale. They earn trust by showing they’re listening and willing to serve—even if it means saying, ‘You don’t need this.'”

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    35 mins
  • The Enterprise Playbook for Marketing and Sales Alignment with Patrick Smith
    Jun 17 2025

    This is episode 766.

    Read the complete transcription on the Sales Game Changers Podcast website.

    The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here.

    FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast!

    Read more about the Institute for Effective Professional Selling (IEPS) Premier Women in Sales Employer (PWISE) designation and program here.

    Purchase Fred Diamond’s best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now!

    Today’s show featured an interview with Patrick Smith, former CMO at Cvent and Deltek.

    Find Patrick on LinkedIn.

    PATRICK’S TIP: “Treat sales and marketing as one team with shared goals. Stop passing leads over a wall—sit in each other’s meetings, align on the plan, and build an in-it-together mentality where both sides are accountable for pipeline and revenue.”

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    29 mins
  • The 9-Step AI Prompting Guide for B2B and B2G Sales Professionals with Zeev Wexler
    Jun 16 2025

    This is episode 765.

    Read the complete transcription in the Sales Game Changers Podcast website.

    This is the second episode of the “AI and Selling Effectiveness Podcast.” Every other Monday, the IEPS will post a new show with Selling Essentials Marketplace partner Zeev Wexler from Viacry.

    The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here.

    FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast!

    Subscribe to the Sales Game Changers Podcast now on Apple Podcasts!

    Purchase Fred Diamond’s best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now!

    Today’s show featured essential prompting guidelines from Expert in Digital Marketing, Blockchain & AI for Strategic Business & Revenue Growth Zeev Wexler, President of Viacry.

    Find Zeev on LinkedIn.

    ZEEV’S TIP: “Take the same prompt and run it through multiple AI tools—like ChatGPT and Claude—to see how each processes information differently. Then analyze the outputs to understand which tool is best suited for each type of task.”

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    26 mins
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