Episodes

  • Toxic Salon Coaching Advise Exposed
    Jun 25 2025

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    Toxic coaching advice is running rampant in the salon industry, leading to broken systems, confused teams, and forgotten clients - but there's a better way forward through measured strategies and genuine leadership.

    • The 100% commission promotion disaster - why marketing is the owner's job and giving away services doesn't teach the right lessons
    • AI-powered bots fail to replace human connection in team training - transformation requires the TALK method, not just task lists
    • The 1099 contractor model myth - losing control over guest experience is a cost no salon can afford
    • "Escaping" from behind the chair creates a negative mindset - evolve into leadership rather than pulling back
    • Golden handcuffs create entitlement without responsibility - build cultures where people don't want to leave
    • The Million Dollar Beauty Pro system transforms new hires into six-figure brand builders through measured strategies and genuine leadership

    Text PRO to 469-283-5590 for the full breakdown of our system that builds your brand and your bank account.


    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

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    17 mins
  • Why Your Retail Isn’t Moving And How to Fix It In 3 Steps
    Jun 18 2025

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    We explore how proper diagnosis transforms stylists from service providers to trusted beauty guides, creating undeniable value that clients can't resist.

    • The moment when you see a client's Pinterest dream but know it won't work with their current hair
    • Why proper diagnosis builds trust, retention, confidence, and higher ticket prices
    • Most service providers are customizing based on vibes, not science
    • The three-part diagnosis system: Color Analysis, Face Shape Analysis, and Lifestyle Analysis
    • Reframing "pushy" selling as showing what's possible and freeing clients from decision fatigue
    • Using a hair strand microscope for team training to build consultation confidence
    • People crave personalized beauty expertise - even successful professionals outside the industry

    Text DIAGNOSE to 469-283-5590 to receive our free salon owner training guide with scripts, color analysis tools, face shape cheat sheets, lifestyle coaching prompts, and retail recommendation training.


    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

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    17 mins
  • Why You’re Working Harder Than Ever… and Still Stuck
    Jun 11 2025

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    We explore Dr. Ben Hardy's "Science of Scaling" framework to help salon owners shift from incremental to exponential growth through a powerful three-part system: Frame, Floor, and Focus.

    • Frame: Set an audacious goal that forces you to completely rethink how you operate
    • Floor: Raise your minimum standards by determining what you will no longer tolerate
    • Focus: Identify the vital few priorities that actually move the needle toward your goal
    • Small growth doesn't demand creativity, but exponential growth does
    • Scaling isn't about doing more—it's about doing the right things on purpose
    • You scale by cutting what no longer belongs
    • Growth doesn't feel safe, but always opens doors to something better
    • The more you scale, the less you can afford to be scattered
    • Salon owners who scale aren't just lucky—they're clear, focused, and lead differently

    Text "SCALING" to 469-283-5590 to receive your free copy of "The Science of Scaling" before it hits shelves.


    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

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    13 mins
  • Million Dollar Beauty Pro
    Jun 4 2025

    Send us a text

    We explore how salon owners can transform their training approach from simply teaching technical skills to developing beauty professionals with million-dollar mindsets. Every new hire represents a $20,000 investment that requires a structured development path to ensure they become profitable team members instead of costly turnover statistics.

    • The average cost to train a new beauty pro exceeds $20,000 per person
    • Most salon owners get stuck in teaching technical skills without transforming mindsets
    • The four phases of leadership development: telling, selling, celebrating, and delegating
    • Mindset before skillset—confidence takes a system, not just technical training
    • Successful beauty pros don't just get better at hair or skin, they get better at thinking
    • A comprehensive training system works even for salon owners who don't personally perform beauty services

    Text the word "PRO" to 469-283-5590 to learn more about our upcoming Million Dollar Beauty Pro program.


    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

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    16 mins
  • Bringing The Beauty Back To The Beauty Industry!
    May 28 2025

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    Today we explore how to transform your salon by elevating your team from service providers to true beauty professionals who deliver meaningful transformations rather than just completing tasks.

    • Beauty comes from the Latin word bellus, meaning "good"—we're in the business of creating goodness, not just performing services
    • In today's market with one Starbucks for every 60 salons, technical skill alone isn't enough to differentiate your business
    • A client story demonstrates how proper diagnosis turned an $80-90 updo appointment into multiple services and a 100% tip
    • Most stylists aren't unmotivated—they're overwhelmed and need systems to guide their client interactions
    • The three-step diagnosis system includes color analysis, face shape analysis, and lifestyle analysis
    • Implementing this system leads to increased retail sales, natural service upgrades, higher rebooking rates, and improved team morale
    • Salons need more beauty professionals who diagnose, recommend, and create trust—not just more service providers

    Text "DIAGNOSE" to 469-283-5590 for our free three-step team training guide on how to implement this system in your salon this month.


    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

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    16 mins
  • What Exactly is Freedom for a Service Provider?
    May 21 2025

    Send us a text

    Ever notice how "freedom" becomes a trap for so many salon professionals? That quest to escape the 9-to-5 grind often leads straight into a 24/7 hustle that's anything but liberating.

    We're breaking mental chains in this episode by challenging everything you think you know about freedom in the salon industry. The truth? Freedom isn't the absence of structure—it's having the right structure that sets you free. When service providers resist schedules and boundaries, they don't gain independence—they lose power. Without consistent presence, they become invisible to clients, burn momentum instead of building it, and end up reacting instead of ruling their business.

    Through a powerful case study, we reveal how one burnt-out salon owner transformed her business in just 90 days by implementing proper structure. The results speak volumes: pre-booking rates soared to 62%, stylists increased their take-home pay by thousands, and client reviews improved dramatically. The most surprising outcome? The team felt MORE free, not less, because they no longer juggled administrative chaos alongside their craft.

    For salon owners, this episode provides language to help your team understand true freedom. For beauty professionals, it offers a liberating perspective: power isn't about being everywhere all the time—it's about holding a position so well that people feel your presence even when you're not there. Ready to stop floating and start anchoring? Listen now to discover how the right structure changes everything.

    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

    Show more Show less
    10 mins
  • Referrals, Retention and Revenue
    May 14 2025

    Send us a text

    Tired of the endless hustle for new salon clients? This game-changing episode reveals why your existing clients are actually your greatest untapped resource for building predictable, sustainable income.

    We break down the shocking math behind client acquisition that most salon owners never consider. When you calculate that acquiring each new client can cost around $145 (factoring in marketing and overhead), it becomes clear why focusing solely on new faces is a losing strategy. If that client spends $100 and never returns, you've lost money—period.

    Discover the three critical mistakes most salon owners make: neglecting existing clients, missing early warning signs when clients start to fade away, and accepting client loss as inevitable when it's often preventable. We share practical systems to address each mistake, including our Client Rescue System that can dramatically improve retention rates.

    Learn why top companies like Disney maintain a 70% new client retention rate (compared to the industry average of 24-25%) and how to apply those same principles to your salon. We break down six specific strategies for building sustainable salon wealth, from increasing transaction value to creating effective referral systems that turn happy clients into your best marketers.

    With 60 salons competing for every Starbucks in America, standing out requires more than just technical skill or trendy services. The difference between struggling and thriving salons isn't luck—it's having intentional systems for retention, referrals, and relationship-building.

    Ready to transform your approach and create the kind of salon clients never want to leave? Listen now and start implementing these proven strategies that replace hustle with systems and hope with predictable income.

    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

    Show more Show less
    21 mins
  • Can I Talk to You?
    May 7 2025

    Send us a text

    That stomach-dropping moment when a service provider says "Can I talk to you?" is something every salon owner dreads. Your mind races to "they're quitting," and suddenly all the training, coaching, and heartfelt investment you've poured into them feels like it's evaporating before your eyes.

    But what if these moments weren't failures at all? What if they were necessary transitions creating space for something better? Through powerful real-world stories, we share how one stylist who stayed aligned with our vision completely transformed a client's experience after five previous stylists had moved on. These departures weren't setbacks—they were essential steps toward building the salon we truly wanted.

    The hard truth is that not everyone on your team is meant to grow with you. Some people join your salon in survival mode, and no matter how much you coach them, they don't believe a bigger future is possible. Holding onto the belief that departures equal failure will only burn you out and trap you into compromising your standards. Instead, we offer a revolutionary reframe: your salon's success lives in future employees you haven't even met yet.

    We provide practical leadership tools for navigating these conversations with grace and strength—from staying calm when you hear those dreaded words to ending with genuine appreciation rather than desperate attempts to convince someone to stay. Because you're not the problem; you're the pattern breaker building something different in an industry full of chaos, low standards, and burnout. On the other side of every goodbye is the space for exactly the right hello your salon needs.

    Are you ready to build a team who truly believes what you believe? Visit SalonSuccessSecretsChallengecom to join our next challenge and transform how you lead your salon team.

    Do you have a question for Salon Success Secrets Podcast?

    Send a text or leave a voicemail at (469) 283-5590 or send us an email to hello@salonbusinessschool.com. We would love to hear from you.


    Start growing in business and leadership with powerful tools, advice and resources in your inbox every week:

    Learn more about Salon Business School Events:

    Upcoming Events | Salon Business School


    Learn more about Salon Business School Coaching:

    https://keap.app/contact-us/4732115411329800


    Learn more about Salon Business School for Salon & Spa Owners:

    https://keap.app/contact-us/8468267787462617


    Are you ready to go all in? Join Salon Business School:

    Apply to Join Us! | Salon Business School


    Listen to all the Salon Success Secrets podcasts anytime, anywhere here:

    Podcast | Salon Success Secrets

    Show more Show less
    14 mins