Unlock the secrets to harnessing LinkedIn's full potential for business growth as your hosts, Mary Fain Brandt and Laura Bashore, guide you through the platform's newest features and strategic approaches to scale your reach. Can vertical video feeds really revolutionize your engagement? We reveal how a friend skyrocketed to 200,000 views by making the most of these tools and share expert tips on crafting content that captures attention, even in silent mode. Discover how to easily manage the nuisance of unsolicited pitches and keep your LinkedIn inbox a space for meaningful communication.

Engage with power and precision by learning the art of thoughtful commenting and personalized interactions on LinkedIn. We'll show you how strategic comments can generate organic leads and why newsletters are your secret weapon for reaching key professional roles like CEOs and hiring managers. Forget AI-generated fluff—authenticity is your ticket to genuine connections. Whether you're steering your LinkedIn strategy solo or considering outsourcing, we offer insights to boost your networking and communication. Elevate your LinkedIn game and watch your professional connections flourish.

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SPONSOR
TEAM Referral
https://teamreferralnetwork.com/san-diego-region/
Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/

Are you ready to transform your business mindset and strategy? Explore the essential lessons we've learned in navigating growth and change, from shifting our focus from career coaching to honing our roles as business owners. Discover how letting go of tasks that no longer bring joy can foster a sense of relief and renewal, keeping your core vision intact even as strategies evolve. This episode promises insights into embracing change positively to prevent stagnation and cultivate both personal and professional development.

Find out how setting boundaries and prioritizing self-care can be the backbone of maintaining a healthy work-life balance. We share anecdotes about the critical role of self-care practices like facials and exercise, alongside the necessity of setting clear boundaries to protect your mental health. Plus, we delve into the world of technology integration, illustrating how leveraging tools like AI can revolutionize your business, keeping you competitive in today's fast-paced market. Think of it as a modern-day embrace of innovation, similar to when Excel first changed business operations.

Get ready for a deep dive into the art of networking, forming strategic partnerships, and gleaning valuable client insights. Learn why setting boundaries and knowing when to step away from misaligned opportunities can safeguard your reputation and time. Practical tips on vetting partners, understanding client demographics, and the importance of niching down are only the beginning. We'll share effective time management strategies, such as time blocking and hiring virtual assistants, empowering you to focus on what truly matters for business growth. Embrace continuous learning and stay updated with emerging technologies, gaining the confidence to share these insights with your network for shared success.

Text us your Thoughts

SPONSOR
TEAM Referral
https://teamreferralnetwork.com/san-diego-region/
Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/

Unlock the secrets to sustainable business growth and personal development with insights from three groundbreaking books that have transformed our professional lives. Discover how "Profit First" by Mike Michalowicz can revolutionize your financial management approach, ensuring you prioritize profit and prevent fund misuse by setting up separate bank accounts. Learn from our experiences as we highlight how this method can bring clarity, structure, and sustainability to your business finances, optimizing growth and profitability while maintaining focus on cost-cutting strategies.

Are you ready to supercharge your personal and professional achievements? We explore the art of habit formation and goal setting with James Clear's "Atomic Habits" and "The 12 Week Year" by Brian P. Moran and Michael Lennington. This episode promises to arm you with effective strategies for building good habits, like making them obvious and rewarding, while breaking down your annual goals into focused 12-week periods. Through actionable insights on setting specific goals, utilizing scorecards, and employing time-blocking methods, you'll learn to maintain momentum and achieve success. Grab your favorite cup of coffee and prepare to elevate your business and personal growth journey.

And we have an exciting announcement! Our Black Friday offer to help you grow is ready. With the Goal Getter Program - we'll share our goals and hold each other accountable to achieve them. Stop wishing and start acting! Want more?

Attend our webinar on November 14th to learn how we do it and how we are going to help you do it too!
Goal Getter: Kick Procrastination and Skyrocket Your Success
https://www.eventbrite.com/e/goal-getter-kick-procrastination-and-skyrocket-your-success-tickets-1044641008377

Text us your Thoughts

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/

Next week we have a brand new episode on goal setting. But its more than setting goals, its strategies to kick their butt. See below to sign up for brand new Webinar Mary and Laura have brewed up for you!

Before that, we want to tease some of the great insights and strategies with this throw back episode on professional and personal goal setting. We are sharing some personal stories that will show you you're not the only one who doesn't have it all figured out all the time. Our goals is to guide you to the other side of problems - success.

What if you could set transformative goals that not only enhance your career but also enrich your personal life? Join us, Mary Fain Brant and Laura Bashore, as we unravel our personal stories and explore the power of setting intentional goals.

From becoming a half marathon runner despite starting as a non-runner, to a poignant decision to redefine life after a grandmother's passing, we share how structured goal-setting has been a cornerstone in navigating our paths.

Our entrepreneurial families have deeply influenced us, underscoring the necessity of aligning career goals with personal growth and satisfaction.

Text us your Thoughts

SPONSOR
TEAM Referral
https://teamreferralnetwork.com/san-diego-region/
Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/

This week we are sharing a throwback episode from when we were the Redefine Your Career Journey Podcast. Why are we sharing this?

Because many of you are still treating your business as a side hustle. Let's move you beyond that by examining the pros and cons of having your own business!

Unlock the secrets of the gig economy and transform your side hustle into a thriving business venture. Ever wondered if your part-time passion could become your full-time career? We promise to shed light on the growing phenomenon where nearly 39% of U.S. adults are engaging in side gigs, not just for extra cash, but for the autonomy and flexibility they offer.

This episode of Scale Up Strategies dives into the nuances of the gig economy, revealing both its alluring freedom and the challenges of job insecurity and lack of benefits. Whether you're seeking flexibility in your current role or contemplating a career shift, gain invaluable insights into making your side hustle a legitimate income source.

Laura Bashore as shares her inspiring journey from side gigs on platforms like Thumbtack to establishing a flourishing coaching business. She also reveals her family's success story, where a simple eBay transmission parts venture burgeoned into Classic Transmission Solutions, a six-figure e-commerce enterprise.

Mary shares how she balanced a full-time career while building her LinkedIn coaching and training empire.

Discover how strategies like building a personal brand and strategic networking can turn a side gig into your main source of income. Get ready to explore the transformative power of the gig economy and find the motivation to pursue your entrepreneurial dreams while balancing your full-time job.

Now as you all know, both Mary and Laura have shifted their businesses again since this original airing. But that's the point - Seize The Day my friends!

Text us your Thoughts

SPONSOR
TEAM Referral
https://teamreferralnetwork.com/san-diego-region/
Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/

Ever wondered how a to start your own podcast? Wondering if you have something of value to share? So did our guest, Matthew Blades, once at the pinnacle of a 27-year broadcasting career, he shares his personal journey of resilience and transformation.

Matthew's story unfolds into the creation of "Learn from People Who Lived It," a strong support network for those seeking growth and connection. Through our conversation, we highlight LinkedIn's unexpected role in forming meaningful relationships, including the serendipitous way we connected with Matthew.

Then we dive in to what you want to hear! How do we start a great podcast?

Transitioning from traditional careers to podcasting isn't just a job change—it's a personal evolution. We dig into the challenges that come with such a shift, sharing our own experiences of confronting fears and embracing the unknown. The conversation underscores the importance of adaptability and authenticity, reminding us that the path to success often demands letting go of perfection and embracing vulnerability.

Launching a podcast is more than just hitting record; it's about finding your voice and crafting compelling narratives. We share insights into overcoming voice insecurity and the art of engaging content delivery, offering practical advice for aspiring podcasters. From leveraging guest appearances to building community connections, we highlight strategies for growth that go beyond numbers. Through Matthew's journey and our shared experiences, we redefine podcast success as establishing authority and connection, rather than just amassing listeners. Tune in for a wealth of stories and insights meant to inspire and empower your entrepreneurial journey.

Connect with Guest Mathew Blades:
LinkedIn: https://www.linkedin.com/in/mathewblades
Podcast and more: https://bio.site/mathewblades

Text us your Thoughts

SPONSOR
TEAM Referral
https://teamreferralnetwork.com/san-diego-region/
Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/

What if your Facebook ads could do more than just gather likes and shares? Join us as Stacy Zeal, a fractional CMO and guru in paid social platforms, helps unravel the misconceptions around Facebook advertising. Were talking through the maze of Facebook's advertising landscape, demonstrating why it should be seen as an integral part of your marketing strategy rather than a solitary tool. Her journey from organic social media management to leading paid campaign strategies for top brands equips her with unique insights that are invaluable in today's digital climate.

Throughout the episode, we dissect the strategic elements that lead to Facebook ad success. Forget boosting posts for engagement alone; Stacy teaches us to aim for objectives that translate into real results, like conversions and leads. We dive into the art of crafting compelling ad content and mapping out a comprehensive customer journey.

As we wrap up, we'e love to hear from you, our listeners, share your Facebook ad triumphs and trials. Don't miss out on this chance to elevate your advertising game—subscribe, rate, and let's continue expanding our marketing horizons together.

Guest Stacy Zeal:
https://stacyzeal.co/

Text us your Thoughts

SPONSOR
TEAM Referral
https://teamreferralnetwork.com/san-diego-region/
Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/

Ever wondered how to find a virtual assistant who truly elevates your business? Join us as we chat with Stefan Van der Heyden, the brilliant founder of Virtue Staff. Stefan pulls back the curtain on his game-changing approach to sourcing top-tier virtual assistants, sharing just how his team filters through 40,000 applicants each month to bring you the best of the best. Learn the secrets behind their competitive rates of $12 to $15 per hour and discover why quality and impact matter more than ever in today’s virtual workspace.

Stefan doesn't just stop at the vetting process; he dives deep into the art of building a high-performing VA team. We'll explore why committing VAs to a minimum of 20 hours a week is crucial for both stability and exceptional performance. The conversation goes beyond hiring, covering the vital steps of training, creating Standard Operating Procedures (SOPs), and aligning your delegation strategies with your core business values and mission. Plus, Stefan shares how business coaches at Virtue Staff are helping clients streamline their processes for maximum efficiency and success.

But there's more to Virtue Staff than just business. Discover how they are making a real difference with their philanthropic efforts, like the recent relief fund for a typhoon-hit region in the Philippines. Stefan walks us through the straightforward, satisfaction-guaranteed hiring process at Virtue Staff, ensuring a seamless experience for clients. As a cherry on top, Stefan shares a delightful personal story about finding the best tacos in Phoenix. Tune in for a rich blend of business insights, heartfelt stories, and actionable advice that will inspire you to rethink your approach to virtual assistance.

Connect with our Guest: Stefan Van der Heyden
LinkedIn: https://www.linkedin.com/in/stefan-van-der-heyden/
Virtue Staff: https://www.virtuestaff.com/

Text us your Thoughts

SPONSOR
TEAM Referral
https://teamreferralnetwork.com/san-diego-region/
Are you an entrepreneur or a small business owner? How are you attracting business? Join San Diego's Elite team referral networking group. Don't hire a sales team. Join one Call today 619-731- 0395 or visit team referral networkcom to give your business the boost that it needs. Team together, everyone achieves more.

Thank you for listening to Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers.

If you enjoyed the show - follow, rate, and share our podcast with your network!

We'd love to hear directly from you:
bizscaleuppod@gmail.com


Connect with Laura and Mary on LinkedIn:
https://www.linkedin.com/in/lauraobashore/
https://www.linkedin.com/in/maryfainbrandt/
https://www.linkedin.com/company/scale-up-strategies-the-business-growth-podcast

Thank you to our Sponsors:
BuzzSprout
Thinking about starting your own podcast or leveling up by switching hosts? Use our code: https://www.buzzsprout.com/?referrer_id=2110162
Receive $20 through BuzzSprout's Refer a Friend Program

TEAM Referral Network - SD
https://teamreferralnetwork.com/san-diego-region/