Is your productivity system working for you or against you? In this episode, Erik Fisher, host of the long-running podcast Beyond the To-Do List, joins us to explore what it really means to personalize your productivity.

With over a decade of interviews with top productivity experts under his belt, Erik shares why trying to “do more” is often the wrong goal. We talk about working in seasons, managing energy (not just time), and why brutal prioritization may be the most valuable skill you can build. Whether you’re juggling a business, creative projects, family life—or all three—this episode offers smart, sustainable strategies that help you thrive without burning out.

If you’ve ever felt like you’re checking boxes but not making progress, or if you’ve bounced between systems that never quite fit, this conversation will help you reset.

• Why real productivity isn’t about doing more—it’s about doing what matters
• How to identify your chronotype and build a system around your natural energy
• The difference between time management and energy management
• Why habits aren’t the whole answer (and how seasons change your approach)
• How to avoid burnout when juggling multiple roles and responsibilities
• What Erik has learned from 13 years of productivity conversations
• The case for triaging your to-do list like an ER doctor

• Erik Fisher’s Podcast – Beyond the To-Do List
• The Power of When Quiz – thepowerofwhenquiz.com

Recommended Books:

• Essentialism by Greg McKeown
• The Power of When by Dr. Michael Breus
• Free to Focus by Michael Hyatt

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.

Additionally, as a

What if you could take six weeks off from your business, and nothing falls apart? In this episode, systems and automation coach Joe Casabona joins us to talk about how solopreneurs and creators can work smarter, not longer.

Joe shares the behind-the-scenes systems that help him run multiple podcasts, coach clients, and still be a present parent. We cover his favorite tools, how to get started with automation (even if you’re not techy), and the key mindset shift that makes delegation actually work.

From streamlining content production to landing consistent sponsorships, Joe shows how automation isn’t about cutting corners—it’s about clearing space so you can show up as your best self in business and life.

• The first system every solopreneur should set up to reclaim time
• Why automation and delegation are better together
• Joe’s favorite automation tools (and why he prefers Make over Zapier)
• Using Notion, Todoist, and Apple Notes to capture ideas and get things done
• How to automate podcast workflows from booking to publishing
• The surprising benefits of on-demand coaching (and how he delivers it)
• Balancing automation with authentic engagement in a world full of AI noise

• 40+ Automation Templates – casabona.org/automation
• On-Demand Coaching with Joe – casabona.org/unstuck
• Streamline Solopreneur Podcast – casabona.org/podcast

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.

Additionally, as a seasoned speaker, I'm not just about...

Trying to make sense of your money as a creator? You’re not alone and don’t have to figure it all out alone. In this episode, we’re joined by Ralph Estep Jr., financial expert and host of the Ask Ralph podcast, to talk about everything from taxes to entity formation to long-term planning for content creators.

Ralph breaks down the biggest financial mistakes creators make (like ignoring self-employment tax or commingling accounts), and shares straightforward strategies for staying compliant, reducing your tax burden, and setting yourself up for long-term success. We also talk about what tools make the most sense, when to consider forming an LLC or S corp, and how to separate your business and personal finances, without the headache.

Whether you’re just starting your side hustle or already turning a profit, this episode gives you the clarity and confidence to take control of your money and treat your creator business like a real business.

• The difference between tax avoidance and tax evasion (and why one is totally legal)
• Understanding self-employment tax and how to prepare for it
• Why quarterly tax payments matter—and what happens if you skip them
• How to handle affiliate income, free products, and monetizing reviews
• Commonly missed deductions creators should track (think gear, software, events, and more)
• Why every creator should consider forming an LLC or S corp—sooner than you think
• The importance of building an emergency fund and saving for retirement
• What to look for in a tax professional who truly understands the creator economy

• Ralph Estep Jr.’s Website – AskRalph.com
• The Ask Ralph Podcast – Daily episodes at AskRalphPodcast.com

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and

Wondering how to actually stand out on LinkedIn without sounding robotic or desperate? In this episode, we sit down with marketing strategist Cassie Tucker to unpack exactly what works (and what doesn’t) when it comes to personal branding, content creation, and meaningful networking on LinkedIn.

Cassie shares her step-by-step tips for optimizing your profile, crafting a headline that attracts the right people, and building trust without oversharing. Whether you’re looking for new clients, networking opportunities, or a job, this conversation breaks down the strategies that help LinkedIn work for you—without feeling cringey or overwhelming.

From dealing with imposter syndrome to writing posts that actually get engagement, Cassie offers practical, clear advice to help you show up with confidence and build a presence people want to follow.

• What to include (and avoid) in your LinkedIn profile and headline
• How to balance professionalism with personality in your posts
• The do’s and don’ts of connecting and networking on LinkedIn
• Content strategies that build credibility and spark real engagement
• Tips for job seekers: how to show up without oversharing
• Using the PIE Framework (Performance, Image, Exposure) to build authority
• Cassie’s favorite ways to generate story-driven content that resonates

• Cassie Tucker on LinkedIn – www.linkedin.com/in/cassaundrapalmer/
• Marketing Happy Hour Podcast – marketinghappyhr.com
• Want Cassie’s LinkedIn Post Prompts? Send her a message on LinkedIn and she’ll share it with you!

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.

Additionally, as a

What does it really take to deliver confident, polished live video that connects? Whether you’re presenting in Zoom, hosting a live stream, or recording for your course or business, your digital stage matters more than ever. In this episode, we sit down with Alec Johnson of Take One Tech and the Digital Stage Academy to talk about delivering value with clarity, confidence, and connection—without the overwhelm.

Alec shares how he went from struggling to create a single course video to building an entire business around “one-take” live production. We explore the difference between live streaming and live-to-tape content, the tools he recommends for boosting presence and polish, and why using Ecamm and presentation software together is a game-changer.

If you want to elevate your online presence without spending hours in post-production, this conversation is packed with practical advice to help you show up like a pro.

• The difference between live video, live-to-tape, and live production
• How to build confidence on camera—even if you feel awkward or unpolished
• Why digital stage presence is your modern-day business suit
• How to keep live video engaging without relying on post-editing
• Tools and strategies for running smooth virtual presentations and Zoom calls
• Why Ecamm and Keynote or PowerPoint make the ultimate pairing
• Building muscle memory and removing friction from content creation

• Alec Johnson’s Website – takeonetech.io
• Free Ecamm Live Masterclass
• Digital Stage Summit – digitalstagesummit.com

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and

Is YouTube the future of podcasting? In this episode, we’re joined by Shannon Hernandez—radio personality, podcast strategist, and host of The Podcast Therapist—to break down everything you need to know about YouTube’s role in the evolving podcasting landscape.

We explore what makes a podcast on YouTube “official,” the difference between uploading via RSS vs. going native, and how YouTube’s search tools and visual features give creators a powerful way to boost discoverability. Shannon shares insights from YouTube’s own podcasting team, offering a behind-the-scenes look at how creators can leverage playlists, end screens, thumbnails, and titles to extend their reach and grow their audience.

From audio purists to brand-new creators, if you’re wondering whether to bring your show to YouTube—or how to do it the right way—this episode lays out the strategy, tools, and mindset needed to make it work.

• The difference between a YouTube video and an official YouTube Podcast
• Why uploading native video beats pulling in RSS feeds
• How playlists, titles, and timestamps affect discoverability
• Common optimization mistakes podcasters make on YouTube
• How to think through your podcast’s core objective before going all-in on video
• Tips for repurposing audio and building workflows that promote sustainably

• The Podcast Therapist
• Shannon Hernandez on YouTube

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.

Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences...

What does it actually take to stay consistent and build momentum as a content creator? In this episode, we’re joined by Doc Rock and Marilou Mandl, co-hosts of Creators Unstuck, to break down the real mindset shifts and systems creators need to succeed in today’s fast-moving digital world.

Doc and Marilou share how small shifts in thinking—like embracing imperfection, blocking your time, and ditching outdated ideas about “balance”—can lead to big progress. They walk through the exact frameworks they use to stay accountable, how to move from overthinking to taking action, and why recording live content is a secret weapon for visibility and growth.

Whether you’re a small business owner, aspiring influencer, or a creative just trying to get your content flow back, this episode is packed with practical advice and a lot of real talk (and a little tough love).

If you’re ready to get unstuck and start creating with clarity and consistency, you don’t want to miss this one.

• Why perfectionism is just procrastination in disguise
• The “Block it, Lock it, Rock it” system for consistent content creation
• How to use live recording for better SEO and faster workflow
• What traditional media taught them—and what today’s creators must do differently
• How building in public strengthens community and content momentum
• Practical tools they use (and what creators should stop over-relying on)

• Creators Unstuck YouTube Channel – youtube.com/@creatorsunstuck
• Video Creator Club with Marilou Mandl – videocreator.club
• Doc Rock’s Doc Pops Mic Covers – docmerch.com

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and

You’ve launched the podcast. You’ve recorded the episodes. But now what? Can your show actually make money? In this episode of Social Media News Live, podcasting legend Dave Jackson joins us to separate fact from fantasy when it comes to podcast monetization.

Dave, Hall of Fame podcaster and author of Profit from Your Podcast, shares battle-tested strategies for turning your passion project into a profit-generating asset. We explore why most creators overestimate sponsorship potential, what really builds listener trust, and how your show can become a launchpad for opportunities far beyond downloads and ad reads.

From episode structure to authentic calls to action, listener surveys to affiliate programs—this conversation is full of practical advice for podcasters ready to go beyond the basics and start building a business.

If you’re serious about growing your podcast and making it work for you, this is the episode that will be perfect for you!

• Why “being in the phone book” (aka Apple Podcasts) isn’t enough to get discovered
• How to ask for feedback without fear—and why you absolutely should
• The importance of building listener trust before expecting support
• Sponsorship myths, download realities, and smarter revenue options
• Monetization methods that go beyond traditional ads
• Crafting better calls to action that actually work

• Dave Jackson’s Book: Profit from Your Podcast – https://amzn.to/4jzESx3 (affiliate link)
• School of Podcasting – schoolofpodcasting.com
• Join Dave’s Live Show on YouTube – Saturdays at 9:30 am ET

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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and