The Affiliate Marketing Podcast

By: Lee-Ann Johnstone - Founder of Affiverse
  • Summary

  • We're on a quest to help the world do affiliate marketing, better. Join your host Lee-Ann Johnstone, CEO of Affiverse an award winning Agency and Top 50 UK Affiliate Agency Owner as voted in The Drum Agency Census 2021 and listen to her podcast series all about Affiliate and Performance Marketing.

    Learn from an array of digital marketing veterans, business entrepreneurs, SaaS product providers and more to discover how digital and affiliate marketing is constantly changing.

    Hear how brands are building successful affiliate programs and driving consistent partner referrals and sales. Subscribe to hear exactly what it takes to launch, scale and grow a successful affiliate program in this fast moving digital age.

    Visit : www.affiversemedia.com for more great content or discover our AMPP (Affiliate Manager Performance Program) training program for affiliate program managers who want to launch, scale or grow affiliate marketing programs in under 90 days!

    Need help with your Affiliate Program? Want to launch an affiliate program successfully?

    Talk to our agency team and find out how our consulting and account management services and how we can help you drive consistent sales for your business!

    >> Book a free call HERE: https://affiversemedia.com/contact/

    © 2024 AffliateInsider Limited - T/A Affiverse Media
    Show more Show less
activate_Holiday_promo_in_buybox_DT_T2
Episodes
  • Season In Review: Key Takeaways From This Season’s Guests
    Nov 21 2024

    The time has come to wrap-up another successful season of the Affiliate Marketing Podcast. For our final episode of Season 18, Lee-Ann reflects on the highlights, featuring insights from various industry experts. The conversation covers essential topics such as: SEO strategies, branding, community marketing, the impact of regulations, and the transformative potential of blockchain technology in affiliate marketing. Each guest shares valuable lessons and actionable insights that can help practitioners navigate the evolving landscape of affiliate marketing.

    Listen to find out more about:

    • Why authenticity is key for influencers to engage their audience.
    • How lead generation requires clear objectives and transparency
    • Blockchain technology – offers instant payouts for affiliates.


    Key segments of this podcast and where you can tune in to go direct:
    [00:00] Season 18 Overview and Highlights
    [04:42] Crypto and iGaming Intersection
    [28:04] US Brand Survey Insights with Tricia Meyer

    Rate, Review & Subscribe on Apple Podcasts
    “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.

    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”

    Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.

    Subscribe to our podcast HERE!

    Send me a text with your questions

    Show more Show less
    33 mins
  • What the US Brand Survey Revealed About the Affiliate Industry
    Nov 14 2024

    In this podcast episode, Lee-Ann Johnstone interviews Tricia Meyer, the executive director of the Performance Marketing Association (PMA), discussing insights from a recent brand survey.

    They explore the significance of agency involvement in affiliate marketing, trends in advertiser spending, the importance of segmentation, and the impact of pricing models. The conversation also touches on the focus on profitability, program maturity, and the strategic use of subnetworks.

    Key segments of this podcast and where you can tune in to go direct:
    [04:12] The Significance of Agency Involvement
    [21:10] Future Predictions for Performance Marketing
    [24:17] Good Things Take Time – Top Tips to Take Away

    Rate, Review & Subscribe on Apple Podcasts
    “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.
    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”

    Send me a text with your questions

    Show more Show less
    32 mins
  • How To Gain Traction With Content Creators in Your Affiliate Program
    Nov 7 2024

    In this episode of the Affiliate Marketing Podcast, host Lee-Ann Johnstone interviews Social Media Expert Joe Sbiti. Joe shares his journey from creating faceless content to building a community and monetizing his efforts through various platforms.

    Joe shares insights on the dynamics of brand collaborations, the importance of authenticity in content creation, and the evolving landscape of affiliate marketing. He emphasizes the need for personalized outreach from brands, the role of AI in content generation, and the significance of building genuine relationships in the industry. Joe also discusses emerging trends in social commerce and the balance between short-form and long-form content.

    Key segments of this podcast and where you can tune in to go direct:
    [03:34] The Rise of Faceless Content Creation
    [12:25] Building Authentic Relationships with Brands
    [27:10] Trends in Content Marketing and Social Commerce

    Rate, Review & Subscribe on Apple Podcasts
    “I love Affiverse’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.

    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”

    Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.

    Send me a text with your questions

    Show more Show less
    34 mins

What listeners say about The Affiliate Marketing Podcast

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.