Can physical therapists actually replace surgery with therapy alone?

How do you convince a patient to switch therapists without causing discomfort or conflict?

Join Dr. Joey Albritton as he discusses effective techniques for enhancing patient communication and managing sales objections in the realm of physical therapy. He stresses the importance of authenticity in patient interactions and the strategic necessity for patients to commit fully to one therapy program to achieve consistent progress. This episode delves into overcoming the common hurdles of direct response marketing and emphasizes the significance of tailored team training to proficiently manage new patients. Dr. Albert also explores strategies for understanding patient dissatisfaction with current therapies and smoothly transitioning them to a new treatment approach.

Episode Timestamps:

[00:00] What Not to Do in Therapy Patient Transition

[00:19] Choosing the Right Therapy Approach

[00:54] Handling Sales Objections in Physical Therapy

[01:33] Introducing Dr. Joey Albert and the Mission of Rehab CEOs

[01:58] Understanding Underlying Patient Beliefs and Discontents

[02:52] Tailoring Approaches to Individual Patient Needs

[03:22] Directly Addressing and Alleviating Patient Concerns

[04:25] Discussing Dynamic Pillars and Unique Selling Points of Therapy

[05:52] Strategies for Overcoming Patient Resistance to Change

[08:24] Conclusion: Tips for Smooth Transitions and Invitation to Join Rehab CEOs Community

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Thank you for joining us on this episode of the Levels podcast. Your time and attention are greatly appreciated. Tune in next time for more valuable insights and stories from the world of entrepreneurship.