This week on The Business of Winning, we’re joined by Christian Klien, a former Formula 1 driver who raced for Jaguar and Red Bull Racing before building a successful career in sports car and GT racing. With a front-row seat to Red Bull’s rise from an underdog team to a dominant force, Christian shares his reflections on those early years, his relationship with team founder Dietrich Mateschitz, and what made Red Bull Racing so successful.

Mark and Christian also dive into the biggest stories of the 2025 F1 season—Lewis Hamilton’s highly anticipated move to Ferrari, Max Verstappen’s title defence, and the rise of young talent in the sport. Can Red Bull remain on top without Adrian Newey? Is McLaren the team to beat? And how will Mercedes handle life without Lewis?

Beyond racing, Christian discusses the business lessons he’s learned from his time in F1, both as a driver and commentator, and what leaders can take away from Red Bull’s winning formula.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at enquiries@performanceinsights.co.uk or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week on The Business of Winning, we’re joined by Neil Martin, a pioneer in Formula 1 race strategy and data analytics. Having worked with teams like McLaren, Ferrari, and Red Bull Racing, Neil played a key role in revolutionising how teams use data to gain a competitive edge.

Beyond motorsport, Neil shares the business lessons leaders can take from F1’s data-driven approach—how real-time decision-making, risk management, and predictive analytics can transform industries far beyond the racetrack.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at enquiries@performanceinsights.co.uk or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week on The Business of Winning, we’re joined by Bradley Scanes, performance coach to World Champion Max Verstappen between 2019 and 2023, one of the team responsible for helping the Dutch ace to secure multiple titles. From his start in the NHS to working with world-class athletes on Harley Street and in the high-pressure environment of F1 pit lanes, Brad’s career journey is nothing short of fascinating.

In this episode, Brad and Mark break down the unique physical and mental demands drivers face, the tailored training regimens they follow, and how they prepare for the challenges of the sport.

Exploring the role of mental health and resilience in motorsport, the importance of tailoring coaching strategies to individual athletes, and lessons from Bradley’s work that apply far beyond the track—whether in business or life.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at enquiries@performanceinsights.co.uk or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.