What do you do when things don’t go right? Today I’m talking about how to respond to the unthinkable. As they say, we cannot direct the wind, but we can adjust the sails.

For information about the launch of YoursTruly, visit www.yours-truly.com

To learn more about AdTonos, visit www.adtonos.com

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In most cases, when you hear someone tell you about their experience, you get the highlight reel—especially in business. Here’s an example:

August is a special month in Western Europe. For many, it’s when shops close, people pack their bags, and go on holiday to some place where they can kick back and relax. It’s the working definition of a work-life balance, and AdTonos is all in on it...

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I’ve had the good fortune of traveling a lot over the past month, bouncing around Europe for different conferences and events, and this time on the road has given me a lot of opportunity to think and reflect.

I’ve thought a lot about my life experiences that have set me up for my role as a leader. Believe it or not, the time I spent as a radio host and DJ has been incredibly impactful. 

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Hello!

If you’re listening this, you’re probably interested in our work in the programmatic ad space. I started AdTonos because I saw an opportunity, and over the past few years as the business has grown, it has become abundantly clear to me that what’s happening in the industry is bigger than a new ad buy—it’s an entirely new experience between consumers and the audio medium. It’s a nu-stereo experience!

Let’s tune right in!

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