The Den | Real Estate in the Four Corners: Buy, Sell, Invest Podcast By The Lyons Group cover art

The Den | Real Estate in the Four Corners: Buy, Sell, Invest

The Den | Real Estate in the Four Corners: Buy, Sell, Invest

By: The Lyons Group
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About this listen

The Den | A Real Estate Podcast focused on Buyers/Sellers and Realtors alike with an emphasis on Entrepreneurship, Industry Trends and Self Improvement. Tune in to hear fun and lively discussions on current happenings in the real estate world. Gather some unique insight on everything from market realities for Buyers/Sellers to navigating new rules and regulations for Realtors. With over $400M in sales and over 2,000 transactions, The Lyons Group is widely know as some of the prominent experts in real estate in the Southwest United State. Stay current on hot topics by subscribing to the channel that brings you an entertaining spin on real world, real estate matters. To find out more about The Lyons Group and their partners go to www.sjcbroker.com. Produced by www.apodcastgeek.com2023-present | THE DEN - Powered By The Lyons Group Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Real Estate Experts Share Their WINNING Stories! | The Den Ep.73
    Jun 20 2025

    In this episode of The Den, powered by The Lyons Group, we dive deep into the transformative power of real estate and share inspiring success stories that highlight the life-changing impact of homeownership.

    We kick off the conversation by discussing the incredible journey of individuals who have transitioned from homelessness to becoming homeowners. One of our co-hosts, Aspen, shares a poignant story about a family who, after living in their car, managed to purchase their first home. Their emotional reaction upon receiving the keys serves as a powerful reminder of how real estate can alter lives for the better.

    As we explore the theme of "winning in real estate," we introduce our team members: Paul Hamme, Shannon Martin Martinez, and myself, Ben Lyons. Each of us brings unique insights and experiences to the table, discussing the common traits we see in clients who achieve significant success in real estate.

    Paul recounts stories of families he has worked with, including one that has successfully acquired multiple rental properties, demonstrating the importance of having a clear plan and understanding the value of money. He emphasizes how these families have been taught to view real estate as a long-term investment, which has allowed them to build wealth steadily.

    Shannon adds to the discussion by highlighting the emotional wealth that comes from homeownership, not just the financial aspect. She shares her experiences with first-time homebuyers who were unaware of the possibilities available to them, illustrating how education and guidance can empower individuals to make informed decisions.

    Throughout the episode, we touch on the importance of making timely decisions in real estate, avoiding analysis paralysis, and the necessity of having a strategy. We discuss how many people underestimate their ability to become homeowners and how the right guidance can help them realize their dreams.

    As we wrap up, we encourage our listeners to take action, whether they are looking to buy their first home or expand their real estate portfolio. We remind them that the journey to financial and emotional wealth begins with a single step, and we are here to support them every step of the way.

    Join us for this enlightening discussion filled with real-life examples, practical advice, and a reminder that real estate can be a powerful tool for change. If you enjoy our content, please consider leaving a five-star review and visiting sjcbroker.com for more resources and to schedule a consultation with our team. Thank you for listening to this episode of The Den!

    Website: sjcbroker.com

    TikTok: https://www.tiktok.com/@thelyonsgroup4c
    Instagram: https://www.instagram.com/thelyonsgroupfourcorners/

    Facebook: https://www.facebook.com/TheLyonsGroupFourCorners

    Sign up for our newsletter for valuable insights and updates via www.sjcbroker.com too!


    Produced by APodcastGeek: https://www.apodcastgeek.com

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    30 mins
  • Social Media Real Estate Marketing: What's Working NOW in 2025 | The Den Ep.72
    Jun 13 2025

    In this episode of The Den, we dive into the impact of social media on the real estate market and how it can influence both selling and buying homes. With over half of people now getting their news from platforms like Facebook, Instagram, and TikTok, we discuss the necessity of having a social media presence in today's real estate landscape.

    I introduce my co-hosts from The Lyons Group, including Paul, Barry, Aspen, and Shannon, and we reminisce about our early experiences with social media, particularly MySpace. We explore how the evolution of social media has changed the way we market properties, with Aspen sharing her insights on the importance of being front-of-mind for younger buyers who may be unfamiliar with the home-buying process.

    We also touch on the balance between polished, professional content and more authentic, relatable posts. Shannon highlights how social media can serve as a modern-day open house, allowing potential buyers to connect with listings in a more engaging way. However, we caution against being overly repetitive or spammy, as this can stigmatize a property and deter interest.

    The conversation shifts to the importance of understanding different social media platforms, with each offering unique advantages for reaching various demographics. We discuss the potential pitfalls of having a polarizing online presence and how it can affect buyer-seller dynamics.

    As we wrap up, we engage in a speed round to identify the most impactful social media platforms for real estate marketing, with opinions varying from TikTok to YouTube and Facebook. Ultimately, we emphasize the need for realtors to adapt to the changing landscape while maintaining authenticity in their online interactions.

    Join us for this insightful discussion on leveraging social media to enhance your real estate experience, and don't forget to like and subscribe for more valuable content!

    Website: sjcbroker.com

    TikTok: https://www.tiktok.com/@thelyonsgroup4c
    Instagram: https://www.instagram.com/thelyonsgroupfourcorners/

    Facebook: https://www.facebook.com/TheLyonsGroupFourCorners

    Sign up for our newsletter for valuable insights and updates via www.sjcbroker.com too!


    Produced by APodcastGeek: https://www.apodcastgeek.com

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    30 mins
  • The 4 Home Buying Stages You NEED to Know! | The Den Ep.71
    May 23 2025

    In this episode of The Den, we dive into the four essential stages of buying a property, breaking down the process to help potential homeowners navigate their journey more effectively.

    We start by discussing the importance of making a conscious decision to purchase a home, emphasizing that many people often jump into the process without fully understanding the implications. Our team, consisting of real estate professionals with extensive experience, highlights the need for preparation and education to ensure a successful home-buying experience.

    Stage one focuses on the decision to purchase and the prequalification process. We stress the significance of consulting with a lender early on to set realistic expectations and understand the financial requirements involved in buying a home. Many first-time buyers may not realize the various costs associated with homeownership, such as closing costs and potential repairs.

    Moving into stage two, we talk about the selection of a realtor and the property search. We encourage listeners to interview multiple realtors to find someone they trust and feel comfortable with, as this relationship is crucial for a smooth buying experience. The days of simply calling a realtor to show a house are fading, and a more personalized approach is becoming the norm.

    In stage three, we touch on the contract to closing process, where we outline the importance of inspections, appraisals, and the various documents required by lenders. We emphasize the need for clear communication and prompt responses to ensure everything goes smoothly during this critical phase.

    Finally, in stage four, we discuss what happens after closing. We remind buyers that homeownership comes with responsibilities, including maintenance and understanding the quirks of their new home. We encourage new homeowners to familiarize themselves with their property and to reach out for help when needed.

    Overall, this episode serves as a comprehensive guide for anyone considering buying a home, providing valuable insights and practical advice to help them navigate the complexities of the real estate market. Thank you for tuning in, and we hope you find this information helpful as you embark on your home-buying journey!

    Website: sjcbroker.com

    TikTok: https://www.tiktok.com/@thelyonsgroup4c
    Instagram: https://www.instagram.com/thelyonsgroupfourcorners/

    Facebook: https://www.facebook.com/TheLyonsGroupFourCorners

    Sign up for our newsletter for valuable insights and updates via www.sjcbroker.com too!


    Produced by APodcastGeek: https://www.apodcastgeek.com

    Show more Show less
    29 mins
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