Welcome to The CEO Project Podcast, where Jim Schleckser, author of Great CEOs Are Lazy, discusses ways top CEOs can optimize their businesses. Jim announces the rebranding of the podcast from "The Lazy CEO" to "The CEO Project Podcast," aligning with the project's broader mission. Today’s guest, Bradley Hamner, a business growth coach, shares his journey from struggling in his first business to developing a scalable process architecture that allowed him to work "on" rather than "in" his business. Now, he coaches entrepreneurs to build systems that drive sustainable growth, especially focusing on small to mid-sized businesses.

Bradley highlights the challenges small businesses face with popular operating systems like EOS and 4DX, often needing custom approaches to suit smaller teams. His "SCALE" framework emphasizes sustainable revenue, profitability, time off, leverage through delegation, and efficient operations. Together, Jim and Bradley discuss the importance of community and peer support among CEOs to reduce ego barriers, foster vulnerability, and achieve personal and business growth. This episode underscores that scalable success requires structured processes and a supportive community for CEOs on their journey.

In this 100th episode of The Lazy CEO Podcast, host Jim Schleckser marks the milestone by announcing the show's upcoming name change to The CEO Project Podcast, reflecting its focus. Beginning with episode 101, listeners will find all content under the new name.

Jim’s guest is Jennifer Frye, the CEO of Appreciated Asset Business Solutions, which specializes in building robust sales pipelines for industry disruptors through a unique prospecting and appointment-setting service. Jennifer emphasizes that successful client acquisition hinges on a personalized, relationship-focused approach. She shares insights into how her firm distinguishes itself by using targeted psychographics and values alignment, going beyond typical demographic data to create meaningful client connections.

In this episode of The Lazy CEO Podcast, host Jim Schleckser, founder of The CEO Project, announces the upcoming name change of the podcast from The Lazy CEO Podcast to The CEO Project Podcast. The current episode is number 99, and the switch will happen after the 100th episode, although all past episodes will remain accessible.

The guest on this episode is Don Schmincke, a researcher with a background in MIT and Johns Hopkins. He shares insights from his research on the high failure rates of management theories, revealing that they often ignore primal human decision-making factors. Schmincke’s work spans across biological, physical, and business systems, blending disciplines to uncover ways to help companies grow faster than traditional methods. His research, which includes looking at human behavior and ancient training programs, has led to breakthroughs in management by focusing on altering human beliefs rather than just providing tactical tools.