• The Marketer's Blueprint Podcast

  • By: Gabe Arnold
  • Podcast

The Marketer's Blueprint Podcast

By: Gabe Arnold
  • Summary

  • Welcome to The Marketer’s Blueprint Podcast, where we break down the latest trends, strategies, and B.S. in sales and marketing.

    © 2025 The Marketer's Blueprint Podcast
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Episodes
  • How to Manage Projects Like a Pro (Project Manager Tells All)
    Feb 14 2025

    Missed deadlines, budget overruns, and failed campaigns? You don’t need better marketing—you need better project management.

    In this episode of The Marketer’s Blueprint Podcast, host Nathan Gibson sits down with Wally Plaza, one of BME’s top project managers and a key leader in keeping marketing campaigns on track.

    Wally has overseen everything from PPC campaigns to full-scale product launches, and today, he’s revealing what separates successful businesses from those that struggle.

    🎙️ In this episode, we cover:
    ✅ Why project management is the backbone of a great marketing campaign
    ✅ How better communication leads to better results
    ✅ The biggest mistakes businesses make when managing projects—and how to avoid them
    ✅ Real-world success stories, including how BME helped a hot sauce brand sell 4,000 bottles in one month
    ✅ The truth about AI in project management (and why it will never replace human expertise)

    Want to improve your marketing campaigns and see better results?

    📌 Download our 7-Figure Sales Funnel Guide here: https://7figuremarketing.businessmarketingengine.com/

    🔔 Let’s Keep in touch!
    👉 Facebook: @BusinessMarketingEngine
    👉 Instagram: @businessmarketingengine
    👉 LinkedIn: @BusinessMarketingEngine

    🚨🚨 We want to hear from you! 🚨🚨
    Drop a comment below and tell us: What's the biggest challenge you face in managing marketing projects?

    #MarketingStrategy #ProjectManagement #MarketingSuccess #BusinessGrowth #Entrepreneurship #MarketingTips #SmallBusiness #DigitalMarketing #MarketingPodcast



    Help support the show by visiting: https://businessmarketingengine.com/

    Follow our Facebook: https://www.facebook.com/BusinessMarketingEngine/

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    25 mins
  • Geofencing in Marketing - The Secret to Targeting Customers Where They Work & Play
    Feb 7 2025

    🚨 Your customers are searching for you right now—but are they finding you?

    If your business isn’t showing up at the top of Google search results, you’re losing leads to your competitors.

    In this episode, Nathan Gibson and Gabe Arnold reveal the exact strategies you need to run a high-converting local PPC campaign—one that turns online searches into real customers.

    🎙️ In this episode:
    ✅ Why local PPC is the fastest way to get in front of ready-to-buy customers
    ✅ How geofencing & location targeting make your ads more effective
    ✅ The biggest mistakes businesses make with PPC—and how to avoid them
    ✅ Mobile optimization: Why slow-loading websites kill your conversions
    ✅ Real-world PPC strategies that drive more traffic, calls & walk-ins

    💡 Want to dominate your local market?
    We help businesses like yours run profitable PPC campaigns that bring in real results. Book a call today!

    📌 Connect with us: https://businessmarketingengine.com/

    🔔 LIKE, SUBSCRIBE & FOLLOW for more expert marketing insights!
    👉 Facebook: @BusinessMarketingEngine
    👉 Instagram: @businessmarketingengine
    👉 LinkedIn: @BusinessMarketingEngine

    Help support the show by visiting: https://businessmarketingengine.com/

    Follow our Facebook: https://www.facebook.com/BusinessMarketingEngine/

    Follow our Instagram: https://www.instagram.com/businessmarketingengine/

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    22 mins
  • Branding For Small Businesses - How And Why It Works
    Jan 31 2025

    Looks aren’t everything… or are they? 🤔

    In this episode, Nathan Gibson and Gabe Arnold break down the psychology behind why branding is important and how minimalist design can transform your business. From high-end spas to trading card packaging, we all make buying decisions based on how things look—whether we realize it or not.

    🎙️ In this episode:
    ✅ How strong visuals impact customer perception & buying decisions
    ✅ The 80/15/5 rule: Understanding how different audiences engage with marketing
    ✅ Why minimalism can improve clarity, conversions, and customer trust
    ✅ The biggest mistakes businesses make with website & brand design
    ✅ How the right design choices make your marketing more effective
    ✅ Real-world branding examples & tips from industry experts

    Plus, Gabe shares a surprising branding lesson from his spa experience—and why ambiance plays a crucial role in consumer psychology.

    💡 Does your brand need a design refresh?
    Your visuals should attract, not confuse. Book a call today, and let’s strengthen your branding to drive more conversions!

    📌 Connect with us: https://businessmarketingengine.com/

    🔔 Don’t forget to LIKE, SUBSCRIBE, and FOLLOW for more expert marketing insights!

    Facebook: @BusinessMarketingEngine
    Instagram: @businessmarketingengine
    LinkedIn: @BusinessMarketingEngine

    Help support the show by visiting: https://businessmarketingengine.com/

    Follow our Facebook: https://www.facebook.com/BusinessMarketingEngine/

    Follow our Instagram: https://www.instagram.com/businessmarketingengine/

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    23 mins

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