If you’ve heard terms like—Generative AI, Performance Marketing, Influencer Marketing, Conversion Rate Optimization (CRO)—from your marketing team and you don’t feel empowered with market-driven truth, then there is a HUGE gap that needs to be addressed.

In this episode, Nathan Gibson and sales expert Monika Alvarez break down 3 simple marketing principles consumers respond to in every industry.

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00:00 Navigating Marketing Jargon

03:02 Understanding Customer Needs

06:14 Building Trust Through Clear Communication

08:59 The Importance of Simplicity in Marketing

12:02 Making It Easy for Customers to Engage

14:57 Continuous Improvement and Client Success

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Resources That Can Make You More Money:

Get The Guide To Generating Your Own 7-Figure Sales Funnel: https://7figuremarketing.businessmarketingengine.com/

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#digitalmarketing #marketing #marketingpodcast #entrepreneurship #smallbusiness #howto #salesobjections #sell #trends #sales #salesgrowth #leadership #marketingprinciples

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You don’t need to be flashy, pushy, or manipulative to get people excited about what you’re offering.

There’s a better way to sell—one that feels good and gets results.

In this episode, Nathan Gibson and Gabe Arnold break down sales horror stories and share their proven process for handling sales objections and closing deals with integrity.

🎥 Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos

📌 Chat With Nathan Here: https://businessmarketingengine.com/contact-us/

00:00 The Fastest Way to Close a Deal

02:33 Horror Stories in Sales

08:59 Building Trust and Relationships

14:45 Serving Over Selling

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Resources That Can Make You More Money:

Get The Guide To Generating Your Own 7-Figure Sales Funnel: https://7figuremarketing.businessmarketingengine.com/

Subscribe To Our Marketing Newsletter: https://marketersblueprint.businessmarketingengine.com/

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Get More On Our Socials:

Facebook: @BusinessMarketingEngine

Instagram: @businessmarketingengine

LinkedIn: @BusinessMarketingEngine

Website: https://businessmarketingengine.com/

#digitalmarketing #marketing #marketingpodcast #entrepreneurship #smallbusiness #howto #salesobjections #sell #trends #sales #salesgrowth #leadership

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Is it possible to create original content in 2025?

In this deep dive on content marketing, Nathan Gibson and Gabe Arnold share their proven process for developing authentic, engaging, and unique content without constantly chasing fleeting trends or relying solely on AI.

Plus—how to create authentic content without a huge time commitment.

🎥 Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos

📌 Chat With Nathan Here: https://businessmarketingengine.com/contact-us/

00:00 The Importance of Original Content in the Age of AI

05:00 Navigating Content Saturation and Standing Out

11:07 Principles Over Trends: A Sustainable Approach

16:53 Understanding Your Audience Through Market Research

23:10 Guiding Principles for Business Success

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Resources That Can Make You More Money:

Get The Guide To Generating Your Own 7-Figure Sales Funnel: https://7figuremarketing.businessmarketingengine.com/

Subscribe To Our Marketing Newsletter: https://marketersblueprint.businessmarketingengine.com/

▬▬▬▬▬▬▬▬▬▬▬

Get More On Our Socials:

Facebook: @BusinessMarketingEngine

Instagram: @businessmarketingengine

LinkedIn: @BusinessMarketingEngine

Website: https://businessmarketingengine.com/

#digitalmarketing #marketing #marketingpodcast #entrepreneurship #smallbusiness #howto #contentmarketing #socialmediamarketing #trends #contentcreation #salesgrowth #leadership

Help support the show by visiting: https://businessmarketingengine.com/

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