The Ninja Selling Podcast

By: Ninja Selling
  • Summary

  • The Ninja Selling Podcast is for real estate agents, loan officers, sales professionals and anyone looking to better their business to increase their income per hour. Hear from the rotation of hosts from the Ninja Selling team as they share tips and tricks from top-producing agents around the country.
    Ninja LLC 2025
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Episodes
  • Tales from the Road: Insights and Opportunities in Today's Real Estate Market
    Mar 10 2025
    Join Eric Thompson and Rob Nelson, CEO of Ninja Selling, for a special "Tales from the Road" episode of the Ninja Selling Podcast. Fresh from attending multiple industry conferences, Rob shares his keen observations and actionable takeaways for real estate professionals navigating the current market. This episode explores key themes emerging from these events, including shifting attendance trends, the stark contrast between agents who are thriving and those who are struggling, and the critical role of leadership mindset in shaping company culture and success. Discover why "showing up" – both physically at industry events and mentally with a positive, opportunity-focused outlook – is more important than ever. Rob highlights the "great divide" among agents and the power of focusing on abundance rather than scarcity. Learn how market dynamics can vary significantly even within similar demographics, emphasizing the need for agents to adapt and pivot their strategies. The discussion also delves into the vital role of leadership in clarifying the future, fostering optimism, and empowering agents to overcome decision fatigue and embrace change. This episode is a call to action for all real estate professionals, especially leaders, to cultivate a player mindset, embrace opportunities, and guide their clients and teams toward a successful and fulfilling future in real estate. Episode Highlights: Introduction to "Tales from the Road" with Rob Nelson, CEO of Ninja Selling Shifting Attendance Trends at Industry Conferences: Who's Showing Up and Why? The "Great Divide" Among Real Estate Agents: Optimism vs. Fear Varying Market Dynamics: Understanding the Nuances of Your Local Area The Critical Role of Leadership Mindset: Scarcity vs. Abundance Company Culture Reflects Leadership Personality: The Contagious Nature of Mindset Clarifying the Future: The Leader's Job in Times of Uncertainty Embracing Change as the Driver of Real Estate Transactions: 4 million vs 6 million. Helping Clients Overcome Decision Fatigue: Coaching Through Uncertainty The Power of the Warm List: Identifying and Nurturing Potential Opportunities Focusing on Value and Relationships: The Key to Success in Any Market Celebrating Industry Events and the Power of Connection Key Takeaways: "People are not showing up the way they once did... attendance [at industry events] was down." "There was a little bit of a distillation of who was there...There were so many people that are crushing it... And simultaneously, there are some people that are straight up freaked out." "Our sentiments and our mindset as leaders... are more important than ever right now because people are sensitive to what leadership is saying." "The company takes on the personality of the leader." - As taught by Larry Kendall "The leader's job is to clarify the future." - As taught by Larry Kendall "...regardless of my mindset right now, people are going to continue to experience change in their lives. And change is what drives the real estate transaction." "Those that can coach their clients through decision fatigue... [are] giving themselves permission to consider that the best loan they ever got in their life... may not be the loan that that helps them live their life." "... if you're doing real estate reviews right now, if you're in touch with the buyers and sellers that you served at that period in time, people are surprised what's happened." "The people that chose to show up at these conferences were the people that saw the opportunity. The other ones are sitting at home waiting for the opportunity." "...if you have that conversation about Ford in somebody's living room and they bought their house during the pandemic, something is going to come up." Links: Website: www.NinjaSelling.com/Podcast Email: TSW@NinjaSelling.com Phone: 1-800-254-1650 Podcast Facebook Group: www.facebook.com/TheNinjaSellingPodcast Facebook: www.facebook.com/NinjaSelling Instagram: @NinjaSellingOfficial LinkedIn: https://www.linkedin.com/company/ninjaselling Upcoming Public Ninja Installations: https://NinjaSelling.com/events/list/?tribe_eventcategory%5B0%5D=183&tribe__ecp_custom_2%5B0%5D=Public Ninja Coaching: www.NinjaSelling.com/course/ninja-coaching/
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    26 mins
  • From Snowboarder to Ninja: First Impressions from the Ninja Installation
    Mar 3 2025
    In this exciting episode of the Ninja Selling Podcast, host Eric Thompson interviews Fancy Rutherford live from the Ninja Installation! Join them during a lunch break on the final day of the Installation to get a fresh, first-hand perspective on the Ninja Selling experience. Fancy, a successful real estate agent in the Truckee and North Lake Tahoe resort market, shares her initial takeaways and insights as a first-time attendee. Eric and Fancy delve into her unique background as a professional snowboarder and how the persistence, resilience, and sales skills honed in that career have seamlessly translated to her thriving real estate business. Listeners will hear how Fancy's natural inclination to serve and build relationships, exemplified by her proactive client care during a heavy snowfall season, already embodies Ninja principles. Discover her “light bulb explosion” moment regarding pre-listing packets, and her commitment to integrating the Ninja 5 into her daily routine. Tune in to hear Fancy’s genuine enthusiasm and discover why she believes the Ninja Installation is a must-do for anyone serious about taking their real estate business to the next level. Find even more inspiration and practical advice within the Ninja Selling Podcast Facebook group. Share your feedback by leaving a voicemail at 1-800-254-1650. Explore upcoming Ninja Selling Events and unlock personalized guidance with Ninja Coaching. Episode Highlights: Introduction to Fancy Rutherford and Live from Ninja Installation Market Focus: Truckee and North Lake Tahoe Resort Properties From Professional Snowboarder to Real Estate Success Transferable Skills: Persistence, Resilience, and Self-Promotion $17 Million in Sales Volume and Early Success Being a Ninja Before Knowing Ninja: Client Care During Snowstorms Service and Value Leading to Unexpected Transactions Building Client Relationships Through Lifestyle Connection Becoming a Conduit to the Resort Lifestyle Art Show Client Event: Fostering Community Three Big Takeaways from the Ninja Installation (So Far!) Takeaway 1: Committing to the Ninja 5 Daily Habits Mindset, Skill Set, and Action: Keys to Success Takeaway 2: The Power of Larry Kendall and the Ninja Process Process-Focused Approach for Client Comfort Ninja System Works Across Markets and Personalities Takeaway 3: Pre-Listing Packet Game Changer The Impact of a Printed, Overnighted Pre-Listing Packet Gesture of Care and Standing Out from the Competition Print vs. Digital and Kinesthetic Learning Final Thoughts and Recommendation to Attend Ninja Installation Key Takeaways: “Persistence and understanding what challenges are possible to overcome… and not knowing when [clients] have the fear of the unknown, being able to walk them through that next step.” “As a ninja, we don't take a transactional mindset… We take a long term approach. We're always looking at ways to help and to serve and add value. Always looking for ways to be relevant.” “I have been a peer to my clients. I think truly that's the biggest thing, making these connections… We can just have a human to human conversation as opposed to it being a transactional conversation.” “Larry Kendall is incredible. The way that he absorbs energy from the people around him and the way that he adjusts for each situation… and has such a process for working with buyers and sellers and community members to really make people comfortable.” “The idea of… having a listing packet that is professional delivered to their door before you even get over there and see them was earth shaking – a game changer.” “It's the gesture of wow, you care.” “Coming together in a room with a hundred people who are all focused on their careers and getting to learn from a ninja master has been eye opening.” Links: Website: www.NinjaSelling.com/Podcast Email: TSW@NinjaSelling.com Phone: 1-800-254-1650 Podcast Facebook Group: www.facebook.com/TheNinjaSellingPodcast Facebook: www.facebook.com/NinjaSelling Instagram: @NinjaSellingOfficial LinkedIn: https://www.linkedin.com/company/ninjaselling Upcoming Public Ninja Installations: https://NinjaSelling.com/events/list/?tribe_eventcategory%5B0%5D=183&tribe__ecp_custom_2%5B0%5D=Public Ninja Coaching: www.NinjaSelling.com/course/ninja-coaching/ Guest Contact: Fancy Rutherford Tahoe Mountain Realty
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    29 mins
  • The $1 Million Secret with Amy Balewicz
    Feb 24 2025

    Eric Thompson welcomes Amy Balewicz, a real estate Ninja from the Boston area, to the podcast today for an in-depth discussion regarding strategies for achieving remarkable success. Delving into Amy's journey of making a million dollars in real estate and increasing her business by 43% year over year, our duo focuses on leverage, learning how to create a lifestyle that suits individual needs, and how to get better results by carefully managing time and energy. Today, you will also discover the secrets behind Amy's achievements, learn about actionable steps to elevate real estate sales by setting ambitious yet attainable goals, the importance of affirmations, and how to effectively implement the Ninja Selling systems.

    Amy shares the pivotal moment at the Ninja Installation that inspired her to set a million-dollar income goal, which became a reality through consistent effort and a supportive coach. The conversation digs deep into her strategic team building, specifically how she leveraged buyer's agents and support staff to free up her time. She also shares the effectiveness of intentional client communication and community-focused marketing. Amy's journey is a testament to the power of strategic delegation, intentional client communication, and community-focused marketing, demonstrating how a commitment to personal and professional growth can unlock unparalleled success in the competitive real estate market.

    Episode Highlights:

    • Goal Setting and Affirmations

    • Leveraging Your Time and Team

    • Building a Successful Team

    • Client Communication Strategy

    • High-Value Relationships

    • Autoflow Marketing

    • The Power of Coaching

    • Seller Process Mastery

    Key Takeaways:

    "I felt that I could do it, and I felt that with the first year that I did the Ninja, I could really dive in and be more intentional."

    "Regardless of what your goal is, what your income goal is, or your time commitment goal, what I think is relevant to everyone is how to leverage yourself."

    "My strength is the relationships, you know, leaning into the relationships I have, building new relationships, networking."

    "But it's more about how can we bring value to people because I don't want to seem too salesy."

    "They trusted the process, these clients, and they trusted the process because you laid out a process for them."

    "It's hard to have a team that sticks together for longevity, but we've been together, and everyone's happy."

    Links:

    Links: www.NinjaSelling.com/Podcast

    Email: TSW@NinjaSelling.com

    Phone: 1-800-254-1650

    Podcast Facebook Group: www.facebook.com/TheNinjaSellingPodcast

    FB: www.facebook.com/NinjaSelling

    Insta: @NinjaSellingOfficial

    Linkedin: https://www.linkedin.com/company/ninjaselling

    Upcoming Public Ninja Installations: https://NinjaSelling.com/events/list/?tribe_eventcategory%5B0%5D=183&tribe__ecp_custom_2%5B0%5D=Public


    Ninja Coaching: www.NinjaSelling.com/course/ninja-coaching/

    Amy Balewicz Homes

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    42 mins

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