Episodes

  • Turning Real Estate Reviews and Events into Transactions with Lori Chamberlain and Lisa Connors

    Turning Real Estate Reviews and Events into Transactions with Lori Chamberlain and Lisa Connors
    Feb 3 2025
    Get ready to be inspired! On this episode of the Ninja Selling Podcast, Eric Thompson welcomes Ninja agent Lori Chamberlain and her coach, Lisa Connors, to uncover the powerful strategies behind Lori's consistent success. Prepare to learn how Lori turned a commitment to real estate reviews and client events into a thriving business and a loyal client base. This episode is packed with actionable insights for anyone looking to boost their transaction numbers and cultivate raving fans through genuine connection and value. Lori shares her incredible story of how she transformed her approach to real estate reviews, turning 80 mailed reviews into an impressive 15 transactions in just a few months! Lisa Connors, Lori's Ninja Coach, provides context on the "40 Real Estate Review Challenge" that sparked Lori's ambitious goal. You'll hear Lori's journey from initial hesitation to becoming a real estate review convert, and the simple yet effective follow-up system that made all the difference. Beyond reviews, Lori reveals her secrets to creating memorable client events that build deep relationships and generate lasting loyalty. From her legendary annual Easter egg hunt drawing 500 people to creative events like taco trucks and outdoor movie nights, Lori demonstrates how to authentically connect with her community and turn events into opportunities for meaningful touchpoints and forward conversations. Learn how to replicate Lori's success and turn your real estate reviews and client events into powerful engines for business growth and client advocacy. Episode Highlights: Meet Ninja Agent Lori Chamberlain and Ninja Coach Lisa Connors Lori’s Remarkable Real Estate Review Results: 80 Reviews Yield 15 Transactions! The Ninja Coaching "40 Real Estate Review Challenge" and Lori's Exceeding of that Goal Overcoming Fear and Embracing Real Estate Reviews: Lori's Mindset Shift The Power of Mailed Real Estate Reviews vs. Email: Why Paper Makes a Difference Lori's Simple Follow-Up System: Texting for Feedback and Engagement Turning Real Estate Reviews into a Repeatable and Manageable System Building Raving Fans Through Client Events: The Legendary Easter Egg Hunt Creating Meaningful Touchpoints at Events: Popcorn Machines and Ticket Strategies Mixing Up Events: Taco Trucks, Movie Nights, and More Creative Ideas The Value of Ninja Coaching: Accountability, Strategic Ideas, and Encouragement Why Lori is a Coachable Client and the Keys to Coaching Success The Importance of Gratitude in Business and Life Key Takeaways: “I had been to Ninja Installations and I had been through all of the training… but I would get to the point of printing them off and then go to call them to set up the appointment, and that's where I'd stumble. And it was literally just fear of making the next step to calling.” “I just ripped off the band aid and did four with people I knew would love it no matter what it was… it wasn't that hard.” “Consistency over time yields results. And real estate reviews are not a quick fix… but you're planting seeds and you're bringing value to your people, and that's the key.” “We send out invitations to the Easter egg hunt. We'll put it on social media for the neighbors that are not my A clients. We'll text the A plus clients to make sure they're. They've got the invitation.” “I usually stand by the popcorn machine because everybody can come up and get as much popcorn as they want, but it's lit there, so I can see their faces a little bit better. Then we can carry on full conversations.” “Having [Lisa] consistently there with me, knowing I could count on her to not be judgmental at all, that I hadn't done anything for weeks, but to be able to be encouraging and understanding, that was super helpful.” “Lori is coachable. She is open to being accountable to learning to really digging in and figuring things out. And she's open to creativity and like she said, strategic ideas.” Links: www.TheNinjaSellingPodcast.com Email: TSW@TheNinjaSellingPodcast.com Leave a voicemail at (208) MY-NINJA Ninja Selling www.NinjaSelling.com @ninjasellingofficial Ninja Coaching: www.NinjaCoaching.com @ninja.coaching Ninja Events www.NinjaSelling.com/Events The Ninja Selling Podcast Facebook Group Ninja Coaching Book Study Ninja Mastery Ninja Selling by Larry Kendall Ninja Sailing
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    38 mins
  • Become the CEO of Your Relationships with Meaghan Austin

    Become the CEO of Your Relationships with Meaghan Austin
    Jan 27 2025
    Want to know the secret to consistent, impressive growth in real estate, even in a fluctuating market? Join Eric Thompson on the Ninja Selling Podcast as he interviews Meaghan Austin, a dynamic Ninja agent with Allen Tate Beverly-Hanks in Asheville, North Carolina. In just four years in the business, Meaghan has achieved a remarkable 20% year-over-year growth, consistently outperforming market trends. This episode dives deep into Meaghan's journey, revealing how she leverages the Ninja 9 Success Habits and a CEO mindset to build a thriving relationship-based business. From her background in the restaurant industry to becoming a real estate powerhouse, Meaghan shares her practical strategies for mastering time management, client connection, and consistent lead generation. Discover how she seamlessly integrates the Ninja 9 into her daily and weekly routine, prioritizes relationship building, and stays laser-focused on her goals. Learn actionable takeaways you can implement immediately to take control of your business and achieve predictable, sustainable growth, just like Meaghan. Episode Highlights: Meet Meaghan Austin: From Restaurants to Real Estate Success in Asheville Achieving 20% Year-Over-Year Growth – Even in a Shifting Market Transitioning from the Restaurant Industry: Building on Relationship Skills Embracing the Ninja Selling System: Reading the Book and Attending Installation The Power of the Ninja 9: Committing to Daily and Weekly Habits Meaghan's Daily Routine: Mindset, Note Cards, Calls, and Real Estate Reviews Before Noon Time Blocking and Disconnecting: Creating Focus and Freedom Mastering 50 Live Interviews a Week: Strategies for Consistent Connection Forwarding and Recording Conversations: Updating Your Database and Staying Informed Hand-Addressed Postcards: A Unique Approach to Database Engagement Real Estate Reviews: Planning, Scheduling, and Delivering Value In-Person Adopting the CEO Mindset: Taking Ownership and Accountability The Impact of Ninja Coaching with Eric Zimmerman: Guidance, Systems, and Growth The 30 Real Estate Review Challenge: Putting Systems into Action Key Takeaways: “My clients refer to me as a relationship builder, so that's like the ultimate for me. I'm winning.” “I really started putting the different Ninja 9 habits into my daily routine… and now at this point in 2025, I do them all very religiously every single week.” “If you are worried about what people are going to say back… you're more worried about yourself than about the other person. So once I could take myself out of the picture, people want to talk to me.” “I disconnect my phone. I put it in airplane mode… to actually get my Ninja 9 done is one of the most important things.” “The easiest parts to build into my schedule were definitely everything related to mindset. So gratitude and affirmations…” “I have planned my real estate reviews for this year. I've actually planned them out for the whole year… for 2025, I have all of my real estate reviews for the year planned out essentially based on all the ones that I sent out last year.” “There's no one holding me accountable except for myself. And if I were to go to my board of directors at the end of the year, I want to make sure that I did the best I can to put my business in the best place that it should be.” “Just remember that it's just as easy to do it as not do it. So might as well just do it and build your business.” Links: www.TheNinjaSellingPodcast.com Email: TSW@TheNinjaSellingPodcast.com Leave a voicemail at (208) MY-NINJA Ninja Selling www.NinjaSelling.com @ninjasellingofficial Ninja Coaching: www.NinjaCoaching.com @ninja.coaching Ninja Events www.NinjaSelling.com/Events The Ninja Selling Podcast Facebook Group Ninja Coaching Book Study Ninja Mastery Ninja Selling by Larry Kendall Ninja Sailing
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    41 mins
  • How to Effectively Hand Off Your Real Estate Business

    How to Effectively Hand Off Your Real Estate Business
    Jan 20 2025
    On this episode of the Ninja Selling Podcast, Eric Thompson is joined by Joanne DeLeon, a realtor at The Group Real Estate and Ninja Coach, and her partner Anastasija Mamatsiuk, to explore the often-challenging topic of transitioning a real estate business. Joanne and Anastasija are in the process of doing this masterfully, offering a real-world example of how to make a business transition successful for all parties involved. This episode is perfect for real estate professionals who are considering their exit strategy, want to build a sustainable legacy, or are simply curious about what a successful transition looks like. Eric, Joanne, and Anastasija discuss the challenges of transitioning a business. They emphasize the importance of choosing the right person to take over, establishing clear communication with clients, and building a team that’s ready for the future. Joanne, a consistent top producer with 25 years of experience, shares her personal journey, and the process of identifying Anastasija as her successor. Anastasija, with her background in applied linguistics and real estate investing, shares her unique experience and how she's been working with Joanne. They both share the strategies they’re using, including face-to-face meetings with clients, co-branding marketing materials, and an emphasis on collaborative learning. Tune in to learn from a real-life case study about how to transition your real estate business with integrity, intentionality, and a Ninja mindset. This episode is a must-listen for anyone seeking to create a business that’s built to last, where everyone benefits, from the agent, to the successor and, most importantly, the client. Episode Highlights: Introduction to Joanne DeLeon and Anastasija Mamatsiuk The challenge of transitioning a real estate business Joanne’s 25-year real estate journey and the beginnings of the transition Anastasija’s background and how she and Joanne connected The importance of finding the “right” person to take over your business The power of alignment and shared values Strategies for face-to-face meetings with existing clients Building a team brand through marketing materials and co-branding The importance of stepping back and giving your successor the space to lead Financial considerations: How to structure a business transition Addressing client pushback and concerns A four-year vision for a successful, sustainable transition The power of learning from your own mistakes The value of NINJA coaching for personal and professional growth The importance of a mindset of gratitude Key Takeaways: “A successful transition requires the right person, shared values, and a clear plan.” “Face-to-face meetings are crucial for building trust and introducing your successor.” “Co-branding marketing materials reinforces the idea of a seamless transition.” “It’s essential to step back and allow your successor to take ownership.” “Open communication and a willingness to learn from mistakes are key.” “A mindset of gratitude sets the foundation for a successful transition.” “Consider NINJA Coaching for the support and resources you need to build a legacy business.” Links: www.TheNinjaSellingPodcast.com Email: TSW@TheNinjaSellingPodcast.com Leave a voicemail at (208) MY-NINJA Ninja Selling: www.NinjaSelling.com / @ninjasellingofficial Ninja Coaching: www.NinjaCoaching.com / @ninja.coaching Ninja Events: www.NinjaSelling.com/Events The Ninja Selling Podcast Facebook Group Ninja Coaching Book Study Ninja Mastery Ninja Selling by Larry Kendall thumb_upthumb_down
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    37 mins
  • Bounce Back

    Bounce Back
    Jan 13 2025

    Welcome to a brand-new episode of the Ninja Selling Podcast! This episode kicks off 2025 with a special theme of resilience and renewal, featuring inspiring stories from Jonny Layne, a successful real estate agent with Compass, alongside insights from Ninja Coach, Jon Hill. This episode explores overcoming adversity, the importance of mindset in achieving success, and practical strategies for maintaining peak performance in the competitive field of real estate.

    Jonny shares his remarkable journey, from facing homelessness as a child to becoming a top-performing realtor, offering a unique perspective on how to view challenges not as setbacks, but as opportunities for growth and gratitude. The conversation also delves into Jonny's experience with burnout and how, through Ninja Coaching and a renewed focus on personal values, he rediscovered his passion for real estate and life.

    Episode Highlights:

    00:00 - Jon Hill and Jonny Layne

    02:54 - Discovering Ninja Selling Through Coaching

    03:35 - Unlocking Opportunities in Your Database

    05:08 - Transforming Adversity into Motivation

    08:58 - Gratitude as a Daily Practice

    10:29 - Coaching Insights: Building Momentum

    11:29 - Overcoming Burnout with Coaching

    14:27 - Gradual Mindset Shifts for Growth

    17:01 - Focus on Impact Over Results

    18:07 - Small Tweaks to Elevate Performance

    19:22 - Inflection Points in Coaching Progress

    21:13 - Tactics That Drive Success in Real Estate

    24:20 - Life Beyond Business: Family and Legacy

    25:14 - Connect with Jon and Jonny

    Key Takeaways:

    "Circumstances shape us, but they don't define us. Use them as leverage to move forward."

    "I woke up today. Everything else is extra credit."

    "The dashboard is bigger than the rearview for a reason. We move forward."

    "In coaching, it's not about being hard on someone. It's about helping them find what they're doing right."

    "Gratitude starts with appreciating the smallest things - a sunrise, a kind gesture, a simple moment."

    "In real estate, it's a people-driven business. Love people, and success will follow."

    "Coaching isn't about results alone. It's about changing lives and building genuine connections."

    "When burnout hits, remember: Nothing is permanent. Seek new perspectives and tools."

    "Client events aren't just business. They're about building community and sharing joy."

    "True success isn't measured by results, but by the impact you have on others."

    Links:

    www.TheNinjaSellingPodcast.com

    Email: TSW@TheNinjaSellingPodcast.com

    Leave a voicemail at (208) MY-NINJA

    Ninja Selling

    www.NinjaSelling.com

    @ninjasellingofficial

    Ninja Coaching:

    www.NinjaCoaching.com

    @ninja.coaching

    Ninja Events

    www.NinjaSelling.com/Events

    The Ninja Selling Podcast Facebook Group

    Ninja Coaching Book Study

    Ninja Mastery

    Ninja Selling by Larry Kendall

    Ninja Sailing

    Jonny Layne

    Jon Hill
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    27 mins
  • What's Your 2025 Word of the Year?

    What's Your 2025 Word of the Year?
    Dec 16 2024

    Welcome to the latest episode of the Ninja Selling Podcast where hosts Rob Nelson and Peter Parnegg explore the transformative power of choosing a "word of the year" as a guiding principle for personal and professional growth. Peter shares how this simple yet profound exercise can reframe behaviors, align goals, and anchor affirmations, offering practical examples from his own life and coaching experience. Together, Rob and Peter dive into the nuances of business planning, personal reflection, and using tools like AI to enhance clarity and intentionality as you prepare for the year ahead.

    As you will hear, this episode unpacks the role of mindfulness, goal alignment, and vulnerability in crafting a meaningful "word of the year." From navigating limiting beliefs to cultivating trust and simplicity, the hosts provide actionable strategies to help listeners refine their focus and improve decision-making. They also discuss how tools like affirmations and AI-generated prompts can help synthesize goals into a powerful word or phrase that serves as a North Star for the year. Whether you're aiming to improve your organization, deepen your focus, or simplify your life, this episode is definitely packed with insights to inspire your journey.

    Episode Highlights:

    00:00 - Introduction to the Power of Reflection

    00:38 - The Concept of the Word of the Year

    01:42 - How Self-Reflection Fuels Change

    03:29 - Examples of Transformational Words

    05:08 - Connecting Goals, Programming, and Beliefs

    08:37 - Simplifying Life and Business

    13:18 - Mind Your Own Business: A New Perspective

    16:05 - Vulnerability as a Path to Growth

    19:16 - Leveraging AI for Goal Alignment

    24:31 - Starting Early for Maximum Impact

    Key Takeaways:

    "The word of the year is a guiding anchor. It helps correct behaviors that keep us stuck. It's more than just a word. It's a synopsis of your goals and affirmations."

    "AI tools can help synthesize affirmations and words of the year. Use them to align your goals and affirmations."

    "A word of the year is a self-imposed guardrail. It helps correct behaviors that don't serve us. It's about honest reflection."

    "Commitment means doing the hard work at the end of projects. It means taking care of yourself and not cheating on your goals."

    "If you're looking to improve, you must be willing to be vulnerable. Expose your shortcomings to grow."

    "Mind your own business. Be mindful in your dealings and treat yourself and others with respect."

    "The cost of scale isn't complexity. Simplifying things unlocks what needs to happen to reach our goals."

    "If you want to improve, start now. Wrestle with your word of the year and begin living that new identity."

    Links:

    www.TheNinjaSellingPodcast.com

    Email: TSW@TheNinjaSellingPodcast.com

    Leave a voicemail at (208) MY-NINJA

    Ninja Selling

    www.NinjaSelling.com

    @ninjasellingofficial

    Ninja Coaching:

    www.NinjaCoaching.com

    @ninja.coaching

    Ninja Events

    www.NinjaSelling.com/Events

    The Ninja Selling Podcast Facebook Group

    Ninja Coaching Book Study

    Ninja Mastery

    Ninja Selling by Larry Kendall

    Ninja Sailing
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    26 mins
  • Make 2025 Your Best Year Ever in Real Estate

    Make 2025 Your Best Year Ever in Real Estate
    Dec 9 2024

    In this latest instalment of the Ninja Selling Podcast, host Eric Thompson is joined by Jerry Beers, a respected Ninja coach, to explore effective business planning strategies for achieving a phenomenal 2025. They delve into the powerful "stop and start" list methodology, and uncover surprising parallels between law enforcement and real estate success. Listeners can anticipate practical takeaways ready for immediate implementation!

    This episode focuses on strategic planning and self-reflection, examining both actions to cease and activities to initiate within one's real estate business. Together, Eric and Jerry unpack the importance of thoughtful analysis before abandoning strategies, highlighting the significance of self-compassion alongside high standards, the pitfalls of comparison, and the need for simplified processes. Our two experts finish up their informative and inspiring conversation with a focus on cultivating patience and the power of consistent effort for long-term success - a powerful conclusion to an undeniably powerful episode.

    Episode Highlights:

    00:00 - Leveraging Law Enforcement Skills in Real Estate

    02:22 - Coaching Lessons from Leadership and Training

    03:13 - Why Law Enforcement Professionals Excel in Real Estate

    05:34 - Adapting to Client Needs for Effective Communication

    08:28 - Analyze Before You Stop: Improving Business Efforts

    09:03 - The Power of Self-Awareness and Grace in Business

    11:54 - Stop Comparing; Start Celebrating Your Success

    12:57 - Keep It Simple: Overcoming Business Overcomplication

    16:26 - Patience and Consistency: Long-Term Success in Real Estate

    18:44 - The Compounding Effect of Daily Real Estate Practices

    19:18 - Closing Thoughts: Planting Seeds for a Prosperous Future

    Key Takeaways:

    "Stop being too quick to stop something. Start fully analyzing your effort."

    "Stop giving yourself a hard time. Start giving yourself grace."

    "Stop comparing your success to others. Focus on your own success."

    "This business is only complicated if you let it be complicated."

    "Stop making things complicated. Start making things easier on yourself."

    "What you focus on expands. Focus on your strengths, not your gaps."

    "Start being patient. Play the long game and see the effect of compounding."

    "Nothing happens overnight. Consistency and time are key to growth."

    "Meet people where they're at by asking great questions and using The Platinum Rule."

    Links:

    www.TheNinjaSellingPodcast.com

    Email: TSW@TheNinjaSellingPodcast.com

    Leave a voicemail at (208) MY-NINJA

    Ninja Selling

    www.NinjaSelling.com

    @ninjasellingofficial

    Ninja Coaching:

    www.NinjaCoaching.com

    @ninja.coaching

    Ninja Events

    www.NinjaSelling.com/Events

    The Ninja Selling Podcast Facebook Group

    Ninja Coaching Book Study

    Ninja Mastery

    Ninja Selling by Larry Kendall

    Ninja Sailing
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    20 mins
  • Holiday Flow Ideas

    Holiday Flow Ideas
    Nov 25 2024
    The Ninja Selling Podcast wishes you a Happy Thanksgiving! In this special episode, hosts Rob Nelson and Eric Thompson share creative and heartfelt ways to connect with your clients during the holiday season, inspired by a recent virtual happy hour they hosted for their coaching clients. This episode is packed with actionable "flow" ideas – perfect for strengthening relationships and showing gratitude to your sphere. Rob and Eric discuss the thoughtful gifts they sent to their coaching clients: locally-sourced hot chocolate, a curated wine selection, and pre-made old fashioneds. They encourage listeners to replicate this idea, suggesting a simple Google Form or QR code postcard to gather client preferences and deliver personalized gifts. Beyond gifts, they delve into other unique flow activities, like baking and delivering homemade bourbon pecan pies (shoutout to Ninja Robin!), hosting a client family photo shoot, and even organizing a festive wreath-making party. This episode also addresses the common concern of using public record information for sending holiday cards. Rob and Eric reassure listeners that this practice is acceptable when done with genuine intention and offer creative ways to solicit addresses from clients directly. Finally, they revisit Peter Parnig’s Ninja Action Tip about the “FORD in a package” technique, emphasizing its effectiveness for initiating meaningful conversations at holiday gatherings, especially with those you haven't seen in a while. Tune in for a dose of inspiration and practical tips to make this holiday season your most fruitful yet! And from everyone at the Ninja Selling Podcast, Happy Thanksgiving! Episode Highlights: Gratitude for the Ninja Nation and the spirit of Thanksgiving Recap of the Ninja Coaching client appreciation happy hour and gift-giving strategy Flow idea: Delivering locally sourced gifts to your top clients Flow idea: Baking and delivering homemade treats (bourbon pecan pie, anyone?) Addressing the "creepiness" factor of using public records for holiday mailings Flow idea: Hosting a client family photo shoot Flow idea: Organizing a wreath-making party Revisiting Peter Parnig's Ninja Action Tip: The FORD in a package Key Takeaways: Show clients you appreciate them with thoughtful, personalized gifts. Incorporate client appreciation activities into your annual business plan. Make flow activities fun, easy, and valuable for your clients. Don’t be afraid to use public records for holiday mailings, but be mindful and respectful. The FORD in a package is a powerful tool for sparking engaging conversations. Links: www.TheNinjaSellingPodcast.com Email: TSW@TheNinjaSellingPodcast.com Leave a voicemail at (208) MY-NINJA Ninja Selling www.NinjaSelling.com @ninjasellingofficial Ninja Coaching: www.NinjaCoaching.com @ninja.coaching Ninja Events www.NinjaSelling.com/Events The Ninja Selling Podcast Facebook Group Ninja Coaching Book Study Ninja Mastery Ninja Selling by Larry Kendall
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    22 mins
  • Want More Closings? Master Your PIE Time

    Want More Closings? Master Your PIE Time
    Nov 18 2024
    t’s business planning season, and what better way to prepare for a successful 2025 than by mastering “PIE Time”? Join Eric Thompson and Ninja Coach Mark Johnson on the Ninja Selling Podcast for a fun and insightful discussion about maximizing your productivity and achieving significant results. This episode breaks down the often-overcomplicated concept of PIE Time into easy-to-implement strategies, perfect for agents of all experience levels. As Thanksgiving approaches, what better time to discuss how to make the most of your "pie" – your valuable time? Eric and Mark emphasize the importance of tracking your time within the three key categories of PIE Time: Productive Time (P Time), Indirectly Productive Time (I Time), and Everything Else Time (E Time). They explain how understanding the relationship between these categories can lead to more predictable income and a smoother, more consistent business. They offer practical tips and real-life coaching examples to illustrate how tracking and analyzing these time segments can reveal hidden opportunities for growth. Tune in to discover how to calculate key ratios like dollars per P Time hour and dollars per I Time hour, which can illuminate the true value of your activities. Learn how to optimize your I Time to generate more P Time and ultimately boost your bottom line. Eric and Mark also explore strategies for leveraging E Time – often seen as less valuable – by delegating, automating, or rethinking tasks to create more opportunities for client interaction and business growth. This episode is a must-listen for any real estate professional looking to level up their business in the new year. Join the community of 16,000+ Ninjas on the Ninja Selling Podcast Facebook Group for more valuable insights, collaboration, and networking opportunities! Episode Highlights: Introduction to PIE Time and its importance Defining P Time, I Time, and E Time Easy wins for tracking PIE Time – start simple! Key ratios: Dollars per P Time hour and dollars per I Time hour The I Time to P Time ratio – a crucial metric for success How PIE Time principles align with the Ninja 9 Success Habits Turning E Time into I Time – uncovering hidden opportunities Using PIE Time for effective business planning Final thoughts: Keep it simple and get better every month Key Takeaways: “P Time is when you have a client, a contract, and you – it’s highly valuable.” “I Time is anything that leads to P Time – think prospecting and relationship building.” “E Time is everything else – but it holds hidden opportunities for growth.” “Track your PIE Time daily, even if it's just jotting down hours in each category.” “Aim for a 2:1 ratio of I Time to P Time.” “Don't overthink it – be consistent with your tracking.” “Delegate, automate, or rethink E Time tasks to maximize your productivity.” “PIE Time principles help you create more predictable income.” Links: www.TheNinjaSellingPodcast.com Email: TSW@TheNinjaSellingPodcast.com Leave a voicemail at (208) MY-NINJA Ninja Selling www.NinjaSelling.com @ninjasellingofficial Ninja Coaching: www.NinjaCoaching.com @ninja.coaching Ninja Events www.NinjaSelling.com/Events The Ninja Selling Podcast Facebook Group Ninja Coaching Book Study Ninja Mastery Ninja Selling by Larry Kendall
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    30 mins