Join host Xavier Finch, a former software engineer turned digital marketing guru and founder of The Traffic Link, in an insightful conversation with Justin Ranton, mentor, design coach, and the visionary founder of BlkHol Design Studios. In this episode, we dive deep into the fascinating realm where art and science converge – the world of solid design principles.

🌐 Ever wondered why some landing pages effortlessly guide visitors towards action, while others struggle to captivate attention? Discover the secret sauce as we unravel the mystique of the Golden Ratio and its transformative impact on user experience.

🎨 Explore how the age-old principles of balance and proportion seamlessly translate into the digital era, influencing not just aesthetics but actual conversion rates. Learn from real-world examples as our experts share insights on how good or bad design can be the make-or-break factor for online success.

🚀 Whether you're a seasoned designer or a business owner navigating the online landscape, this episode offers valuable takeaways that transcend industries. Justin Ranton brings his wealth of experience as a mentor and design maestro, while Xavier Finch breaks down complex concepts into actionable strategies for boosting your digital presence.

Tune in to this episode of The Problem Profit and The Link and elevate your understanding of design's pivotal role in driving user engagement and conversion. It's not just about pixels; it's about crafting an experience that resonates and compels action.

👥 Connect with Xavier Finch and Justin Ranton:

• Xavier Finch: The Traffic Link
  • on the socials: @thetrafficlink
• Justin Ranton: BlkHol Design Studios
  • on the socials: @justinwranton / @blkholdesignstudio

🎧 Subscribe now for a journey into the art and science of design that could redefine the way you approach your digital ventures.

Welcome to The Problem, Profit and The Link podcast, where we delve into the digital realm and uncover the secrets to driving meaningful online traffic. In today's episode, we discuss a topic many of you have asked about: how to shine on social media even if you're naturally shy. We break down strategies, tools, and tips tailored for introverts to confidently navigate the world of social media. Don't forget, if you want an in-depth look at our discussed strategies and more, visit our exclusive content on thetraffic.link. Discover your online potential and let your digital presence resonate authentically. So plug in, relax, and let's dive in!

In this episode we discuss being the CEO of your business and review on the 1st season of this podcast. Being the CEO isn't easy. You have to wear all the hats and take the brunt of all the responsibility. This isn't always easy but it is reward. Growing up we were given the impression that the CEO is the one that has it easy... one that didn't have a lot of responsibility but reaped all the reward.

Links:
How to really build your avatar: Avatar Builder

How I use jarvis to cohost my podcast: https://thetrafficlink.com/conversion

In this episode we ask and answer the question: What is marketing automation anyway? Marketing automation is an essential marketing strategy for small to medium sized businesses looking to grow. It helps you generate more leads, close sales faster, and increase customer loyalty. The best marketing automation tools offer a wide variety of marketing automations that are easy to use and customize to your business needs. In this blog post we will discuss 3 must-use marketing automation techniques that will help get the most out of marketing automation!

Links:
To read more about marketing automation visit: https://thetraffic.link/blog
To learn how to you can get 30 days of AI copywriting for free: https://thetrafficlink.com/conversion
To get access to ActiveCampaign for 14 days free: https://thetrafficlink.com/ac

Books:
The E-Myth Revisited: https://thetraffic.link/books

In this episode we address to small to medium service based business owner's mission to be the leader and hero for their community. Often times as SMB leaders in our industry we loose sight of our purpose. Take a moment to reinvigorate yourself if you're a SMB. And adjust your mindset if you're new to your space. Be encouraged to be a H.E.R.O.

It is easy to lose sight of your mission when you are a small or medium business owner. Take the time each day and reflect on what it means for you to be that leader, hero, H.E.R.O., so that those around don't have to do without because they depend upon you!

LINKS
Who is jarvis?: https://thetrafficlink.com/conversion
Subscibe to be notified when new episodes drop: https://thetrafficlink.com/podcast

It is a common belief that QR codes are only useful for online marketing and advertisement. However, this does not make them any less relevant in the world of business networking! They allow people to connect with each other more easily than ever before by using their contact information saved on mobile devices instead of having it written down or presented as paper cards. It also saves time because you can instantly input all your new contacts' data into an app immediately after meeting someone at work - no need to write anything down or keep track later when coming back from lunch break! In addition, they act like little billboards where anyone who scans has access to what your company offers right away which makes advertising much simpler too. Nowadays there's really no excuse not use these old methods of collecting contact information while meeting in person.

Links
Active Campaign Free for 14 days: https://thetrafficlink.com/ac
VideoAsk 10% off: https://thetrafficlink.com/videoask

What if you could make your audience want to buy by just using words? It sounds too good to be true, but copy is the way that most people get hooked. You can use this technique for both marketing and branding purposes when crafting an experience that will leave a lasting impression on customers.

In today's episode we discuss how important great copy really is in marketing! From preparing for our podcast right now all the way up until writing the best words possible about yourself or company online- it doesn't matter what stage of business building you're at because technical skills are not enough without effective communication techniques like writing convincing prose as well. Copy plays such a major role in every industry from social media ads to infomercials.

Resources
AI Copywriting Bot

In this episode we are taking a look at expert positioning and pricing yourself for the market. Much like having social proof or a portfolio of work is essential to growth, knowing how to price is important to your success. We discuss a few considerations you should make to give yourself the best opportunity to secure the bag and get new clients.