• Episode 18 - Dominating Google’s Local 3-Pack for Renovation Contractors
    Mar 17 2025

    In this episode of The Renovation Contractor Marketing Podcast, we reveal the key tactics to secure a spot in Google’s Local 3-Pack. Learn how to gather consistent reviews, build citations, and create quality backlinks to improve local rankings. We’ll also cover best practices for optimizing your Google Business Profile and using structured data to enhance visibility. Don’t miss these actionable tips to elevate your renovation business in local search results.

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    23 mins
  • Episode 17 - Google’s Local Service Ads for Renovation Contractors
    Feb 10 2025

    In this episode of The Renovation Contractor Marketing Podcast, we explore how Google’s Local Service Ads can help you generate high-quality leads and grow your business. Learn how to set up your profile, get verified, and optimize for success. We’ll also discuss lead management, budget tracking, and the importance of reviews. Don’t miss these actionable tips to make LSAs work for your renovation business.

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    27 mins
  • Episode 16 - Email Marketing for Renovation Contractors
    Jan 20 2025

    In this episode of The Renovation Contractor Marketing Podcast, we break down how email marketing can help you engage past customers, convert prospects, and build loyalty with new clients. Learn how to set up CRMs, create automated email sequences, and implement campaigns that showcase your USPs. We’ll also discuss how email fits into the A-Z buying spectrum, guiding customers from interest to loyalty. Tune in for actionable insights to make email marketing work for your renovation business.

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    27 mins
  • Bonus Episode - 2024 Year End Marketing Review for Renovation Contractors
    Jan 6 2025

    In this special episode of The Renovation Contractor Marketing Podcast, we reflect on 2024’s marketing landscape and share strategies to prepare for 2025. From tackling local search competition and optimizing Google Ads to leveraging referrals and measurable marketing, this episode provides actionable advice for renovation contractors. Stay ahead of the curve and grow your business with these expert insights.

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    42 mins
  • Bonus Episode - The Renovation Contractor Rainmaker and Everything that Goes into 300% Growth
    Jun 24 2024

    Join us in this bonus episode of "The Renovation Contractor Marketing Podcast" as we uncover the extensive marketing strategy that can lead to 300% growth for renovation businesses. From detailed planning and unique selling points to advanced marketing automation and SEO, we cover all the critical elements. Discover how to enhance your website, optimize local SEO, and create an effective print marketing package. Learn about impactful ad campaigns and using a custom CRM to manage leads and follow-ups. This episode equips you with the knowledge to achieve substantial growth and market success.

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    50 mins
  • Episode 13 - Harnessing AI for Renovation Contractor Marketing
    Jun 24 2024

    Tune into Episode 13 of "The Renovation Contractor Marketing Podcast" to uncover how AI can revolutionize your marketing efforts. Learn about AI and machine learning, and discover tools like chatbots and virtual assistants to enhance customer service and lead generation. Explore AI-driven content creation and personalized marketing strategies. We’ll also cover how to optimize SEO and social media campaigns using AI, and provide insights on swift AI implementation. Get practical learning tips and answers to common AI questions. Elevate your renovation business with cutting-edge AI marketing strategies.

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    42 mins
  • Episode 12 - A Simple Follow-up System for Your Renovation Business
    Jan 10 2024

    In Episode 12 of "The Renovation Contractor Marketing Podcast," join Matt Law as he guides home renovation contractors through the process of setting up a simple yet effective follow-up system for customers and prospects. Discover how automation and strategic communication can help you nurture relationships, retain customers, and attract new prospects.


    Matt Law emphasizes the key elements of a successful follow-up system. Learn how automation extends beyond just emails, incorporating SMS messages, direct mail, and more to engage with your audience effectively. Discover the power of email autoresponders, utilizing tools like Zapier to connect your CRM with other platforms seamlessly.


    This episode also explores the importance of communicating your unique selling points to prospects, showcasing the value and benefits of your service. Additionally, Matt Law shares strategies for fostering strong customer relationships, providing insights on how to effectively communicate with customers to help them stay loyal and become customers for life.


    "The Renovation Contractor Marketing Podcast" equips home renovation contractors with the knowledge and confidence to implement a streamlined follow-up system. By leveraging automation tools, email autoresponders, and strategic communication, you'll be able to build strong connections, retain customers, and attract new business.

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    36 mins
  • Episode 11 - Custom CRMs for Your Renovation Contractor Business
    Jan 10 2024

    In Episode 11 of "The Renovation Contractor Marketing Podcast," Matt Law explores the game-changing impact of a custom CRM (Customer Relationship Management) system for home renovation contractors. Join Matt as he delves into the reasons why a tailored CRM can significantly boost your total revenues and transform your business operations.


    Matt Law highlights the key elements of custom CRMs. Discover platforms like knack.com and WYSIWYG database builders that empower home renovation contractors to create a CRM system that perfectly aligns with their unique needs. Explore the benefits of connecting automation tools such as SMS messaging and emails to streamline communication and enhance customer interactions. This episode also emphasizes the versatility of a CRM for home renovation contractors. Learn how a custom CRM can be utilized for scheduling, keeping track of jobs, notes, and invoices, ensuring all aspects of your business operations are seamlessly managed in one centralized system.


    "The Renovation Contractor Marketing Podcast" equips home renovation contractors with the knowledge and confidence to unlock the full potential of a custom CRM. By leveraging platforms like knack.com and utilizing automation tools, you'll be able to enhance customer relationships, streamline workflows, and ultimately drive higher revenues for your business.

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    21 mins
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