The Sale Ring Podcast By Shawn Terrel: Auctioneer & Real Estate Broker cover art

The Sale Ring

The Sale Ring

By: Shawn Terrel: Auctioneer & Real Estate Broker
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Real insights and interviews with professional auctioneers, brokers, agents and news about the real estate and auction industry Economics Management Management & Leadership Marketing Marketing & Sales Personal Finance
Episodes
  • Episode 121: Auction Cataloging Using AI
    Jun 18 2025
    Building auction catalogs and inventory management can be time consuming and labor intensive, not to mention the associated cost. We are joined in the auction studio by Jeff Leffel and Bert Kaplan of Listernaut, an emerging and novel company that has built impressive software which uses artificial intelligence (AI) to adequately identify items photographed and write a heading & description for them. This technology is quickly becoming an important software platform that auction companies are finding success with. We discuss how they got started, where they are at today and most importantly with AI where they are headed in the near future. Enjoy the show... LISTERNAUT.COM
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    43 mins
  • Episode 120: Dealing with Non-Performing Bidders
    May 30 2025
    Mike Brandly joins us in the studio as we discuss how to handle non-performing auction bidders. A recent incident turns into an excellent case study for us to examine how auctioneers should respond to a bidder / buyer that fails to sign the purchase contract or deposit the down payment. We also discuss various options to help minimize this occurrence from happening, as well as reminding auctioneers that the "Seller" should be calling the shots, since it is their auction. Enjoy the show.... Mike Brandly Blog
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    53 mins
  • Episode 119: Using a Virtual Office Assistant
    May 6 2025
    In this episode of The Sale Ring we talk with professional Virtual Office Assistant (VOA), Hope Hill about how to effectively use a VOA. She guides us through the initial engagement and what specific services and tools will help a real estate brokerage increase listing performance and drive revenue. Enjoy the show.
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    49 mins
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