What happens when you enter a new period of intensity in your business? When you became an entrepreneur, you probably discovered that there are times that push you harder, that demand more than you’ve given before.

In this Mindset Monday, I’m talking about what to do when these periods of intensity arise.

"Don't Fire Me" — those three dreaded words no agent ever wants to say to a seller.

Especially when it’s time to talk price adjustments. But what if you never had to say them again?

In this episode of the Tom Ferry Podcast Experience, Tom sits down with Ft. Lauderdale luxury powerhouse Lourdes Maestres, who created a smart, proactive tool to keep clients informed, aligned, and loyal: the “Don’t Fire Me” Report.

This simple email strategy gives sellers exactly what they need—updates, data, and trust—so that when tough conversations come up, you’re never on defense.

Lourdes breaks down exactly how to create your own, how to deliver it, and why it’s a non-negotiable in today’s market.

📧 More confidence.

💬 Better conversations.

🧠 Stronger client relationships. 🏠 No lost listings!

Watch the episode now and start using your own “Don’t Fire Me” Report today.

This is my 300th episode of Mindset Monday! It’s been a journey that would not have been possible without all of your watching or listening. It also wouldn’t have been possible without dedication, consistency, and commitment. I’m committed to helping you get your mindset right, and that’s why 300 episodes is just the start of a much longer journey. So for this milestone, let’s talk about consistency and commitment, and what it takes to keep your head in the game.

What if you were to shoot a piece of real estate content every day for the next 100 days? What do you think would happen? For starters, you’d grow your audience, build an unstoppable brand, and start taking more transactions. And there are a few other incredible, less expected benefits that would follow.

On this episode of the Tom Ferry Podcast Experience, Tom talks with Tim Scheib, a powerhouse team leader out of central Iowa, about how shooting a piece of real estate content every day has made his business indestructible.

They discuss:

-How to get started

-The most important types that are working right now

-What to do if you’re afraid of the camera

-The future (and present) state of AI

-The best real estate video strategies

You’ll get a comprehensive view of what it takes to create better real estate content on a daily basis. Watch or listen now!

Real estate opportunity is everywhere—but only if you know where to look. Starting and growing a business is hard, especially right now.

In this episode of the Tom Ferry Podcast Experience, Tom sits down with Jimmy Mackin, co-founder of Listing Leads, to break down exactly how to spot hidden opportunities and dominate underserved markets.

This is a call to stop chasing what’s obvious.

Smart agents uncover what others miss—and that’s where real estate opportunity lives.

You’ll learn:

✅ How to identify markets no one else is serving

✅ Why chasing "easy money" is holding you back

✅ What top producers do differently to scale fast

Real estate opportunity doesn’t just show up… You have to know how to find it, and this episode shows you how. Watch or listen now and start unlocking yours.

P.S. Want to know where to discover the greatest source of opportunities anywhere in this industry? tomferry.com/summit

So many agents state time management as their biggest problem. But if you’re not hitting your goals and time seems to always slip away, time management isn’t the issue. The issue is at the heart of what you’re so desperately trying to keep up with. In this Mindset Monday, I’ll unmask the real culprit behind the problem that will reframe how you look at scheduling your time.

What does it take to sell listings faster in this market? Listings are sitting. Prices are unstable. Sellers are stressed.

And you’re walking a tightrope between telling the truth and keeping the listing…

In this episode of the Tom Ferry Podcast Experience, Tom breaks down how to sell listings faster—without sacrificing trust or the client experience.

You’ll learn:

• The 3 best ways to price a home
• How to discuss price adjustments without losing credibility
• The “Don’t Fire Me” Report that keeps sellers informed and on your side
• How to respond to “This other agent says they can sell my home for more”

The last thing in the world you want is for your listing to expire right now. Watch this episode, take notes, and use the slides to sell listings faster!

What’s the most important day of the week for real estate agents? Recognizing the answer to this question is what sets you off on the track and keeps your momentum going. On this Mindset Monday, we’re going to look back at the last few weeks to see what we can change going forward.