In this episode, we sit down with Vanessa Dawson, the founder of Arber, a pioneering company in the organic plant wellness industry. Arber offers a range of non-toxic, highly effective gardening products for both indoor and outdoor plants.

Peek into Vanessa's entrepreneurial journey and learn how Arber is transforming gardening practices for a healthier home and world.

What was covered:

• Vanessa's background in startups and founding Arber
• The innovative, non-toxic gardening products offered by Arber
• Challenges and strategies in scaling a retail business
• The importance of customer education and engagement
• How Arber's membership model enhances customer loyalty and community building

Arber's Links:

Website: https://growarber.com/

Instagram: https://www.instagram.com/growarber/

Facebook: https://www.facebook.com/growarber

Parker's Links:

Website: https://www.parkertnash.com

LinkedIn: https://www.linkedin.com/in/-parkernash

In this episode, Parker sits down with Perry Kamel, the founder of DNA Vibe. DNA Vibe makes intelligent red light therapy products to help reduce pain and speed recovery for athletes and anybody with pain.

While their products are revolutionary, what’s arguably more revolutionary is Perry’s Local Advanced Manufacturing Pod (LAMP) approach. Perry has a bold vision for manufacturing innovative products and how they can be made locally and decentralized.

Peek into the mind of a mad scientist (I mean mad in the best way possible ;) ) and listen to this episode.

What was covered

• The science behind red light therapy and recovery
• The unique Local Advanced Manufacturing Pod (LAMP) approach
• The benefits of local and decentralized manufacturing for community involvement…it’s not just a cost savings but that’s pretty amazing already
• The importance of a supportive and purpose-driven company culture
• How DNA Vibe products help with pain relief and recovery

Perry Kamel Links:

Website: https://dnavibe.com/

Instagram: https://www.instagram.com/dna.vibe

Facebook: https://www.facebook.com/dna.vibe/

Parker Links:

Website: https://www.parkertnash.com

LinkedIn: https://www.linkedin.com/in/-parkernash

In this episode, Parker sits down with Andrew Arbogast, an Apache helicopter pilot in the army for 10 years and corporate employee turned cheese entrepreneur. Andrew is the founder and commander in cheese of Arbo's Cheese Dip. Inspired by his father’s cheese dip recipes, Arbo’s cheese dips are real-deal American-made cheese dips with bold flavors. Over a short period of time, they’ve reached 20 states and 2,000 stores and counting.

What was covered

• How Arbo's Cheese Dip started
• Finding purpose post-military
• Taking a family recipe and turning it into a cheesy business
• Using product sampling for amazing word-of-mouth marketing
• Differentiating your brand in a competitive food industry
• The problems with growing too fast
• Knowing when to ask for help

Andrew Arbogast Links:

Website: https://www.arboscheesedip.com/

Instagram: https://www.instagram.com/arbosdip/

Facebook: https://www.facebook.com/arbosdip

TikTok: https://www.tiktok.com/@arbosdip

Parker Links:

Website: https://www.parkertnash.com

LinkedIn: https://www.linkedin.com/in/-parkernash

In this episode, Parker sits down with Ty Hiss, the co-founder of Fresh Sends, making the world a little less lonely, one gift at a time by shipping flowers and gifts nationwide. Ty shares her entrepreneurial journey, from the initial idea behind Fresh Sends to scaling it into a successful business. She opens up about the challenges she faced early on, how perseverance played a key role in her success, and the strategies she used to grow and market her business. Listen for inspiring stories of resilience and actionable business advice for aspiring entrepreneurs.

What was covered:

• How Fresh Sends started
• The power of product packaging and design
• The importance of delivering unforgettable customer experiences
• How Fresh Sends uses unboxings for amazing word-of-mouth marketing
• Differentiating your brand in an industry dominated by big brands
• How Ty’s team creates shareable, engaging social media content

Ty Hiss Links:

Website: https://freshsends.com/

Instagram: https://www.instagram.com/freshsends

TikTok: https://www.tiktok.com/@freshsends

Parker Links:

Website: https://www.parkertnash.com

LinkedIn: https://www.linkedin.com/in/-parkernash

In this episode, Parker sits down with Jackson Corley, the founder of Incrediwear. An athlete, a chiropractor, and a man who knows how to take lemons and turn them into lemonade. After suffering a catastrophic mountain biking injury, Jackson developed innovative wearable anti-inflammatory therapy like back braces and joint sleeves to heal his own pain. Today that initial product has turned into a brand with dozens of recovery products helping the world's greatest athletes train harder, reduce pain, and recover faster.

If you want to hear an insane story about turning an insane injury into an incredible brand, strap in because Jackson is a man of energy with an amazing story to tell!

What was covered:

• How a terrible injury turned into the idea for Incrediwear
• The power of perseverance and resilience in business
• Strategies for scaling and growing an athletic recovery brand
• The role of brand partnerships in growing Incrediwear
• How he uses medical research to keep his product innovation pipeline full

Jackson Corley Links:

• Website: https://incrediwear.com/
• Instagram: https://www.instagram.com/incrediwear
• X: https://x.com/incrediwear
• Facebook: https://www.facebook.com/incrediwear/

Parker Nash Links

• Website: https://www.parkertnash.com
• LinkedIn: https://www.linkedin.com/in/-parkernash

In this episode, Parker sits down with Erica Bethe Levin, the founder of Globowl, which makes internationally-inspired baby and toddler food introducing babies to big flavors and common allergens to help prevent picky eating and mitigate food allergies. Erica shares her entrepreneurial journey, from the initial idea behind Globowl to scaling it into a successful business and being featured on Gordon Ramsay’s Food Stars. She opens up about the challenges she faced early on, how perseverance played a key role in her success, and the strategies she used to grow and market her business. Listen in for inspiring stories of resilience and advice for founders.

What was covered:

• From idea to product, how Globowl started
• Identifying an opportunity and the importance of being different
• Taking a chance and getting on Gordon Ramsay’s Food Stars
• Knowing when and how to sell to big box retailers like Target
• Erica’s vision for the future of Globowl

Globowl Links:
Website: https://globowl.com/
Instagram: https://www.instagram.com/theglobowl/

Tiktok: https://www.tiktok.com/@globowlfoodie

Facebook: https://www.facebook.com/theglobowl

Parker Nash Links:

Website: https://www.parkertnash.com/

LinkedIn: https://www.linkedin.com/in/-parkernash/

In this episode, Parker sits down with Molly Pittman, the CEO of Smart Marketer, a leading expert in digital marketing. Molly shares her latest insights on effective marketing strategies and how businesses can leverage these to achieve significant growth. She provides actionable advice on understanding your audience, utilizing social media platforms, and navigating the evolving landscape of paid ads and digital marketing.

Molly walks us through real-life examples and success stories, offering a clear path for entrepreneurs and marketers looking to enhance their digital presence.

What was covered:

• What many brands overlook in their marketing
• Why you think your ads aren’t working vs. the real reason they aren’t working
• What worked and didn’t work in 2024 marketing
• What to focus on in 2025 for your marketing
• The business model successful brands are developing to ride economic waves
• The new financial model Molly and team have implemented that has grown their client's business
• The importance of creatives in Meta paid ads for targeting in 2025

Molly Pittman Links:

Website: https://smartmarketer.com/

Instagram: https://www.instagram.com/mollypittmandigital/?hl=en

LinkedIn: https://www.linkedin.com/in/molly-pittman-3558471b0/

Facebook: https://www.facebook.com/@mollypittmandigital/

Parker Nash Links:

Website: https://www.parkertnash.com/

LinkedIn: https://www.linkedin.com/in/-parkernash/

In this episode, Parker sits down with Caitlin Minges, the founder of Fun Club, a quirky and edgy gift and stationery business, and Wild As Heck, a brand makes bold hats for confident women collaborating with independent women artists to create wearable art. Caitlin shares her unique entrepreneurial journey, from creating custom party supplies for her boyfriend's party to building two successful businesses. She discusses sourcing and manufacturing challenges, the power of perseverance, and her strategies for scaling and marketing. Listen in for actionable business advice and inspiring stories of tenacity and creativity.

What was covered:

• From vet tech to founder of 2 brands
• Challenges in sourcing and manufacturing
• The power of perseverance in business
• Building a brand with independent women artists
• Navigating pricing and wholesale strategies
• Marketing and scaling: Lessons from Caitlin's experience

Caitlin Minges Links:

Website: https://shopfunclub.com/

Instagram: https://www.instagram.com/shopfunclub

Website: https://wildasheck.com/

Instagram: https://www.instagram.com/wildasheckshop

Parker Nash Links:

Website: https://www.parkertnash.com/

LinkedIn: https://www.linkedin.com/in/-parkernash/