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What India Needs with Shutapa Paul

What India Needs with Shutapa Paul

By: Shutapa Paul
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About this listen

Join Shutapa Paul as she delves into social, economic, and environment issues that should matter, speaks to inspiring individuals, while diving deep into every conversation.

Shutapa Paul is an anchor, commenter, author, and media entrepreneur. She has spent almost two decades within the media space, first as a journalist, and now as a media entrepreneur. Currently, she is Founder of award-winning brand-building and communications company, Dharma Media Consultants, where she has been working closely within the investing, startup, and impact ecosystem.

Shutapa has been recognised as:

- BW 40 Under 40 (PR & Corp Comm)
- BW Excel Communications Personality of the Year
- Social Samosa 40 Under 40
- Agency Reporter 40 Under 40
- LinkedIn ‘Top Voice’
- ‘100 Women Faces’ by the Confederation of Women Entrepreneurs
- ‘Woman of the Year in Media and Journalism’ by Woman Times
- Sattva Nation’s Iconic Wellness Award

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© 2025 What India Needs with Shutapa Paul
Economics Leadership Management & Leadership Social Sciences
Episodes
  • What India Needs: Inside India's Green Cover Crisis with Vaibhav Raje
    Jun 5 2025

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    India’s green cover is increasing… or is it a facade?

    In this episode, Shutapa Paul engages with Vaibhav Raje, India’s first ISA-certified arborist, and together they explore the truth behind India’s forest cover statistics. From saplings replacing centuries-old canopies to tree protection policies that rarely work in practice, we examine the growing gap between perception and reality.

    Tune in to hear Vaibhav’s sharp insights, on-ground experience, and candid perspectives on the future of sustainability in India.

    Watch it now on YouTube or listen to it on Spotify.

    #WhatIndiaNeeds #podcast #urbanforests #treepolicy #greencover #vaibhavraje #arboriculture #sustainabilityIndia #cityplanning #forestcover #environmentIndia #indiancities #climatecrisisIndia #WhatIndiaNeedsPodcast


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    00:00:00 - Intro

    00:02:11 - Green Cover: Myth vs reality

    00:04:00 - The 33 percent goal and policy disconnect

    00:10:01 - Suggestions for policymakers

    00:12:47 - Development and sustainability

    00:14:29 - What is Arboriculture?

    00:16:40 - Case study

    00:20:05 - Role of technology in saving trees

    00:23:06 - Policy gaps, governance challenges, and public awareness

    00:26:02 - Concerns about pruning

    00:30:37 - What to do when trees outgrow their space

    00:35:55 - Urban forest and Miyawaki plantation

    00:40:44 - How citizens can take responsible steps

    00:44:26 - Outro


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    #urbanforests #treepolicy #greencover #indiancities #environmentIndia #sustainabilityIndia #arboriculture #climatecrisisIndia #cityplanning #forestcover


    Subscribe to our channel:


    Instagram: ⁠https://www.instagram.com/shutapapaulpodcast⁠

    YouTube: ⁠https://www.youtube.com/@shutapa_paul⁠

    Spotify: ⁠https://podcasters.spotify.com/pod/show/the-shutapa-paul-podcast⁠


    To know more:


    Follow Shutapa Paul on


    LinkedIn: ⁠https://www.linkedin.com/in/shutapapaul/⁠

    Twitter/X: ⁠https://x.com/ShutapaPaul⁠

    Instagram: ⁠https://www.instagram.com/shutapa?igsh=MWZ5cHB3aDg3b21jcQ==⁠

    Facebook: ⁠https://www.facebook.com/shutapapaulpage/⁠


    Follow Vaibav Raje on


    LinkedIn: ⁠https://www.linkedin.com/in/vaibhav-raje-a383b117⁠

    Twitter/X: ⁠https://x.com/vaibhav_raje⁠

    Instagram: ⁠https://www.instagram.com/vaibhavraje?igsh=ZWJvZ211cGpnMWts⁠

    Treecotech: ⁠http://www.treecotech.com/⁠

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    45 mins
  • What India Needs: Building Credibility in New Media with Rishi Mukherjee
    May 22 2025

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    Traditional media is being challenged, but can creators be trusted with the truth?


    In this episode, Shutapa Paul speaks with Rishi Mukherjee, founder of Jist Media and co-founder of ScoopWhoop, to discuss the rise of India’s creator economy, the role of AI in spreading misinformation, and what it takes to build credibility in today’s digital age.


    From virality without massive following to the threat of fake news, we explore the biggest shifts in Indian media and what the future holds. What does it mean to be a responsible content creator today? How do you balance growth, relevance, and ethics?


    Tune in to hear Rishi’s sharp insights, startup journey, and honest reflections on the digital media boom.


    Catch the full conversation on YouTube or listen on Spotify.


    #WhatIndiaNeeds #Podcast #creatorsofindia #digitalmedia #AImisinformation #mediadisruption #newmedia #trustonline #contentcreators #genZcontent #ScoopWhoop #JistMedia


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    00:00:00 - Intro

    00:01:49 - Is traditional media dying?

    00:06:51 - Understanding micro-trends and timing

    00:11:57 - The rise of fake news in the AI age

    00:16:54 - Checks and balances in New Media

    00:25:56 - Can creators really build public trust?

    00:29:50 - The ScoopWhoop to Jist journey

    00:52:52 - Advice to younger creators

    00:58:19 - Outro


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    #AIandMedia #creatorresponsibility #JistMedia #digitalIndia #mediadisruption #contentethics #ScoopWhoop #trustmedia #mediarevolution #Indianstartups #WhatIndiaNeedsPodcast



    Subscribe to our channel:


    Instagram: https://www.instagram.com/shutapapaulpodcast

    YouTube: https://www.youtube.com/@shutapa_paul

    Spotify: https://podcasters.spotify.com/pod/show/the-shutapa-paul-podcast


    To know more:


    Follow Shutapa Paul on


    LinkedIn: https://www.linkedin.com/in/shutapapaul/

    Twitter/X: https://x.com/ShutapaPaul

    Instagram: https://www.instagram.com/shutapa?igsh=MWZ5cHB3aDg3b21jcQ==

    Facebook: https://www.facebook.com/shutapapaulpage/



    Follow Rishi Mukherjee


    LinkedIn: https://www.linkedin.com/in/rishimukherjee/

    Twitter/X: https://x.com/rishi_pratim

    Instagram: https://www.instagram.com/chilllmonger/?hl=en


    Jist News: https://jist.news/


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    58 mins
  • What India Needs: The Battle for Truth in Indian Media with Saba Naqvi
    May 12 2025

    Send us a text

    93% of Indians get their news from YouTube. Are influencers the new face of journalism? Is this the beginning of the end of traditional media?


    In this episode, Shutapa Paul sits down with Saba Naqvi, author, columnist, and veteran journalist, to dissect the dramatic shift from traditional media to social platforms. Who controls the news we consume? And what does this mean for truth, trust, and democracy?


    Join us as we dive into the crumbling world of legacy news, the rise of digital storytellers, and the search for truth in the age of algorithms with veteran journalist and author, Saba Naqvi.


    Catch the full episode on YouTube or listen on Spotify.


    #WhatIndiaNeeds #Podcast #mediarevolution #digitalnews #influencers #journalism #truthmatters #newslandscape #mediatransformation


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    00:00 - Introduction

    01:47 - The broken state of traditional media

    04:38 - Impact of new media and social media

    07:47 - Newspapers vs. Digital Media

    12:09 - The rise of influencers and YouTubers in news

    14:43 - Challenges and realities of the journalism profession

    18:00 - The "I, Me, Myself" syndrome

    22:37 - Press freedom and safety

    28:42 - Women in journalism, MeToo, and work-life balance

    32:41 - Career highlights and minority identity

    35:58 - Media trends and fact-checking

    41:23 - Parting thoughts and advice for young journalists

    44:33 - Outro


    _____


    #mediarevolution #digitalnews #influencers #journalism #newslandscape #truthmatters #pressfreedom #indianmedia #mediatransformation #whatindianeeds


    Subscribe to our channel:


    Instagram: https://www.instagram.com/shutapapaulpodcast

    YouTube: https://www.youtube.com/@shutapa_paul

    Spotify: https://podcasters.spotify.com/pod/show/the-shutapa-paul-podcast


    To know more:


    Follow Shutapa Paul on


    LinkedIn: https://www.linkedin.com/in/shutapapaul/

    Twitter X: https://x.com/ShutapaPaul

    Instagram: https://www.instagram.com/shutapa?igsh=MWZ5cHB3aDg3b21jcQ==

    Facebook: https://www.facebook.com/shutapapaulpage/


    Follow Saba Naqvi on


    LinkedIn:https://www.linkedin.com/in/saba-naqvi-11019445

    Twitter/X: https://x.com/_sabanaqvi

    Instagram: https://www.instagram.com/_sabanaqvi?igsh=YnNhN3FwNWJuMXoz


    Show more Show less
    45 mins
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