• Why Do People Love Brands Who Embrace Community Marketing? (with Mark Schaefer)

  • Jun 27 2024
  • Length: 27 mins
  • Podcast

Why Do People Love Brands Who Embrace Community Marketing? (with Mark Schaefer)

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  • Summary

  • Globally recognized marketing strategist and bestselling author Mark Schaefer began to notice the shift toward community marketing as he wrote Marketing Rebellion and then Belonging to the Brand. This book contains insights, frameworks, and research showing how companies can harness the ultimate marketing strategy – community.

    You’ll hear how community marketing goes beyond traditional methods, fostering deeper emotional connections and sustained customer engagement. Mark shares compelling examples of brands successfully implementing community-focused strategies, demonstrating the game-changing benefits of increased collaboration, advocacy, trust-building, and revenue.

    Learn how to transform your marketing efforts by adopting the right mindset to create your community.

    Mark’s website - BusinessesGrow.com

    Mark’s book on Amazon – Belonging to the Brand

    Mark on LinkedIn

    Mark on X
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