Rosie Mangiarotti is the founder & CEO at Perkies, creators of innovative undergarments. Founded in 2019, Perkies sells via their Shopify store, Amazon, and wholesale, and is now growing 100% year on year.

Hit PLAY to hear:

• Why you should solve real pain points in your business
• How Perkies adapted and evolved their product line
• Rosie’s collaboration with the Breast Cancer Research Foundation
• The importance of leveraging sales channels
• Focusing on continuous innovation

Key timestamps to dive straight in:

[04:43] Started business, launched products, inspired by entrepreneurs.

[07:31] Reduced focus on sticky bras, emphasis on nipple covers.

[12:37] Creating realistic, enhancing nipple products for survivors.

[14:16] Empowering women, giving back, problem solver.

[17:32] Early Amazon launch and reviews drive sales.

[21:13] Listen to Rosie’s Top Tips!

Full episode notes here: https://ecmp.info/508

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Nick Feint is the founder at Stone Arrow Jewellery. A multichannel jewellery retailer selling recycled glass jewellery from New Zealand.

Founded over 25 years ago they now sell via their own physical and eCommerce stores, as well as wholesale, totalling around $500,000 a year and are growing at a steady annual 20%.

Hit PLAY to hear:

• Adaptability in business
• Turning challenges into opportunities
• The importance of storytelling, email marketing, and a good loyalty program
• Leveraging different sales channels
• Collaboration and teamwork

Key timestamps to dive straight in:

[03:25] Key interview points: retention, wholesale, low carbon.

[07:00] Getting online fever from COVID.

[09:12] Upcycled bottle designs are beautiful and innovative.

[12:06] Exciting shift to recycling in local market.

[14:58] Fashion industry embracing versatile wholesale methods.

[22:17] Encourage additional purchases through loyalty points program.

[23:24] Listen to Nick’s Top Tips!

Full episode notes here: https://ecmp.info/507

Doofinder - Start Your Free Trial >>> https://ecmp.info/doofinder

Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"

Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits

Get all the links and resources we mention & join our email list at https://ecmp.info

Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.

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Wizz Selvey is a powerhouse with a constant stream of ideas and insight (that’s what her clients say!).

Wizz helps brands navigate the retail space in the UK, helping them standout, build brand awareness and grow through both DTC sales AND selling through retail partners. Wizz and I have been sharing tips on LinkedIn for AGES so it’s great to finally be able to chat – AND to bring that chat to all of you.

Hit PLAY to hear:

• The importance of understanding the retail landscape
• Why you need to diversify your channels
• Building strong relationships with your retailers
• How adaptability can help sustain your growth
• Integrating your retail and DTC strategies
• And why patience and persistence are key

Key timestamps to dive straight in:

[05:26] Diversifying sales channels can boost profits.

[08:48] Strategic approach to retail distribution takes time.

[12:13] Proving customer demand is crucial for buyers.

[15:42] Continual awareness building for successful sales process.

[18:56] Plan launch strategies and drive consumer awareness.

[21:56] Retail takes time, but offers opportunity.

[23:18] Listen to Wizz’s Top Tips!

Full episode notes here: https://ecmp.info/506

Doofinder - Start Your Free Trial >>> https://ecmp.info/doofinder

Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"

Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits

Get all the links and resources we mention & join our email list at https://ecmp.info

Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://ecmp.info/sponsor