7.5 Secrets to a Successful Blog Audiobook By Lon Safko, Gary Witt cover art

7.5 Secrets to a Successful Blog

Preview

Try for $0.00
Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

7.5 Secrets to a Successful Blog

By: Lon Safko, Gary Witt
Narrated by: Berkeley Pickell
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $6.95

Buy for $6.95

Confirm purchase
Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel

About this listen

You write your blog, upload it with hope, and nothing - a few dozen people view it! What a waste of your time and creativity. How did you fail? This audio will reveal new proven ways you can get more readers, not just for your blogs but for your emails, brochures, advertisements, and other marketing materials as well.

The gatekeeper in any blog's success is the title. Fail with that and nothing else matters. It is the same with any print advertising and direct mail marketing. The Niagara torrent of information unleashed by the Internet has changed the way we interact with information. People scan today, giving you 1.5 seconds (more on that later) to grab their attention before they are gone. Your title must immediately seduce them and make them want more.

That is true not only with titles but with content as well. You must adjust your style, words, and layout to the new normal of reading to keep people after they open your blog or email. In this book you'll learn some surefire style and content methods to hold your readers. People have changed, and so must writers. Here is how to do it.

How will this audio help you? You will learn:

  • 63 powerful ways to craft a title people will want to open, read, like, and share
  • 19 surprising mistakes in titles and pictures you must avoid
  • Golden words in your title that boost readership
  • How to design your blog's layout to satisfy readers' new normal expectations
  • Proven lessons from advertising and direct mail research to grab readers and keep them

What's inside:

  • Analysis of 22 common words, phrases, and symbols, rated from one to five stars
  • Analysis of types of promises made by your title
  • Analysis of the power of odd vs. even numbers and the length of your title
  • Analysis of 'hot words' used alone and in groups that bring in readers
  • How to put these lessons into practice

©2016 Lon Safko (P)2016 Lon Safko
Marketing Sales & Selling Inspiring Advertising
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about 7.5 Secrets to a Successful Blog

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.