Platform
Get Noticed in a Noisy World
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Narrated by:
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Michael Hyatt
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By:
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Michael Hyatt
About this listen
In Platform, Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform.
To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creative minds are doing differently to win customers in today’s crowded marketplace.
Hyatt speaks from experience. He writes one of the top 800 blogs in the world and has more than 100,000 followers on Twitter. His large and growing platform serves as the foundation for his successful writing, speaking, and consulting practice.
In Platform, Hyatt will teach readers not only how to extend their influence, but also how to monetize it and build a sustainable career. The key is to build a platform. It has never been easier, less expensive, or more possible than right now.
The book includes:
- Proven strategies,
- Easy-to-replicate formulas, and
- Practical tips.
Social media technologies have changed everything. Now, for the first time in history, non-celebrities can get noticed - and win big! - in an increasingly noisy world.
©2012 Thomas Nelson, Inc. (P)2012 Thomas Nelson, Inc.Listeners also enjoyed...
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-
Story
Everyone has two remarkable, related capacities. We can aspire to something more and we can envision ways to achieve it. But if we're capable of aspiring to something better and making effective plans, why is it sometimes so hard to reach that next level of success? Drawing upon the latest insights from the fields of performance psychology, neuroscience, and cognitive science, as well as case studies from their own clients, bestselling authors Michael Hyatt and Megan Hyatt Miller explore the power of ideas to shape superior outcomes not only in business but in the rest of life.
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Lacks Energy and any real action plan.
- By BenJoe on 02-07-23
By: Michael Hyatt, and others
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The Vision-Driven Leader
- 10 Questions to Focus Your Efforts, Energize Your Team, and Scale Your Business
- By: Michael Hyatt
- Narrated by: Michael Hyatt
- Length: 4 hrs and 48 mins
- Unabridged
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Overall
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Performance
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In The Vision-Driven Leader, New York Times best-selling author Michael Hyatt offers six tools for crafting an irresistible vision for your business, rallying your team around the vision, and distilling it into actionable plans that drive results.
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Helpful and Challenging
- By Addison Roberts on 03-31-20
By: Michael Hyatt
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Living Forward
- A Proven Plan to Stop Drifting and Get the Life You Want
- By: Michael Hyatt, Daniel Harkavy
- Narrated by: Michael Hyatt, Daniel Harkavy
- Length: 4 hrs and 20 mins
- Unabridged
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Overall
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Performance
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Story
Each of us has but one life to live on this earth. What we do with it is our choice. Are we drifting through it as spectators, reacting to our circumstances when necessary and wondering just how we got to this point anyway? Or are we directing it, maximizing the joy and potential of every day, living with a purpose or mission in mind? Too many of us are doing the former - and our lives are slipping away one day at a time. But what if we treated life like the gift that it is? What if we lived each day as though it was part of a bigger picture, a plan?
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Buy the physical book
- By R. Marshik on 04-15-16
By: Michael Hyatt, and others
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Free to Focus
- A Total Productivity System to Achieve More by Doing Less
- By: Michael Hyatt
- Narrated by: Michael Hyatt
- Length: 4 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
Most think productivity is just about getting more done at a faster speed. But it's not. Productivity is about getting the right things done. New York Times best-selling author Michael Hyatt has created a total productivity system that's much more than endless box checking. Proven by more than 25,000 professionals, this system helps overwhelmed leaders achieve what matters most so they can succeed at both work and life.
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Written for business people, not for busy mom
- By moon light on 09-22-19
By: Michael Hyatt
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Known
- The Handbook for Building and Unleashing Your Personal Brand in the Digital Age
- By: Mark W. Schaefer
- Narrated by: Mark W. Schaefer
- Length: 7 hrs and 33 mins
- Unabridged
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Overall
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Performance
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Story
In today's world, there is a permanent advantage to becoming known in your field. Those who are known get the customers, the better jobs, and the invitations to exclusive opportunities. But can anybody become known? In this path-finding book, author Mark Schaefer provides a step-by-step plan followed by the most successful people in diverse careers like banking, education, real estate, construction, fashion, and more.
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Known Worked for Me
- By Faith on 04-17-17
By: Mark W. Schaefer
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Win at Work & Succeed at Life
- 5 Principles to Free Yourself from the Cult of Overwork
- By: Megan Hyatt Miller, Michael Hyatt
- Narrated by: Megan Hyatt Miller, Michael Hyatt
- Length: 4 hrs and 3 mins
- Unabridged
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Overall
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Performance
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Story
Great leaders are driven to win. Yet career wins can come at great cost to your health, relationships, and personal well-being. Why does it seem impossible to both win at work and succeed at life? Michael Hyatt knows we can do better because he's seen it in his more than four decades as a successful executive and a loving and present husband and father. Today Michael and his daughter, Megan Hyatt Miller, coach leaders to live the double win.
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Wonderful read! These principles can change your life!
- By Maria on 04-30-21
By: Megan Hyatt Miller, and others
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Mind Your Mindset
- The Science That Shows Success Starts with Your Thinking
- By: Michael Hyatt, Megan Hyatt Miller
- Narrated by: Michael Hyatt, Megan Hyatt Miller
- Length: 5 hrs and 22 mins
- Unabridged
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Overall
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Performance
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Story
Everyone has two remarkable, related capacities. We can aspire to something more and we can envision ways to achieve it. But if we're capable of aspiring to something better and making effective plans, why is it sometimes so hard to reach that next level of success? Drawing upon the latest insights from the fields of performance psychology, neuroscience, and cognitive science, as well as case studies from their own clients, bestselling authors Michael Hyatt and Megan Hyatt Miller explore the power of ideas to shape superior outcomes not only in business but in the rest of life.
-
-
Lacks Energy and any real action plan.
- By BenJoe on 02-07-23
By: Michael Hyatt, and others
-
The Vision-Driven Leader
- 10 Questions to Focus Your Efforts, Energize Your Team, and Scale Your Business
- By: Michael Hyatt
- Narrated by: Michael Hyatt
- Length: 4 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
In The Vision-Driven Leader, New York Times best-selling author Michael Hyatt offers six tools for crafting an irresistible vision for your business, rallying your team around the vision, and distilling it into actionable plans that drive results.
-
-
Helpful and Challenging
- By Addison Roberts on 03-31-20
By: Michael Hyatt
-
Living Forward
- A Proven Plan to Stop Drifting and Get the Life You Want
- By: Michael Hyatt, Daniel Harkavy
- Narrated by: Michael Hyatt, Daniel Harkavy
- Length: 4 hrs and 20 mins
- Unabridged
-
Overall
-
Performance
-
Story
Each of us has but one life to live on this earth. What we do with it is our choice. Are we drifting through it as spectators, reacting to our circumstances when necessary and wondering just how we got to this point anyway? Or are we directing it, maximizing the joy and potential of every day, living with a purpose or mission in mind? Too many of us are doing the former - and our lives are slipping away one day at a time. But what if we treated life like the gift that it is? What if we lived each day as though it was part of a bigger picture, a plan?
-
-
Buy the physical book
- By R. Marshik on 04-15-16
By: Michael Hyatt, and others
-
Free to Focus
- A Total Productivity System to Achieve More by Doing Less
- By: Michael Hyatt
- Narrated by: Michael Hyatt
- Length: 4 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most think productivity is just about getting more done at a faster speed. But it's not. Productivity is about getting the right things done. New York Times best-selling author Michael Hyatt has created a total productivity system that's much more than endless box checking. Proven by more than 25,000 professionals, this system helps overwhelmed leaders achieve what matters most so they can succeed at both work and life.
-
-
Written for business people, not for busy mom
- By moon light on 09-22-19
By: Michael Hyatt
-
Known
- The Handbook for Building and Unleashing Your Personal Brand in the Digital Age
- By: Mark W. Schaefer
- Narrated by: Mark W. Schaefer
- Length: 7 hrs and 33 mins
- Unabridged
-
Overall
-
Performance
-
Story
In today's world, there is a permanent advantage to becoming known in your field. Those who are known get the customers, the better jobs, and the invitations to exclusive opportunities. But can anybody become known? In this path-finding book, author Mark Schaefer provides a step-by-step plan followed by the most successful people in diverse careers like banking, education, real estate, construction, fashion, and more.
-
-
Known Worked for Me
- By Faith on 04-17-17
By: Mark W. Schaefer
-
Win at Work & Succeed at Life
- 5 Principles to Free Yourself from the Cult of Overwork
- By: Megan Hyatt Miller, Michael Hyatt
- Narrated by: Megan Hyatt Miller, Michael Hyatt
- Length: 4 hrs and 3 mins
- Unabridged
-
Overall
-
Performance
-
Story
Great leaders are driven to win. Yet career wins can come at great cost to your health, relationships, and personal well-being. Why does it seem impossible to both win at work and succeed at life? Michael Hyatt knows we can do better because he's seen it in his more than four decades as a successful executive and a loving and present husband and father. Today Michael and his daughter, Megan Hyatt Miller, coach leaders to live the double win.
-
-
Wonderful read! These principles can change your life!
- By Maria on 04-30-21
By: Megan Hyatt Miller, and others
-
Your Best Year Ever
- A 5-Step Plan for Achieving Your Most Important Goals
- By: Michael Hyatt
- Narrated by: Michael Hyatt
- Length: 5 hrs and 15 mins
- Unabridged
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Overall
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Performance
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Story
We all want to live a life that matters. But too often we find ourselves overwhelmed by the day-to-day. Our big goals get pushed to the back burner—and then, more often than not, they get forgotten. It doesn't have to be that way! This is the year you finally close the gap between reality and your dreams. In this fully revised and updated new edition of Your Best Year Ever, Michael Hyatt shares a powerful, proven research-driven system for setting and achieving your goals.
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This book has the right title
- By Jason Wolbers on 02-09-24
By: Michael Hyatt
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You Are the Brand
- The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business
- By: Mike Kim
- Narrated by: Mike Kim
- Length: 7 hrs and 10 mins
- Unabridged
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Story
Yes, it’s possible to build a business around your expertise, ideas, message, and personality. But first you need to realize - you are the brand. It’s no secret that more people than ever before are building thriving businesses around their personal brands. But why do some create six- or even seven-figure businesses while so many others strive to make a consistent income? In You Are the Brand, Mike Kim shares his proven eight-step blueprint that has helped build the brands for some of today’s most influential thought leaders - as well as his own personal brand.
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Insightful!!
- By Elizabeth on 11-18-23
By: Mike Kim
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Content Inc.: Completely Updated and Expanded Second Edition
- Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with Little to No Money)
- By: Joe Pulizzi
- Narrated by: Joe Pulizzi
- Length: 7 hrs and 25 mins
- Unabridged
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Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In this audiobook, Joe Pulizzi provides a lower-risk, more effective way to create a path to startup success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content and then create a product for that audience. Content Inc. walks you through the entire process.
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Very much oriented to Boomers...
- By D Z E3 on 01-23-22
By: Joe Pulizzi
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Secrets of Dynamic Communications
- Prepare with Focus, Deliver with Clarity, Speak with Power
- By: Ken Davis, Michael Hyatt - foreword
- Narrated by: Tom Parks
- Length: 4 hrs and 43 mins
- Unabridged
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Whether you are one who speaks only on rare occasions or you find yourself addressing an audience every day, this book will be an invaluable tool. Beneficial to the experienced pro as well as the new beginner, Secrets of Dynamic Communication is a practical and effective handbook for powerful presentations of all kinds. It takes the listener through the process of selecting and developing a theme, giving it focus, fleshing it out, and communicating well with the audience. The first half is devoted to preparation, the second to delivery.
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Excellent Resource for Speakers
- By Rhonda Stoppe on 12-12-22
By: Ken Davis, and others
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Crush It!
- Why NOW Is the Time to Cash In on Your Passion
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk
- Length: 3 hrs and 40 mins
- Unabridged
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Story
Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses.
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It was an okay book, but I preferred "The E-Myth"
- By Helpful Reviewer on 10-20-11
By: Gary Vaynerchuk
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Influencer
- By: Brittany Hennessy
- Narrated by: Brittany Hennessy
- Length: 4 hrs and 31 mins
- Unabridged
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Overall
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Performance
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Story
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today - earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle.
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Not very insightful
- By ManBearPig on 10-02-18
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Superfans
- The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
- By: Pat Flynn
- Narrated by: Pat Flynn
- Length: 5 hrs and 2 mins
- Unabridged
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Overall
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Performance
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Story
Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.
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Big Meh
- By Ray on 01-10-20
By: Pat Flynn
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The Dragonfly Effect
- Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
- By: Jennifer Aaker, Andy Smith
- Narrated by: Andy Smith
- Length: 4 hrs and 41 mins
- Unabridged
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Overall
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Performance
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Story
Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal.
By: Jennifer Aaker, and others
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How to Get Paid for What You Know
- Turning Your Knowledge, Passion, and Experience into an Online Income Stream in Your Spare Time
- By: Graham Cochrane
- Narrated by: Graham Cochrane
- Length: 6 hrs and 12 mins
- Unabridged
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Overall
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Performance
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Story
Your knowledge, passions, and skills can be transformed into a lucrative income stream that requires no college degree, zero employees, and less than $50 to get started. Whether it takes shape as a full-fledged business, a side hustle, or automated earnings is up to you!
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Real Disapointment
- By KCP on 05-31-22
By: Graham Cochrane
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Side Hustle
- From Idea to Income in 27 Days
- By: Chris Guillebeau
- Narrated by: Chris Guillebeau
- Length: 4 hrs and 51 mins
- Unabridged
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Overall
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Performance
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Story
For some people, the thought of quitting their day job to pursue the entrepreneurial life is exhilarating. For many others, it's terrifying. After all, a stable job that delivers a regular paycheck is a blessing. And not everyone has the means or the desire to take on the risks and responsibilities of working for themselves. But what if we could quickly and easily create an additional stream of income without giving up the security of a full-time job? Enter the side hustle.
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Just $100 Startup" distilled - At Double speed.
- By Daniel L on 09-25-17
By: Chris Guillebeau
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Platform Revolution
- How Networked Markets Are Transforming the Economy - and How to Make Them Work for You
- By: Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary
- Narrated by: James Foster
- Length: 11 hrs and 5 mins
- Unabridged
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Overall
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Performance
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Story
Facebook, PayPal, Alibaba, Uber - these seemingly disparate companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms use technology to match producers and consumers in a multisided marketplace, unlocking hidden resources and creating new forms of value. When a company like Uber connects drivers with passengers, everybody wins - except traditional cab companies, which are scrambling to survive.
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Finally a book that just gives you the info.
- By Kevin M on 09-13-16
By: Geoffrey G. Parker, and others
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
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Overall
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Performance
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Story
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- By Tyson on 01-29-18
By: Donald Miller
What listeners say about Platform
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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- RobertoC_73
- 07-17-16
No"Wow Factor"
That "wow factor" this book talks about... yeah, it's totally missing. From all the books I've bought from Audible, this has been the only one to make me feel like I wasted my time.
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3 people found this helpful
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- V. Taras
- 03-15-17
extremely useful for any blogger or Public figure
An extremely useful collection of tips for beginner bloggers and anyone who wants to establish a reputation online
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1 person found this helpful
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- C.T. (Aka Lloyd)
- 06-15-15
Reference Work for Digital Promotion
What did you love best about Platform?
It is both an introduction to promotional utility in the digital world, and an encyclopedia of the tools of the trade.
Would you recommend Platform to your friends? Why or why not?
Yes. I am recommending it to many who need to begin or enhance the creation of an effective platform for a variety of projects.
What does Michael Hyatt bring to the story that you wouldn’t experience if you just read the book?
Having lived it, his enthusiasm for the wide world of digital promotion is infectious.
Any additional comments?
Coming from the publishing world, the usefulness of his perspective is a perfect fit for my needs.
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Performance
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Story
- David
- 02-23-13
Good Course to Review the Basics
What did you love best about Platform?
It moved along great and Micheal is a great reader. Clear and articulate made it easy to listen to.
Was this a book you wanted to listen to all in one sitting?
No, I had to break it up in order to stay engaged. While the reading of it was great and it moved along great, the information was tedious and became just a lot of information. I would have to stop and give myself a break to be engaged again.
Any additional comments?
The information was good, but not real informative. It was however a great refresher and motivator to get back to doing things that you've let slip.
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Performance
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- Alexander J. Witoslawski
- 04-12-17
Overall Good Suggestions, Little Outdated
All good suggestions - some of the tech info (e.g. regarding Twitter) seem outdated but besides that this book contains excellent marketing suggestions. I can honestly say I learned a lot.
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- Wayne U.
- 06-03-15
A good "how to" guide
Very helpful material and can serve as a good reference guide (I plan to get the print edition for this). The pace of reading is a little fast. Pauses between chapters and section headings would be helpful.
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- Jason
- 07-30-12
great content
Would you recommend this audiobook to a friend? If so, why?
I would certainly recommend this audiobook to anyone looking to build their personal brand. Some great how-to steps in here.
What did you like best about this story?
I liked having a lot of detailed steps to building a platform.
Did the narration match the pace of the story?
I wasn't thrilled about the narration - the author doing it himself. I understand why he did, though. In a book all about building your own brand and putting yourself out in the world, he kind of had to narrate it himself or risk inauthenticity. (is that a word?)
Was this a book you wanted to listen to all in one sitting?
Yes, though I didn't.
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1 person found this helpful
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Overall
- jussi haverinen
- 01-04-17
Ok
Mostly ok, I bought it because I thought it was a tech book, its not.
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1 person found this helpful
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- GaryLR
- 04-04-16
MH is the Expert
Book is a good overview of the platform concept created by the author. Demonstrates the richness of the concept. More than a year of podcast material, all in one place and integrated nicely. Michael Hyatt never fails to add value.
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1 person found this helpful
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- Audrey Borlund
- 07-18-17
YES!
I have been looking for direction on how to make my platform bigger, with tools that easy to understand and effective to implement.
This book is my new go to.
Thank you so much Michael Hyatt.😊
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1 person found this helpful