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Data Leverage: Unlocking the Surprising Growth Potential of Data Partnerships

By: Christian J. Ward, James J. Ward
Narrated by: Chris Abell
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Publisher's summary

"Your business creates a ton of DATA. Now learn how to LEVERAGE it!"

The data your company generates is enormously valuable. But without the right strategy, you’ll never unlock that value - and you might even put your company at risk.

Data Leverage is the first comprehensive book on the exploding opportunity of corporate data partnerships. The authors, Christian and Jay Ward, are experts - a business strategist and a lawyer who, together, have executed hundreds of deals.

Starting with a four-step process - identify, value, structure, and protect - this book will open your eyes to the power of data with detailed descriptions of real deals from entrepreneurs and companies in every sector from retail and finance to media and manufacturing.

Don’t build data partnerships without a detailed map. Data Leverage is the indispensable reference you need to plan for and negotiate data deals - and build new sources of value for your company with the data you’re generating every single day.

©2018 Ward PLLC (P)2019 Ward PLLC
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Insightful system to assess, scale value of info

This isn't another "big data" book, but a guide on how to nearly any business can take advantage of their own data and creative treasure from the 'trash' of other businesses.

Use of data assets across nearly all business industries and sizes is explained with many examples from laundromats, weather, and using commercial data sets.

Written from a unique view point that combine business, legal and common sense on data usage. Describes framework for how to value, manage, present and market your own data.

Provides novel insight and insightful structure on ways to assess data assets.

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