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Desarrollando la Identidad de Marca [Brand Identity Breakthrough]
- Cómo Crear una Historia Única Sobre tu Negocio para Volver Irresistibles tus Productos
- Narrated by: Luis Alberto Casado
- Length: 7 hrs and 12 mins
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Publisher's summary
¿Tiene tu negocio una historia que contar? ¡Debería! Desde el momento en que abriste por primera vez tus puertas, empezaste a confeccionarla. Con cada nuevo producto que lanzas al mercado, abres un nicho si cabe más unico en tu sector. Todo esto nos lleva a una cosa: la identidad de marca. ¿Destaca la tuya entre el montón?
Con una década de experiencia estudiando los negocios en todo el mundo, Diehl ha descubierto la clave para crear identidades de marca innovadoras e historias de negocio distintas. En Brand Identity Breakthrough, tú y tu pequeña empresa aprenderéis cómo desarrollar una fuerte identidad de marca combinando tu personalidad y tus valores con la funcionalidad de tus productos, convirtiéndote en una marca y en una empresa irremplazable.
Tanto si diriges una empresa en crecimiento como si justo ahora estás empezando, Brand Identity Breakthrough te ofrecerá una manera más inteligente de pensar en el flujo de desarrollo del producto, el branding, la estrategia de brand mapping, y la generación del modelo de negocio. Con una lógica demostrada y bien organizada, te pondrá en el camino para vender más (y a precios más altos), ofreciendo a los clientes exactamente lo que quieren y enviando tus beneficios por las nubes.
En Brand Identity Breakthrough, aprenderás...
- Cómo incorporar una propuesta de venta única a tu branding
- Los mejores métodos para vender productos a los clientes como pequeña empresa
- Cómo usar las historias de negocios para vender productos en los mercados físico y online
Original English version: Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible
Please note: This audiobook is in Spanish.
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The 6 Habits of Growth
- By: Brendon Burchard
- Narrated by: Brendon Burchard
- Length: 5 hrs and 4 mins
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The world’s leading high-performance coach and multiple New York Times best-selling author Brendon Burchard delivers the six habits of personal growth that will help you create the life of your dreams. Forged from Brendon Burchard’s personal experiences, data from his GrowthDay app, and his many years as a high-performance coach, The 6 Habits of Growth presents the tools you need to construct the life of your dreams.
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Don’t bother
- By B. Sharpe on 10-30-22
By: Brendon Burchard
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Traction
- Get a Grip on Your Business
- By: Gino Wickman
- Narrated by: Kevin Pierce
- Length: 6 hrs and 56 mins
- Unabridged
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Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.
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this is for 50+ employee companies, not small ones
- By Ryan Taft on 03-06-18
By: Gino Wickman
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Going Infinite
- The Rise and Fall of a New Tycoon
- By: Michael Lewis
- Narrated by: Michael Lewis
- Length: 9 hrs and 35 mins
- Unabridged
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When Michael Lewis first met him, Sam Bankman-Fried was the world’s youngest billionaire and crypto’s Gatsby. CEOs, celebrities, and leaders of small countries all vied for his time and cash after he catapulted, practically overnight, onto the Forbes billionaire list. Who was this rumpled guy in cargo shorts and limp white socks, whose eyes twitched across Zoom meetings as he played video games on the side?
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really expected more rigor from Michael Lewis
- By Wowhello on 10-04-23
By: Michael Lewis
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12 Months to $1 Million
- How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- By: Ryan Daniel Moran
- Narrated by: Ryan Daniel Moran
- Length: 7 hrs and 38 mins
- Unabridged
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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Good, but a Little Misleading
- By Chris Love on 11-28-20
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The Daily Stoic
- 366 Meditations on Wisdom, Perseverance, and the Art of Living
- By: Ryan Holiday, Stephen Hanselman
- Narrated by: Brian Holsopple
- Length: 10 hrs and 6 mins
- Unabridged
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Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
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Not well made as audio
- By Andreas on 12-27-16
By: Ryan Holiday, and others
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Tribe of Mentors
- Short Life Advice from the Best in the World
- By: Tim Ferriss
- Narrated by: Kaleo Griffith, Ray Porter, Tim Ferriss, and others
- Length: 18 hrs and 43 mins
- Unabridged
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Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek, shares the ultimate choose-your-own-adventure book - a compilation of tools, tactics, and habits from 130+ of the world's top performers. From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.
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Maybe not a good format for an audio-book version
- By M. Arthur Cré on 06-13-20
By: Tim Ferriss
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Take Control of Your Life
- How to Silence Fear and Win the Mental Game
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 10 hrs and 3 mins
- Unabridged
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
- By Nike7 on 02-08-19
By: Mel Robbins
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Worthy
- How to Believe You Are Enough and Transform Your Life
- By: Jamie Kern Lima
- Narrated by: Jamie Kern Lima
- Length: 11 hrs and 26 mins
- Unabridged
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Author Jamie Kern Lima's first, instant New York Times bestselling book Believe It, captured her journey of going from Denny's waitress to billion-dollar entrepreneur by learning to believe in herself. And now her second, much-anticipated, upcoming book Worthy, is the playbook for how YOU can believe in YOU! If you've ever struggled with self-doubt, felt like you don't have what it takes...or that who you truly are isn't enough, even if you're really good at hiding it from the world, WORTHY is for you.
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💫 We're so WORTHY! 🦋 Listen - Read - Share 🔆
- By Diana Yin on 02-22-24
By: Jamie Kern Lima
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The Creature from Jekyll Island
- A Second Look at the Federal Reserve
- By: G. Edward Griffin
- Narrated by: Mark Bramhall
- Length: 24 hrs and 21 mins
- Unabridged
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This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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Lost confidence in author
- By Amazon Customer on 07-11-20
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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The High 5 Habit
- Take Control of Your Life with One Simple Habit
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 6 hrs and 57 mins
- Unabridged
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Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
- By Jesse on 10-05-21
By: Mel Robbins
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Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
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Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
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The Ideal Team Player
- How to Recognize and Cultivate the Three Essential Virtues: A Leadership Fable
- By: Patrick M. Lencioni
- Narrated by: Stephen Hoye
- Length: 5 hrs and 3 mins
- Unabridged
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In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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Lot of talk about a simple concept
- By Andrea on 09-05-16
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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F--k Your Feelings: Master Your Mind, Accomplish Anything and Become a More Significant Human
- By: Ryan Munsey
- Narrated by: Ryan Munsey
- Length: 9 hrs and 15 mins
- Unabridged
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95 percent of decisions are based on feelings. Not logic. Not rational thought. Feelings. Can you feel the pull of emotions, hunger, guilt, pain, jealously, depression, and everything else weighing on every decision that you make? Business owners, entrepreneurs, regular people looking to get in shape, anyone with a goal that isn't terrified of tough love - you need to listen to F--k Your Feelings - as soon as possible! In this audiobook you'll learn how to use personal mind control techniques to control the way your brain is wired and much more.
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Science heavy for those of us who want the why
- By Beth T. Irwin on 10-29-18
By: Ryan Munsey
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Caffeine
- How Caffeine Created the Modern World
- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
What listeners say about Desarrollando la Identidad de Marca [Brand Identity Breakthrough]
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- José de la Colina
- 12-12-18
No fue lo que esperaba
Esperaba que me ayudará a desarrollar la identidad de marca, pensaba que iba a recibir un "Como", pero encontré muchos más temas de marketing y sentido común, que un valor diferencial (que es justamente de lo que trata este libro). No es malo, pero esperaba más
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- Francisco Torres
- 04-30-24
me encanta! lo puedo escuchar varias veces!
al escucharlo me doy cuenta que hay una constante que siempre podemos revalorar y adaptar. busca aqui en este libro con mente abierta y llegara la respuesta.
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- Leonardo Cadavid
- 07-18-18
Este libro es espectacular guía
Excelente narrador, el contenido es muy bien elaborsdo, el autor no se guarda nada para el.
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2 people found this helpful