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Dominate the Web

By: John Hawkins
Narrated by: Robert Plank
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Publisher's summary

Here’s what you’ll discover in Dominate the Web:

  • You have to advertise your website very well. This could be the single biggest expense that you may have, but without it how would anyone know that your business is tucked away somewhere on the worldwide web?
  • If you are not someone who can market a product successfully yourself, hire someone to do it for you.
  • It is difficult to know just how much to spend on advertising. You will know what sort of budget you have but be careful of overspending.
  • Spend just enough in every area where you find it necessary to expose your business on the web. This means that you must advertise to the browsers that would be interested in what you have to offer.
  • It is not good to advertise on sites that have nothing to do with your product.
  • Opt-in newsletters are a good way to go. You can either have newsletters that are targeted or general. Non-targeted newsletters sell for less to the subscribers than the targeted ones - they are usually sold for x amount per 1000 subscribers.
  • You could also make use of internet banner advertising.
  • Depending on how big your advertising budget is you could advertise in the local media, national magazines, radio, and TV.
  • The key concepts for success in internet marketing.
  • Planning - How to prevent working with a part-time attitude.
  • How to find quality freelancers to work with.
  • Increase your credibility and gain the trust of your target market.
  • How to monetize your skills and earn extra income.
  • How and why you should set short and long-term goals.
  • How you can find the right revenue model for your business.
  • What steps you should take in order grow your business effectively and retire early.
  • And much, much more....
©2019 John Hawkins (P)2019 John Hawkins
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