Mid-Course Correction Revisited: The Story and Legacy of a Radical Industrialist and his Quest for Authentic Change
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Narrated by:
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John A. Lanier
About this listen
As climate change becomes an international crisis, more and more industries are looking for a sound model for creating successful environmentally friendly companies, and a new generation of young leaders are eager for inspiration and guidance on creating sustainable businesses. Mid-Course Correction is an epic story of the legendary journey of industrialist Ray C. Anderson, the definitive case study for sustainable business and a road map to success - now fully updated and expanded for the 21st century.
With a foreword by best selling author Paul Hawken (whose book, The Ecology of Commerce, profoundly inspired Anderson) and several new chapters and interviews, Mid-Course Correction Revisited advocates why we need to create prototypical green companies and a new economy - not based on non-renewable resources, but on renewable energy, aggressive recycling, innovative technology, and sustainable business practices.
Most importantly, the new book shares a clear path toward finding success with zero waste, zero emissions, zero carbon, and zero harm to the environment, detailing Anderson’s own vision that led to one of the world’s first companies to pursue this bold business model, Interface, Inc. Under his leadership the company grew into a billion-dollar-per-year business and a global leader in the industry, while drastically reducing its carbon footprint and eliminating waste.
As our global economy shifts toward sustainability, challenges like building a circular economy and reversing global warming present tremendous opportunities. Business leaders aiming to succeed in the green economy - from entrepreneurs and CEO’s to innovators and sustainability professionals - will find both sage advice and concrete models in this fresh new look at a master in corporate and environmental leadership, and the legacy he left.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2019 The Ray C. Anderson Foundation (P)2019 Chelsea Green PublishingListeners also enjoyed...
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Assumes that machine learning will grow very slow
- By Nathan Burnham on 05-06-17
By: Malcolm Frank, and others
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The Prosperity Paradox
- How Innovation Can Lift Nations out of Poverty
- By: Clayton M. Christensen, Efosa Ojomo, Karen Dillon
- Narrated by: Mike Chamberlain
- Length: 9 hrs and 37 mins
- Unabridged
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Clayton M. Christensen, the author of such business classics as The Innovator’s Dilemma and the New York Times best-seller How Will You Measure Your Life, and coauthors Efosa Ojomo and Karen Dillon reveal why so many investments in economic development fail to generate sustainable prosperity and offers a groundbreaking solution for true and lasting change.
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Simplistic, lack of insights
- By D. Cameron on 05-24-21
By: Clayton M. Christensen, and others
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The Self-Made Billionaire Effect
- How Extreme Producers Create Massive Value
- By: John Sviokla, Mitch Cohen
- Narrated by: Erik Synnestvedt
- Length: 6 hrs and 17 mins
- Unabridged
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Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross? Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires.
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Waste of time!
- By Anonymous User on 05-30-20
By: John Sviokla, and others
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Harmony
- A New Way of Looking at Our World
- By: Charles HRH The Prince of Wales
- Narrated by: Charles HRH The Prince of Wales
- Length: 11 hrs and 21 mins
- Unabridged
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For the first time, HRH The Prince of Wales shares his views on how our most pressing modern challenges - from climate change to poverty - are rooted in mankind's disharmony with nature, presenting a compelling case that the solution lies in our ability to regain a balance with the world around us. With its holistic approach, this provocative and well-reasoned book takes the discussion of sustainability and climate change in a new direction.
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An Excellent Exploration
- By Sara on 03-31-16
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Africa Rise and Shine
- By: Jim Ovia
- Narrated by: David Applefield
- Length: 4 hrs and 8 mins
- Unabridged
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The road to success is rarely linear and never easy. But with courage, hard work, perseverance, and dedication to duty, Jim Ovia, founder and chairman of Zenith Bank, proves we can achieve the unthinkable. Jim has been called the Godfather of Banking by Forbes Africa. And this should be no surprise. In a time of tension between military and civilian regimes, periods of incredible economic instability, and a decaying infrastructure, Jim founded Zenith Bank in Nigeria.
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Very inspiring
- By Henry on 06-10-23
By: Jim Ovia
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The Zero Marginal Cost Society
- The Internet of Things, the Collaborative Commons, and the Eclipse of Capitalism
- By: Jeremy Rifkin
- Narrated by: David Cochran Heath
- Length: 14 hrs and 15 mins
- Unabridged
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In this provocative new book, Rifkin argues that the coming together of the Communication Internet with the fledgling Energy Internet and Logistics Internet in a seamless twenty-first-century intelligent infrastructure—the Internet of Things—is boosting productivity to the point where the marginal cost of producing many goods and services is nearly zero, making them essentially free.
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Not a convincing argument-just stories & ideology
- By Pierre Parent on 07-26-17
By: Jeremy Rifkin
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That Used to Be Us
- How America Fell Behind in the World It Invented and How We Can Come Back
- By: Thomas L. Friedman, Michael Mandelbaum
- Narrated by: Jason Culp
- Length: 16 hrs and 53 mins
- Unabridged
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America has a huge problem. It faces four major challenges, on which its future depends, and it is failing to meet them. In That Used to Be Us, Thomas L. Friedman, one of our most influential columnists, and Michael Mandelbaum, one of our leading foreign policy thinkers, analyze those challenges - globalization, the revolution in information technology, the nation's chronic deficits, and its pattern of energy consumption - and spell out what we need to do now to rediscover America and rise to this moment.
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We have met the enemy and it is us.... Pogo
- By Soudant on 09-16-11
By: Thomas L. Friedman, and others
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The Strategist
- Be the Leader Your Business Needs
- By: Cynthia Montgomery
- Narrated by: Karen White
- Length: 6 hrs and 29 mins
- Unabridged
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Based on an acclaimed professor's legendary strategy course at Harvard Business School, The Strategist offers a radically new perspective on a leader's most vital role. "Are you a strategist?" That's the first question Cynthia Montgomery asks the business owners and senior executives from all over the world who participate in her highly regarded executive education course. It's not a question they anticipate, but by the time the program ends, they cannot imagine leading their companies to success without being - and living the role of - a strategist.
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Slow going with an odd narrative tone
- By Benson Bumpkin on 08-06-12
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Attacker's Advantage
- Turning Uncertainty into Breakthrough Opportunities
- By: Ram Charan
- Narrated by: Mark Bramhall
- Length: 6 hrs and 8 mins
- Unabridged
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In The Attacker's Advantage, Charan reveals the upside of uncertainty for those leaders who are nimbly positioned to anticipate the catalysts of disruption and embrace change. He updates and adapts the principles of his previous best sellers to address the current turbulent business environment, cutting through the veil of complexity to concentrate on the new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level.
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Fantastic book - volume lower than usual
- By James Gajewski on 06-14-15
By: Ram Charan
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Design to Grow
- How Coca-Cola Learned to Combine Scale and Agility (And How You Can Too)
- By: David Butler, Linda Tischler
- Narrated by: Peter Berkrot
- Length: 6 hrs and 18 mins
- Unabridged
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In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world's largest companies. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor Linda Tischler, use case studies to show how this works at Coca-Cola - and how other companies can use the same approach to grow their business. This audiobook is a must for managers inside large corporations as well as entrepreneurs just getting started.
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Great content, difficult narration
- By nicholas hork on 05-06-15
By: David Butler, and others
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Let There Be Water
- Israel's Solution for a Water-Starved World
- By: Seth M. Siegel
- Narrated by: Malcolm Hillgartner
- Length: 8 hrs and 36 mins
- Unabridged
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Let There Be Water illustrates how Israel can serve as a model for the United States and countries everywhere by showing how to blunt the worst of the coming water calamities. Even with 60 percent of its country made of desert, Israel has not only solved its water problem; it also has an abundance of water. Israel even supplies water to its neighbors - the Palestinians and the Kingdom of Jordan - every day.
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More water politics story than water technology
- By normal person on 04-12-21
By: Seth M. Siegel
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The Moral Case for Fossil Fuels
- By: Alex Epstein
- Narrated by: Alex Epstein
- Length: 6 hrs and 11 mins
- Unabridged
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For decades environmentalists have told us that using fossil fuels is a self-destructive addiction that will destroy our planet. Yet by every measure of human well-being, from life expectancy to clean water to climate safety, life has been getting better and better. How can this be? The explanation is that we usually hear only one side of the story. We're taught to think only of the negatives of fossil fuels, their risks and side effects, but not their positives.
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A different point of view
- By Ballofyarn on 01-12-17
By: Alex Epstein