Product Management
How to Create Real Value with Effective Product Management
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Narrated by:
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Jason Belvill
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By:
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James Moore
About this listen
If you want to know how to contend with your competitors in the cutthroat world of business, then keep reading....
Trying to wrap your head around product management? You’re not alone.
Product management is becoming an increasingly popular role across both startups and enterprise companies, but it’s still difficult to define. That’s because it doesn’t fit any of the traditional roles you may already be familiar with: engineering, business strategy, design, or marketing.
If you ask: "What is the role of a product manager?" The role of product manager (PM) is often referred to as the "CEO of the product". I’ll say that I disagree because, as Martin Eriksson points out, "Product managers simply don’t have any direct authority over most of the things needed to make their products successful - from user and data research through design and development to marketing, sales, and support." PMs are not the CEO of the product, and their roles vary widely depending on a number of factors.
Instead, product management draws on all these fields, forming a critical new discipline that has become increasingly important among startups and enterprise companies alike.
Product management is an interdisciplinary role that reaches across teams to plan, design, and continuously bring better products to the market.
The role evolved out of a set of responsibilities that traditionally fell to lead developers and engineers: scoping out user problems and making critical product decisions.
Since then, it’s become clear that successful product leadership - and shipping successful products - goes beyond the scope of a dev team. It’s a separate function that requires business acumen, a deep understanding of UX design, and product knowledge.
Product managers are responsible for setting a product vision, defining a product strategy and developing a road map that meets both company goals and user needs. (Here’s an excellent introduction to the role of a product manager.)
The primary question they’re out to answer is this:
How do we bring the best possible product to market and grow our business?
In Product Management, you will discover:
- Product strategy
- Product scaling myths
- Steps to building an MVP
- Who can make use of road maps
- Benefits of product innovation
- Why product vision is important
- Steps to creating a successful product vision
- Why you need OKRs
- Tips for getting a good road map
- Design the product
- How to protect intellectual property
- Manufacturing your product
- Critical factors to successful scaling
How is it possible for you to build a website and write programs for it without understanding your customers who will be at the receiving end of your products and services? How do you intend to contend with your competitors? How are you going to motivate your customers and make profits?
In this regard, there is a reduction in the likelihood of success and your startup will just appear exactly like other businesses. This is exactly why it is important for startups and established businesses to use product management techniques to propel their businesses to the top. It is important in laying out the product strategy, creating a blueprint, and developing a product vision that it is in alignment with the brand’s objectives and the needs of the customer.
The hidden tips on ways to develop your business and introduce the most effective product to the market are all exposed in this audiobook. With services ranging from product design to idea management, funding, and creating road maps.
Are you still not sure? Forget about confusion; knowledge can never be superfluous.
If you want to bring the best possible product to market and grow your business, then listen to this audiobook!
©2019 Sergiy Savchenko (P)2019 Sergiy SavchenkoListeners also enjoyed...
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Its a sales pitch
- By Xavier Foley on 02-08-18
By: Andrew Aziz
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Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind]
- Domina el juego de la riqueza [Mastering the Inner Game of Wealth]
- By: T. Harv Eker
- Narrated by: Ivan Villanueva
- Length: 2 hrs and 17 mins
- Unabridged
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
- By alexnvlp on 08-24-23
By: T. Harv Eker
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Plan Your Year Like a Millionaire
- By: Rachel Rodgers
- Narrated by: Rachel Rodgers
- Length: 2 hrs
- Original Recording
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Plan Like a Millionaire is part of a riveting three-part series, and it's all about elevating your game and setting goals like a seven-figure earner. In this wealth-inspiring listening journey, Rachel reveals the secrets of how to set goals, manage time wisely, build essential support systems, break free from financial constraints, and make savvy money decisions.
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Feel Good Book, only
- By Maggie on 01-06-24
By: Rachel Rodgers
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The Little Book of Common Sense Investing
- The Only Way to Guarantee Your Fair Share of Stock Market Returns, 10th Anniversary Edition
- By: John C. Bogle
- Narrated by: L. J. Ganser
- Length: 5 hrs and 50 mins
- Unabridged
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
- By Matt on 01-31-19
By: John C. Bogle
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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Six-Figure Side Hustle
- By: Rachel Rodgers
- Narrated by: Rachel Rodgers
- Length: 3 hrs and 42 mins
- Original Recording
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Rachel Rodgers, financial maven and heralded author of We Should All Be Millionaires, has created a groundbreaking new Audible Original series with Six Figure Side Hustle. In this installment of a dynamic three-part audio journey, Rachel unveils the blueprint for turning spare time into a $100,000-per-year side hustle in just three months.
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Not For YOU!
- By S. Seigel on 03-02-24
By: Rachel Rodgers
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The Most Important Thing
- Uncommon Sense for The Thoughtful Investor
- By: Howard Marks
- Narrated by: John FitzGibbon
- Length: 7 hrs and 9 mins
- Unabridged
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Howard Marks, the chairman and cofounder of Oaktree Capital Management, is renowned for his insightful assessments of market opportunity and risk. After four decades spent ascending to the top of the investment management profession, he is today sought out by the world's leading value investors, and his client memos brim with insightful commentary and a time-tested, fundamental philosophy. The Most Important Thing explains the keys to successful investment and the pitfalls that can destroy capital or ruin a career.
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Five Star Book, two Star Audiobook
- By Johnny on 06-08-15
By: Howard Marks
What listeners say about Product Management
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Debra J. Evans
- 09-15-19
Good product management
This book describe the difference between a good product management and what separates them from good and great. It teaches them how to take their skills to the next level in order to build higher performing teams and organizations. I completely listen this book and I love it.
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- Angela M. Sheffield
- 09-15-19
Definitely recommend
The book provides multiple frameworks to structure your thinking and can easily be applied to your own work. I will definitely recommend this book for everyone new to product management.
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- Jesse D. Robinson
- 09-15-19
Great resource!
This is the best book I have read thus far as a product management resource. I would recommend it to anyone.
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- Dustin S. Yarbrough
- 09-15-19
Good book.
The book goes into a lot of detail on how to construct a lean product process however there are several table references when following the audiobook. This becomes hard to follow when you're listening to the book during a commute or are restricted by internet access.
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- George E. Vargas
- 09-15-19
Thoroughly enjoyed
This book is a must have for anybody that is going to venture into any kind of business. I thoroughly enjoyed the read and will definitely be looking for more from the same author in the future.
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- David D. Chase
- 09-15-19
wonderful tips
This book offers useful insights on how to come up with product design road map and provides wonderful tips on managing product. I find the overall content flow to be clear and easy to understand.
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- David M. Bradshaw
- 09-15-19
amazing and helpful
This was really amazing and helpful. I highly recommend everyone in or trying to get in Product Management role must listen to this.
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- Michael D. March
- 09-15-19
Great details
If you are looking into more insight into product management, this is the best book. it's full of great examples of leadership, and it details what it means to be a product management. I appreciate this book.
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- Jacquline R.
- 09-15-19
Really good book
Experienced author provides well thought through and practical frameworks, knowledge and advice. Great follow on from Lean Startup. Highly recommend this one.
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- Gerald J. Melton
- 09-14-19
Great ideas!!
This book has so many ideas and techniques to add to a product manager's or product owner's toolbox. The performance was great on product management.
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