-
The Longevity Economy
- Unlocking the World's Fastest-Growing, Most Misunderstood Market
- Narrated by: Kiff VandenHeuvel
- Length: 12 hrs and 24 mins
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $24.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Publisher's summary
Oldness: a social construct at odds with reality that constrains how we live after middle age and stifles business thinking on how to best serve a group of consumers, workers, and innovators that is growing larger and wealthier with every passing day.
Over the past two decades, Joseph F. Coughlin has been busting myths about aging with groundbreaking multidisciplinary research into what older people actually want - not what conventional wisdom suggests they need. In The Longevity Economy, Coughlin provides the framing and insight business leaders need to serve the growing older market: a vast, diverse group of consumers representing every possible level of health and wealth, worth about $8 trillion in the United States alone and climbing.
Coughlin provides deep insight into a population that consistently defies expectations: people who, through their continued personal and professional ambition, desire for experience, and quest for self-actualization, are building a striking, unheralded vision of longer life that very few in business fully understand. His focus on women - they outnumber men, control household spending and finances, and are leading the charge toward tomorrow's creative new narrative of later life - is especially illuminating.
Coughlin pinpoints the gap between myth and reality and then shows businesses how to bridge it. As the demographics of global aging transform and accelerate, it is now critical to build a new understanding of the shifting physiological, cognitive, social, family, and psychological realities of the longevity economy.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
Listeners also enjoyed...
-
The Coming Wave
- Technology, Power, and the Twenty-First Century's Greatest Dilemma
- By: Mustafa Suleyman, Michael Bhaskar - contributor
- Narrated by: Mustafa Suleyman
- Length: 11 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
We are approaching a critical threshold in the history of our species. Everything is about to change. Soon you will live surrounded by AIs. They will organize your life, operate your business, and run core government services. You will live in a world of DNA printers and quantum computers, engineered pathogens and autonomous weapons, robot assistants and abundant energy. None of us are prepared. As co-founder of DeepMind, part of Google, Mustafa Suleyman has been at the center of this revolution. The coming decade, he argues, will be defined by this wave of powerful new technologies.
-
-
Click bait
- By Buyer on 09-11-23
By: Mustafa Suleyman, and others
-
Elon Musk
- By: Walter Isaacson
- Narrated by: Jeremy Bobb, Walter Isaacson
- Length: 20 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.
-
-
megalomania on display
- By JP on 09-12-23
By: Walter Isaacson
-
Ask: How to Relate to Anyone
- By: Daniel R. Solin
- Narrated by: Drew Birdseye
- Length: 3 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Do you want a tried and tested way to engage anyone? Do you want to learn how to turn an argument into an opportunity? Do you want more meaningful relationships with your colleagues, your clients, your spouse, your children, and your friends? In his meticulously researched book, based on fascinating and compelling studies in the fields of psychology and neuroscience, New York Times best-selling author Dan Solin shows you exactly how to make deeper connections with anyone.
By: Daniel R. Solin
-
Blend Out: From Ordinary to Irresistible
- How Advisors Can Market Like the Greatest Brands in the World
- By: Robert Sofia
- Narrated by: Zack Sage
- Length: 4 hrs and 11 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Blend Out, Snappy Kraken CEO Robert Sofia dives into the marketing history of some of the world’s most successful companies, exploring the steps they took that left an unshakable impression with their target audiences and then applying those steps in such a way that any small business can recreate them.
By: Robert Sofia
-
The 100-Year Life
- Living and Working in an Age of Longevity
- By: Lynda Gratton, Andrew Scott
- Narrated by: Mark Meadows
- Length: 9 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
What will your 100-year life look like? Does the thought of working for 60 or 70 years fill you with dread? Or can you see the potential for a more stimulating future as a result of having so much extra time? Many of us have been raised on the traditional notion of a three-stage approach to our working lives: education, followed by work and then retirement. But this well-established pathway is already beginning to collapse.
-
-
Your handbook for a 100-year lfe
- By Sergio Faria on 06-11-17
By: Lynda Gratton, and others
-
Delivering Massive Value
- The Financial Advisor's Guide to a Highly Profitable, Hyper-Efficient Practice
- By: Matthew Jarvis
- Narrated by: Matthew Jarvis
- Length: 9 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
If all the practice consultants and marketing experts have such great ideas to share, why aren't they using them to run their own successful practices? Finally, a book that offers not just ideas but proven strategies for transforming any financial practice into a highly effective value-delivering machine. Practicing financial advisor Matthew Jarvis uses these exact strategies to run his own wildly successful investment firm.
-
-
A must read/listen
- By Dan Curtis on 01-28-23
By: Matthew Jarvis
-
The Coming Wave
- Technology, Power, and the Twenty-First Century's Greatest Dilemma
- By: Mustafa Suleyman, Michael Bhaskar - contributor
- Narrated by: Mustafa Suleyman
- Length: 11 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
We are approaching a critical threshold in the history of our species. Everything is about to change. Soon you will live surrounded by AIs. They will organize your life, operate your business, and run core government services. You will live in a world of DNA printers and quantum computers, engineered pathogens and autonomous weapons, robot assistants and abundant energy. None of us are prepared. As co-founder of DeepMind, part of Google, Mustafa Suleyman has been at the center of this revolution. The coming decade, he argues, will be defined by this wave of powerful new technologies.
-
-
Click bait
- By Buyer on 09-11-23
By: Mustafa Suleyman, and others
-
Elon Musk
- By: Walter Isaacson
- Narrated by: Jeremy Bobb, Walter Isaacson
- Length: 20 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.
-
-
megalomania on display
- By JP on 09-12-23
By: Walter Isaacson
-
Ask: How to Relate to Anyone
- By: Daniel R. Solin
- Narrated by: Drew Birdseye
- Length: 3 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Do you want a tried and tested way to engage anyone? Do you want to learn how to turn an argument into an opportunity? Do you want more meaningful relationships with your colleagues, your clients, your spouse, your children, and your friends? In his meticulously researched book, based on fascinating and compelling studies in the fields of psychology and neuroscience, New York Times best-selling author Dan Solin shows you exactly how to make deeper connections with anyone.
By: Daniel R. Solin
-
Blend Out: From Ordinary to Irresistible
- How Advisors Can Market Like the Greatest Brands in the World
- By: Robert Sofia
- Narrated by: Zack Sage
- Length: 4 hrs and 11 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Blend Out, Snappy Kraken CEO Robert Sofia dives into the marketing history of some of the world’s most successful companies, exploring the steps they took that left an unshakable impression with their target audiences and then applying those steps in such a way that any small business can recreate them.
By: Robert Sofia
-
The 100-Year Life
- Living and Working in an Age of Longevity
- By: Lynda Gratton, Andrew Scott
- Narrated by: Mark Meadows
- Length: 9 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
What will your 100-year life look like? Does the thought of working for 60 or 70 years fill you with dread? Or can you see the potential for a more stimulating future as a result of having so much extra time? Many of us have been raised on the traditional notion of a three-stage approach to our working lives: education, followed by work and then retirement. But this well-established pathway is already beginning to collapse.
-
-
Your handbook for a 100-year lfe
- By Sergio Faria on 06-11-17
By: Lynda Gratton, and others
-
Delivering Massive Value
- The Financial Advisor's Guide to a Highly Profitable, Hyper-Efficient Practice
- By: Matthew Jarvis
- Narrated by: Matthew Jarvis
- Length: 9 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
If all the practice consultants and marketing experts have such great ideas to share, why aren't they using them to run their own successful practices? Finally, a book that offers not just ideas but proven strategies for transforming any financial practice into a highly effective value-delivering machine. Practicing financial advisor Matthew Jarvis uses these exact strategies to run his own wildly successful investment firm.
-
-
A must read/listen
- By Dan Curtis on 01-28-23
By: Matthew Jarvis
-
Outlive
- The Science and Art of Longevity
- By: Peter Attia MD, Bill Gifford - contributor
- Narrated by: Peter Attia MD
- Length: 17 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
Wouldn’t you like to live longer? And better? In this operating manual for longevity, Dr. Peter Attia draws on the latest science to deliver innovative nutritional interventions, techniques for optimizing exercise and sleep, and tools for addressing emotional and mental health.
-
-
Too Much Filler
- By J. Badaracco on 04-09-23
By: Peter Attia MD, and others
-
Stage (Not Age)
- How to Understand and Serve People Over 60—the Fastest Growing, Most Dynamic Market in the World
- By: Susan Wilner Golden
- Narrated by: Petrea Burchard
- Length: 5 hrs and 59 mins
- Unabridged
-
Overall
-
Performance
-
Story
Change is coming: Nearly everywhere in the world, people over sixty will become the dominant population. Longevity presents an opportunity for which companies need to develop a strategy. Estimates put the global market for this demographic at $21 trillion across every industry you can think of. Stage (Not Age) is the concise guide to helping companies understand and serve this burgeoning market by focusing on life stage, not age, and identifying the deep diversity of needs within the demographic.
-
-
Resourceful Blueprint
- By Anonymous User on 08-02-24
-
Same as Ever
- A Guide to What Never Changes
- By: Morgan Housel
- Narrated by: Chris Hill
- Length: 5 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Every investment plan under the sun is, at best, an informed speculation of what may happen in the future, based on a systematic extrapolation from the known past. Same as Ever reverses the process, inviting us to identify the many things that never, ever change. With his usual elan, Morgan Housel presents a master class on optimizing risk, seizing opportunity, and living your best life. Through a sequence of engaging stories and pithy examples, he shows how we can use our newfound grasp of the unchanging to see around corners.
-
-
Beautifully Succinct Summary of Others Original Ideas
- By Mitch on 11-09-23
By: Morgan Housel
-
A Matter of Time
- Principles, Myths & Methods for the Hourly Financial Advisor
- By: Mark Berg, Matthew Jackson
- Narrated by: Mark Berg, Matthew Jackson
- Length: 2 hrs and 52 mins
- Unabridged
-
Overall
-
Performance
-
Story
Hourly advice has the potential to be the fastest-growing segment in the delivery of financial advice. With the templates and tools in this book, you can reap the full benefits that it has to offer. Written for established and aspiring hourly financial planners alike, A Matter of Time lays out the challenges that lie in the path of the hourly practitioner, which often result from the tacit acceptance of many myths that surround the model.
-
-
Narration
- By David M on 11-12-22
By: Mark Berg, and others
-
Subtract
- The Untapped Science of Less
- By: Leidy Klotz
- Narrated by: Leidy Klotz, Robert Petkoff
- Length: 7 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
We pile on “to-dos” but don’t consider “stop-doings”. We create incentives for good behavior, but don’t get rid of obstacles to it. We collect new-and-improved ideas, but don’t prune the outdated ones. Every day, across challenges big and small, we neglect a basic way to make things better: We don’t subtract. Leidy Klotz’s pioneering research shows why.
-
-
Couldn't wait for it to be over
- By Amazon Customer on 06-09-21
By: Leidy Klotz
-
Lifespan
- Why We Age - and Why We Don't Have To
- By: David A. Sinclair PhD, Matthew D. LaPlante
- Narrated by: David A. Sinclair PhD
- Length: 11 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
From an acclaimed Harvard professor and one of Time’s most influential people, this paradigm-shifting audiobook shows how almost everything we think we know about aging is wrong, offers a front-row seat to the amazing global effort to slow, stop, and reverse aging, and calls listeners to consider a future where aging can be treated.
-
-
Incredible
- By Nikolai B.G on 09-13-19
By: David A. Sinclair PhD, and others
-
Microtrends Squared
- By: Mark Penn, Meredith Fineman
- Narrated by: Jonathan Todd Ross, Mark Penn - foreword
- Length: 11 hrs and 10 mins
- Unabridged
-
Overall
-
Performance
-
Story
Mark Penn has boldly argued that the future is not shaped by society's broad forces but by quiet changes within narrow slices of the population. Ten years ago, he showed how the behavior of one small group can exert an outsized influence over the whole of America. His best-selling Microtrends highlighted dozens of tiny, counterintuitive trends that have since come to fruition, from the explosion of Internet dating to the recent split within the Republican Party. Today, the world is in perplexing upheaval, and microtrends are more influential than ever
-
-
Very well summarized
- By Ebuytus on 09-20-18
By: Mark Penn, and others
-
The Longevity Plan
- Seven Life-Transforming Lessons from Ancient China
- By: Dr. John Day, Jane Ann Day, Matthew LaPlante
- Narrated by: Joel Richards
- Length: 7 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
At 44, acclaimed cardiologist Dr. John Day was overweight and suffered from insomnia, degenerative joint disease, high blood pressure, and high cholesterol. On six medications and suffering constant aches, he needed to make a change. While lecturing in China, he'd heard about a remote mountainous region known as Longevity Village, a wellness Shangri-La free of disease where living past 100 was not uncommon.
-
-
Life changing
- By Dr Mum on 09-05-17
By: Dr. John Day, and others
-
The Longevity Code
- The New Science of Aging
- By: Kris Verburgh MD
- Narrated by: Pete Cross
- Length: 11 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
Medical doctor and researcher Dr. Kris Verburgh is quickly emerging as one of the world's leading research authorities on the science of aging. The Longevity Code is his authoritative guide on why and how we age and on the four most crucial areas we have control over in order to slow down - and even reverse - the aging process. We learn why some animal species hardly age at all while others age and die very quickly and about the mechanisms at work that slowly but definitely cause our bodies to age, making us susceptible to heart attack, stroke, cancer, pneumonia, and dementia.
-
-
Worth the listen
- By Calum on 04-14-21
By: Kris Verburgh MD
-
Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
-
A Primer on Viral & Memorable Marketing
- By Douglas C. Bates on 04-01-13
By: Jonah Berger
-
Breaking the Age Code
- How Your Beliefs About Aging Determine How Long and Well You Live
- By: Becca Levy
- Narrated by: Courtney Patterson
- Length: 7 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
The often-surprising results of Levy’s science offer stunning revelations about the mind-body connection. She demonstrates that many health problems formerly considered to be entirely due to the aging process, such as memory loss, hearing decline, and cardiovascular events, are instead influenced by the negative age beliefs that dominate in the US and other ageist countries. It’s time for all of us to rethink aging and Breaking the Age Code shows us how to do just that.
-
-
Not what I expected
- By Christie on 04-16-22
By: Becca Levy
-
The War on Normal People
- By: Andrew Yang
- Narrated by: Andrew Yang
- Length: 6 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
The shift toward automation is about to create a tsunami of unemployment. Not in the distant future - now. One recent estimate predicts 13 million American workers will lose their jobs within the next seven years - jobs that won't be replaced. In a future marked by restlessness and chronic unemployment, what will happen to American society? In The War on Normal People, Andrew Yang paints a dire portrait of the American economy. Rapidly advancing technologies like artificial intelligence, robotics, and automation software are making millions of Americans' livelihoods irrelevant.
-
-
I Would Vote For Him
- By Tommie Sexton on 07-09-18
By: Andrew Yang
Critic reviews
"Joe Coughlin has proven that the time has come to create a new narrative of possibility in old age. In The Longevity Economy, he not only defines that better narrative - he shows businesses how to lead in creating it and how to profit from the opportunities it provides." (Jo Ann Jenkins, CEO, AARP)
"Joe Coughlin has done a terrific job exploding "old age" as a concept. The magnificent result - at once forward-looking, hilariously irreverent, and engaging - serves as an indispensable road map for how to take full advantage of life's ever-lengthening third act. As I've found among the world's longest-lived people, celebrating older people is a key ingredient. The Longevity Economy shows us how to harness the skills of the wisest people among us and help them - and everyone around them - live longer." (Dan Buettner, National Geographic fellow and author of The Blue Zones)
This book is classic Coughlin, complete with real-life examples too big to ignore and too interesting to forget. The Longevity Economy doesn't just make you rethink the role of consumer insights and trends, it forces you to re-imagine their impact." (Stephanie Linnartz, Marriott International Global Chief Commercial Officer)
Related to this topic
-
Where Does It Hurt?
- An Entrepreneur's Guide to Fixing Health Care
- By: Jonathan Bush, Stephen Baker
- Narrated by: Patrick Lawlor
- Length: 7 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
A bold new remedy for the sprawling and wasteful health care industry. In this provocative book, Jonathan Bush, cofounder and CEO of athenahealth, calls for a revolution in health care to give customers more choices, freedom, power, and information, and at far lower prices.
-
-
No critical thinking
- By Steve from MD on 07-31-14
By: Jonathan Bush, and others
-
AI Superpowers
- China, Silicon Valley, and the New World Order
- By: Kai-Fu Lee
- Narrated by: Mikael Naramore
- Length: 9 hrs and 28 mins
- Unabridged
-
Overall
-
Performance
-
Story
In AI Superpowers, Kai-fu Lee argues powerfully that because of these unprecedented developments in AI, dramatic changes will be happening much sooner than many of us expected. Indeed, as the US-Sino AI competition begins to heat up, Lee urges the US and China to both accept and to embrace the great responsibilities that come with significant technological power.
-
-
Compelled to listen at 2x speed
- By LEE on 09-26-18
By: Kai-Fu Lee
-
Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
-
-
not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
-
Average is Over
- Powering America Beyond the Age of the Great Stagnation
- By: Tyler Cowen
- Narrated by: Andrew Garman
- Length: 8 hrs and 42 mins
- Unabridged
-
Overall
-
Performance
-
Story
The widening gap between rich and poor means dealing with one big, uncomfortable truth: If you're not at the top, you're at the bottom. The global labor market is changing radically thanks to growth at the high end and the low. About three quarters of the jobs created in the United States since the great recession pay only a bit more than minimum wage. Still, the United States has more millionaires and billionaires than any country ever, and we continue to mint them.
-
-
Disappointing analysis of future
- By JKBart on 12-10-13
By: Tyler Cowen
-
The World Is Flat
- Further Updated and Expanded
- By: Thomas L. Friedman
- Narrated by: Oliver Wyman
- Length: 27 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
When scholars write the history of the world twenty years from now, what will they say was the most crucial development in the first few years of the twenty-first century? The attacks on the World Trade Center on 9/11 and the Iraq war? Or the convergence of technology and events that allowed India, China, and so many other countries to become part of the global supply chain for services and manufacturing, creating an explosion of wealth in the middle classes of the world's two biggest nations?
-
-
If you like cliches...
- By Jonathan Shultz on 09-08-07
-
What's Mine Is Yours
- The Rise of Collaborative Consumption
- By: Roo Rogers, Rachel Botsman
- Narrated by: Kevin Foley
- Length: 8 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
The recent changes in our economic landscape have only exposed and intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping. From enormous marketplaces such as eBay and Craigslist to emerging sectors such as peer-to-peer lending (Zopa), "swap trading" (Swaptree), and car sharing (Zipcar), Collaborative Consumption is disrupting outdated modes of business and reinventing not only what we consume but how we consume.
-
-
An Important Topic
- By Roy on 11-06-10
By: Roo Rogers, and others
-
Where Does It Hurt?
- An Entrepreneur's Guide to Fixing Health Care
- By: Jonathan Bush, Stephen Baker
- Narrated by: Patrick Lawlor
- Length: 7 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
A bold new remedy for the sprawling and wasteful health care industry. In this provocative book, Jonathan Bush, cofounder and CEO of athenahealth, calls for a revolution in health care to give customers more choices, freedom, power, and information, and at far lower prices.
-
-
No critical thinking
- By Steve from MD on 07-31-14
By: Jonathan Bush, and others
-
AI Superpowers
- China, Silicon Valley, and the New World Order
- By: Kai-Fu Lee
- Narrated by: Mikael Naramore
- Length: 9 hrs and 28 mins
- Unabridged
-
Overall
-
Performance
-
Story
In AI Superpowers, Kai-fu Lee argues powerfully that because of these unprecedented developments in AI, dramatic changes will be happening much sooner than many of us expected. Indeed, as the US-Sino AI competition begins to heat up, Lee urges the US and China to both accept and to embrace the great responsibilities that come with significant technological power.
-
-
Compelled to listen at 2x speed
- By LEE on 09-26-18
By: Kai-Fu Lee
-
Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
-
-
not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
-
Average is Over
- Powering America Beyond the Age of the Great Stagnation
- By: Tyler Cowen
- Narrated by: Andrew Garman
- Length: 8 hrs and 42 mins
- Unabridged
-
Overall
-
Performance
-
Story
The widening gap between rich and poor means dealing with one big, uncomfortable truth: If you're not at the top, you're at the bottom. The global labor market is changing radically thanks to growth at the high end and the low. About three quarters of the jobs created in the United States since the great recession pay only a bit more than minimum wage. Still, the United States has more millionaires and billionaires than any country ever, and we continue to mint them.
-
-
Disappointing analysis of future
- By JKBart on 12-10-13
By: Tyler Cowen
-
The World Is Flat
- Further Updated and Expanded
- By: Thomas L. Friedman
- Narrated by: Oliver Wyman
- Length: 27 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
When scholars write the history of the world twenty years from now, what will they say was the most crucial development in the first few years of the twenty-first century? The attacks on the World Trade Center on 9/11 and the Iraq war? Or the convergence of technology and events that allowed India, China, and so many other countries to become part of the global supply chain for services and manufacturing, creating an explosion of wealth in the middle classes of the world's two biggest nations?
-
-
If you like cliches...
- By Jonathan Shultz on 09-08-07
-
What's Mine Is Yours
- The Rise of Collaborative Consumption
- By: Roo Rogers, Rachel Botsman
- Narrated by: Kevin Foley
- Length: 8 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
The recent changes in our economic landscape have only exposed and intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping. From enormous marketplaces such as eBay and Craigslist to emerging sectors such as peer-to-peer lending (Zopa), "swap trading" (Swaptree), and car sharing (Zipcar), Collaborative Consumption is disrupting outdated modes of business and reinventing not only what we consume but how we consume.
-
-
An Important Topic
- By Roy on 11-06-10
By: Roo Rogers, and others
-
The Why Axis
- Hidden Motives and the Undiscovered Economics of Everyday Life
- By: Uri Gneezy, John A. List
- Narrated by: Eric Martin
- Length: 9 hrs and 8 mins
- Unabridged
-
Overall
-
Performance
-
Story
Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services. Their field experiments show how economic incentives can change outcomes.
-
-
Some Interesting Insights But Poor Science
- By Harold Toomey on 06-09-23
By: Uri Gneezy, and others
-
A Bigger Prize
- How We Can Do Better Than the Competition
- By: Margaret Heffernan
- Narrated by: Margaret Heffernan
- Length: 15 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
From the cranberry bogs of Massachusetts to the classrooms of Singapore and Finland, from tiny start-ups to global engineering firms and beloved American organizations like Ocean Spray, Eileen Fisher, Gore, and Boston Scientific, Heffernan discovers ways of living and working that foster creativity, spark innovation, reinforce our social fabric, and feel so much better than winning.
-
-
Margaret Heffernan is brilliant!
- By Eric Willingham on 06-09-16
-
Startup Rising
- The Entrepreneurial Revolution Remaking the Middle East
- By: Christopher M. Schroeder
- Narrated by: Christopher M. Schroeder
- Length: 7 hrs and 24 mins
- Unabridged
-
Overall
-
Performance
-
Story
Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings, while Syria descends into civil war. But in the midst of it all, a quieter revolution has begun to emerge, one that might ultimately do more to change the face of the region: Entrepreneurship.
-
-
Inspiring stories
- By Raafat Zaini on 02-13-15
-
The Nordic Theory of Everything
- In Search of a Better Life
- By: Anu Partanen
- Narrated by: Abby Craden
- Length: 10 hrs and 28 mins
- Unabridged
-
Overall
-
Performance
-
Story
Moving to America in 2008, Finnish journalist Anu Partanen quickly went from confident, successful professional to wary, self-doubting mess. She found that navigating the basics of everyday life - from buying a cell phone and filing taxes to education and childcare - was much more complicated and stressful than anything she encountered in her homeland. At first she attributed her crippling anxiety to the difficulty of adapting to a freewheeling new culture. But as she got to know Americans better, she discovered they shared her deep apprehension.
-
-
A non-radical perspective on two societies
- By kwdayboise (Kim Day) on 06-20-17
By: Anu Partanen
-
The Complacent Class
- The Self-Defeating Quest for the American Dream
- By: Tyler Cowen
- Narrated by: Walter Dixon
- Length: 7 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
Since Alexis de Tocqueville, restlessness has been accepted as a signature American trait. Our willingness to move, take risks, and adapt to change have produced a dynamic economy and a tradition of innovation from Ben Franklin to Steve Jobs. The problem, according to legendary blogger, economist, and best-selling author Tyler Cowen, is that Americans today have broken from this tradition - we're working harder than ever to avoid change.
-
-
MUST READ
- By RJW on 05-06-17
By: Tyler Cowen
-
The Up Side of Down
- Why Failing Well Is the Key to Success
- By: Megan McArdle
- Narrated by: Mia Barron
- Length: 10 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most new products fail. So do most small businesses. And most of us, if we are honest, have experienced a major setback in our personal or professional lives. So what determines who will bounce back and follow up with a home run? If you want to succeed in business and in life, Megan McArdle argues in this hugely thought-provoking book, you have to learn how to harness the power of failure. McArdle has been one of our most popular business bloggers for more than a decade, covering the rise and fall of some the world' s top companies and challenging us to think differently about how we live, learn, and work.
-
-
Good Book
- By Ray on 05-21-14
By: Megan McArdle
-
Data-ism
- The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else
- By: Steve Lohr
- Narrated by: Steve Lohr
- Length: 6 hrs and 33 mins
- Unabridged
-
Overall
-
Performance
-
Story
Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge. Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights.
-
-
More business case than serious analysis
- By Godfried Gubbels on 06-03-15
By: Steve Lohr
-
Upside
- Profiting from the Profound Demographic Shifts Ahead
- By: Kenneth W. Gronbach, M.J. Moye, John Zogby - foreword
- Narrated by: Tom Parks
- Length: 7 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Demographics not only define who we are, where we live, and how our numbers change. For those who can read beyond the raw figures, they open up hidden business opportunities that lie ahead. What will happen when retiring Boomers free up jobs? How will Generation Y alter supermarkets? Which states will have the most dynamic workforces? Will American manufacturing rebound as Asia's population declines? Upside puts this powerful yet little-understood science to work finding answers.
-
-
Needs rework to become an audio-book
- By Kristofer Jarl on 11-18-20
By: Kenneth W. Gronbach, and others
-
Willful Blindness
- Why We Ignore the Obvious at Our Peril
- By: Margaret Heffernan
- Narrated by: Margaret Heffernan
- Length: 11 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
Margaret Heffernan argues that the biggest threats and dangers we face are the ones we don't see - not because they're secret or invisible, but because we're willfully blind. A distinguished businesswoman and writer, she examines the phenomenon and traces its imprint in our private and working lives, and within governments and organizations, and asks: What makes us prefer ignorance? What are we so afraid of? Why do some people see more than others? And how can we change?
-
-
How Not to Be the Blind Leading the Blind
- By Cynthia on 06-29-13
-
Who’s Your City?
- How the Creative Economy Is Making Where to Live the Most Important Decision of Your Life
- By: Richard Florida
- Narrated by: Mark Boyett
- Length: 8 hrs and 52 mins
- Unabridged
-
Overall
-
Performance
-
Story
All places are not created equal. In this groundbreaking book, Richard Florida shows that where we live is increasingly a crucial factor in our lives, one that fundamentally affects our professional and personal prospects. As well as explaining why place matters now more than ever, Who's Your City? provides indispensable tools to help you choose the right place for you.
-
-
Disappointing
- By Mimi Routh on 08-08-10
By: Richard Florida
-
Risky Is the New Safe
- By: Randy Gage
- Narrated by: Randy Gage
- Length: 4 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Risky Is the New Safe is a different kind of book for a different kind of thinking - a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question premises, and be a contrarian. Disruptive technology, accelerating speed of change, and economic upheaval are changing the game. The same tired, old conventional thinking won’t get you to success today. Risky Is the New Safe will change the way you look at everything!
-
-
Very Enjoyable
- By Michael on 04-19-13
By: Randy Gage
-
Small Giants
- Companies That Choose to Be Great Instead of Big, 10th Anniversary Edition
- By: Bo Burlingham
- Narrated by: Bo Burlingham, Sean Pratt
- Length: 10 hrs and 47 mins
- Unabridged
-
Overall
-
Performance
-
Story
It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside 14 such remarkable companies.
-
-
fantastic book for small company builders
- By Amazon Customer on 08-01-17
By: Bo Burlingham
What listeners say about The Longevity Economy
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
-
Overall
-
Performance
-
Story
- Tokyo customer
- 07-01-21
Great insight on the senior generation
The book gives a good insight on the senior generation that was either not so well known or misunderstood by the younger generation. A great place to start if you are considering to start a business or working in companies targeting the older audience.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- MQD
- 02-20-23
bravo
A must read if the Longevity Economy is of any interest at all. Well written, fascinating, inspiring, and will be a kick in the b**t to get on with being a part of this great wave, brought on by the world changing Baby Boomer!
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- VerdereC
- 03-14-18
What does a growing older pop. mean? Read it here
By 2023, retirees will out number children and this book provides great insights into what this world will look like...time well spent..
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- RyanTanaka3
- 07-27-19
Fantastic
Loved the book. Not sure why more businesses and society are not more attentive with regards to our aging population.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Andrea
- 07-22-18
thought provoking!
Shifts my thoughts and perceptions on aging from an organizational perspective yet aligns complete with my personal outlook on how I wish to age
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Corinne Peck
- 08-23-19
fantastic overview of market
wonderful overview of market. helps you think about the population in a new way. great read.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Whitney Garcia
- 05-05-20
Excellent explanation of our outdated narrative on aging
This book relays how historial events, policies, beliefs, and businesses have played into what is now a tired and even ridiculous view of what “being old” means, particularly being “retired”. The examples, stories, and facts and figures of this book create explanations and pose important challenges about our old age narrative. It emphasizes how companies and their products, as well as individuals, can and must reevaluate paradigms in order to not completely miss the boat in the longevity economy, meaning, fail in their attempts to market products and fail in contributing to the elimination of ageism which impacts us all.
Well-done! I learned a ton and am inspired.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Dennis Normile
- 11-17-23
Lightweight Handling of Important Subject
I found the author’s arguments superficial and unconvincing. Anyone with an introductory level understanding of global demographics does not need to bother with this book.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
1 person found this helpful
-
Overall
-
Performance
-
Story
- Kieran Wong
- 05-10-19
Interesting but painful to listen to!
The narrator seems to end EVERY sentence with an exclamation point. And the subject matter is all about how it ISN’T rather than how it should be.
Getting yelled at with a series of problems in our society is not enjoyable, or enlightening.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Frank
- 01-05-20
A book by Boomers for Boomers.
Hardcover
I really, really tried to get through the audible book. As a Gen Xer, I have had the opportunity of observing Baby Boomers my entire life while not being part of them. I have gained such an acute sense from my observations over 50 years that I have developed what I like to call the Boomer Sense (BS). Well, my BS detector was pegged high while listening to this. So much so that I had to stop listening. It was like listening to my incoherent and reality challenged Uncle rant and ramble about the good old days. Although it does cite facts, it cherry picks the successes of the 20th Century as all due to the Boomers, while taking no accountability for the failures. For decades we have witnessed massive declines in wealth, record debt, collapse of morals, and decay of our institutions. It is just not coming from a fair or unbiased viewpoint.
It also completely ignores the fact the older people just dont make as much or spend as much (on a macro level) as they age. Their families are out of the house, many have lost their retirements, they are worried about healthcare, and they are downsizing and scaling back. To suggest they will be a "disruptive" force in the economy going forward is delusional and not rooted in reality.
This book is half cognitive dissonance and half of the Boomers ultimate denial of their own mortality.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
3 people found this helpful