Episodes

  • #10 : Disney Is Actually A Law Firm
    Aug 7 2024

    In this episode of Brandflix, explore Disney's unparalleled magic, delve into its powerhouse legal strategies, acquisitions, and unique lawmaking influence. Discover how Disney's legal prowess, not just its movies, shapes its empire and keeps the magic alive for generations.

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    9 mins
  • #9 : Lululemon's Sweet Success Amid Sour Prices
    Jul 10 2024

    Did you know Lululemon started as a yoga studio? Have you ever wondered how this premium athleisure brand, continues to thrive despite its notoriously high prices? Tune in to discover their strategic playbook of community engagement, innovative design, and savvy marketing that cemented its dominance in the luxury activewear market.

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    9 mins
  • #8 : Beyond The Diamond - Darry Ring
    May 27 2024

    Dive into the enchanting world of Darry Ring, where love knows no bounds and each ring symbolizes a lifetime of devotion. Discover how this Chinese jewelry brand is rewriting the rules of engagement with its unique 'One Love, One Ring' philosophy. Uncover the secrets behind Darry Ring's strict purchase rules and the emotional connections they foster. Join us as we explore the power of true love, commitment, and the enduring beauty of eternal bonds in this captivating episode. Be inspired by Darry Ring's extraordinary journey in defying norms and celebrating love like never before.

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    5 mins
  • #7 : Smells Like Marketing
    Jan 26 2024

    Join me on Brandflix as we unravel the enchanting world of scent marketing! From A&F's empowering journey to the magical scents of Disney theme parks, this episode explores the captivating strategies brands use to influence your senses. Discover the secrets behind successful scent marketing, cautionary tales, and the epic aromatic experiences created by industry leaders. Immerse yourself in the sweet notes of our latest episode. Happy listening!

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    5 mins
  • #6 : Glossier's 'No Makeup' Revolution
    Jul 2 2023

    Unveiling the Beauty Brand That Shook the Industry: Prepare to Be Amazed by Glossier's Game-Changing Secrets! From their viral marketing strategies to empowering natural beauty, Glossier's story will leave you speechless. Discover how they built a cult following, conquered social media, and created an immersive retail experience. Press play now and be captivated by the magic of Glossier!

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    4 mins
  • #5 : IKEA's Superpower
    Jun 19 2023

    Plug in to listen to marketing hacks of one of the greatest marketing geniuses of the world today. IKEA's founder Ingvar Kamprad wanted to give people the opportunity to buy cheap and beautiful furniture. His desire to bring people comfort turned into the brand's ideology. Learn about its most creative campaigns that revolutionised how its perceived today.

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    6 mins
  • #4 : The Alo Effect
    Jun 1 2023

    From yoga mats to global movements- tap in to listen to the Alo Brand story. Learn how Alo built an empire around wellness and prioritised consumers above all. This episode details on the importance of community construction in brand development.

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    4 mins
  • #3 : How Starbucks Revolutionised Coffee Culture
    May 14 2023

    Regular Starbucks customers have one thing in common. Their lifestyle. A way of living governed by motivation, discipline and hustle culture. And that is exactly what Starbucks envisioned for itself. Plug in to know how Starbucks hacked the formula to world domination.

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    5 mins