• Pilot Episode 2 - How To Use Comms To Manage Your Organisation's Reputation
    Oct 31 2024

    In the second "pilot" episode of ⁠Comms Question Time⁠, the panel advises an entrepreneur importing Mexican drinking chocolate into Australia on how to stand out, and then discusses how an individual can protect their reputation after a former co-worker began working with the press on a story that could impact them.

    On our panel today are Kathleen Lucente from Red Fan Communications and Jim McCarthy from CounterPoint Strategies.

    Comms is the must-have skill set for any organisation as we move into the new era of marketing. This episode is packed with sharp insights on how to develop relationships with the people you want to reach that will motivate them, and on how to protect and enhance the way the public at large views you.

    If you’re looking to experiment with comms or have a comms problem to solve, this is the show for you.

    Submit your questions, or find out more at ⁠commsquestiontime.com⁠

    If you want to reach out to a particular panelist they have all agreed to be contacted in the following ways:-

    Kathleen Lucente - Red Fan Communications - https://www.redfancommunications.com/

    Jim McCarthy - Counter Point Strategies - https://x.com/JMacNYC

    #pr #comms #marketing #communications

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    44 mins
  • Pilot Episode 3 - Strategies for Niche Business Marketing
    Oct 31 2024

    In the third "pilot" episode of ⁠Comms Question Time⁠, the panel dives into two fascinating problems from listeners.

    First, they offer guidance to a legal tech startup struggling to convince its target market to adopt a new client management system. Then, they tackle how a premium pet food brand, led by scientists, can stand out when their advertising and marketing efforts aren't hitting the mark.

    On our panel today are Helen Barnett from the UK, a content strategist and former Associate Editor at the Daily Express, Jon Woodroof from the Netherlands, founder of a PR and marketing agency TwoTone, and Komal Lath from Mumbai, founder of Tute Consult, a blended marketing company.

    Comms is the essential skill for any organisation navigating today’s marketing landscape. This episode is packed with insightful advice on how to leverage your story to reach your ideal audience and practical tactics to break through in competitive markets.

    If you’re looking to experiment with comms or have a comms problem to solve, this is the show for you.Submit your questions, or find out more at ⁠⁠commsquestiontime.com⁠⁠If you want to reach out to a particular panellist, they have all agreed to be contacted in the following ways: Komal Lath - https://tute.co.in/ Helen Barnett - https://www.helenbarnettmedia.co.uk/Jon Woodroof - https://www.twotoneams.nl/

    #pr #comms #marketing #communications

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    29 mins
  • Pilot Episode 1 - Comms Problems Solved By The Panel
    Oct 31 2024

    In this first "pilot" episode of the new podcast, Comms Question Time, Richard Midson teams up with communication/PR experts Sonali Sokhal and Jim McCarthy to solve listeners' comms questions.

    In this episode, they take questions from a non-profit heart health campaign struggling to gain media attention and from a local council struggling to get across their environmental efforts. We also cover using personal stories, celebrity endorsements, social media, and community engagement in order to create messaging that stick in people's minds. CommsQuestionTime is all about "PR-led" marketing, an approach that uses relationship building to guide marketing efforts.

    If you’re looking to experiment with comms or have a comms problem, then this is the show for you.

    Submit your questions, or find out more at ⁠commsquestiontime.com⁠

    If you want to reach out to a particular panellist, they have all agreed to be contacted in the following ways:-

    Sonali Sokhal - Intelliquo - https://intelliquo.in/

    Jim McCarthy - CounterPoint Strategies - https://x.com/JMacNYC


    #pr #comms #marketing #communications #prtips

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    45 mins
  • Trailer - Comms Question Time
    Oct 18 2024

    Coming soon—Comms Question Time, the podcast where some of the world’s top PR and comms experts help you solve your real-world communications challenges.

    Have a business launch that needs a strategy? Struggling with personal reputation management? Or maybe you're a charity looking for ways to get noticed? We’ve got you covered.

    In each episode, our global panel tackles two fresh, anonymous questions sent in by listeners like you. We dive straight into these happening now comms scenarios, break them down, and come up with a game plan—right there in the show.

    This is not a show about theory—it’s about practical PR that offers real solutions. You’ll hear genuine advice from people who have tried and tested their suggestions in the real world.

    You'll also hear about how PR can be used in the new era of marketing, where the public is getting sick of old methods and looking to organisations to create real relationships with them.

    Ready to hear what the experts would do in your shoes? Then check out the website at CommsQuestionTime.com, but more importantly, subscribe right here, right now, to be the first to catch our launch episodes of Comms Question Time—where real comms problems start finding their real comms solutions.

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    1 min